Berry Plastics to Acquire AVINTIV Inc. Creating Global Leader in Plastics Packaging and Engineered Specialty Materials

Berry Plastics Group, Inc. (“Berry Plastics”) (NYSE:BERY) and AVINTIV Inc. announced today that they have entered into a definitive agreement for Berry Plastics to acquire AVINTIV Inc. (“AVINTIV”) from private equity funds managed by The Blackstone Group LP for approximately $2.45 billion in cash on a debt-free, cash-free basis. AVINTIV Inc. is one of the world’s leading developers, producers, and marketers of specialty materials used in infection prevention, personal care, and high-performance solutions. With 23 locations in 14 countries, an employee base of over 4,500 people, and the broadest range of process technologies in the industry, AVINTIV’s strategically located manufacturing facilities position it as a global supplier to many of the same leading consumer and industrial product manufacturers that Berry Plastics supplies. For the twelve-month period ended March 2015, AVINTIV generated pro forma revenues and adjusted EBITDA of $2.1 billion and $303 million, respectively. Additionally, Berry Plastics expects to realize approximately $50 million in annual cost synergies.
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Printing Upgrade at Brewery

About two years ago the firm installed a Macsa laser coder from I.D. Technology, a ProMach company, for glass bottles filled in its distillery operation. And then early this summer a second Macsa coder arrived for a beer bottling line (shown here). In both cases, says Gary Olson, President of Brewery Operations, it was the permanence and legibility of the laser code that drove the upgrade. “Once that code is on, it’s on,” says Olson. He also likes that with laser coding there’s no more inks to buy or cleaner solvent, either. Installed elsewhere at the plant, though not as recently as the laser coders, was a FoxJet High-Resolution Ink-Jet Printer, also from I.D. Technology, for one-color printing on corrugated cases of beer. What makes this printer so invaluable is that it allowed Minhas to greatly reduce the variety of preprinted corrugated shippers it buys. Why? Because not only can the beer variety and other variable information be printed on the case, but also graphics and logos. This capability, says Olson, saves Minhas about $750,000 annually in corrugated material costs because now the firm can buy more or less generic, unprinted cases and print them on line. It also frees up a lot of warehouse space. “We do a wide variety of container sizes and we do a fair bit of contract or private label bottling,” says Olson. “That means a lot of changeover, so being able to print cases right on line makes a big difference.”
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EPA, White House to Finalize Carbon Pollution Plan in Bid to Attack Climate Change

First proposed a year ago, the plan had been expected to be finalized this summer – a timetable the U.S. Environmental Protection Agency stuck to despite push-back from some states and a U.S. Supreme Court ruling on a separate clean-air rule. Called the “Clean Power Plan” by the EPA, the rule is a centerpiece of a major push by President Barack Obama to help the United States – and the planet – attack climate change by reducing the amount of carbon pollution pumped into the air. The rule was announced in draft form amid fanfare in June 2014, and Obama and EPA Administrator Gina McCarthy have talked up its benefits, saying it would be a boon to public health, helping to reduce asthma and other respiratory ailments.
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Get the NEW Two Sides Myths & Facts Brochure!

One of Two Sides most important resources, the Myths & Facts brochure, has been completely updated with recent facts from the U.S. and Canada. The new brochure also includes two new topics: "Paper based packaging protects goods, reduces waste and is recyclable" and "Many consumers value paper-based communications and do not want to switch to digital communications." There are Two Sides to every story and our carefully researched facts explode the myths and set the record straight about the sustainability of print and paper by using relevant and balanced information. You can download a copy of the new brochure here, or visit Two Side at Booth 3769 at Graph Expo to pick up a copy.
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Consumer Shifting from Pools to School

It’s the dog days of summer and that can only mean one thing: consumers are thinking back to school. At least that’s according to data by Walmart. For the past two years, the four days from July 31 to Aug. 3, traffic to Walmart.com has suddenly doubled from weeks prior as customers turn their attention from the pool back to school. To mark the shift, Walmart on Friday kicked off “Back to Class Cyber Days” online and on its mobile app featuring 30% more price cuts and hundreds of special buys timed to a historical spike in traffic when customers start the bulk of their back-to-school shopping. “When the calendar changes from July to August, it’s like a switch flips in parents’ minds,” said Steve Breen, senior VP of merchandising for Walmart.com. “We can literally start to see it happen with a traffic spike on July 31, and this year we’re timing thousands of the season’s biggest Rollbacks to when we know our customers are coming to our site to check-off their back-to-school shopping lists.”
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Don’t Let Bad Experiences Alienate Your Customers

Earthlings are willing to share their data to enhance their customer experiences. Having consumers willingly share their data may seem like an out-of-this-world concept to some marketers. But [24]7's “2015 Customer Engagement Index” shows that Earth's planetary inhabitants are eager to send their information through cyberspace if it will help improve their experience with a brand. In fact, 70% of the 3,500 consumers surveyed say they're willing to do so. Of course, a bad customer experience can result in customers aborting their relationship with a brand and phoning home. Here, a summary of the data points customers are most willing to share, as well as their main expectations for prime customer service.
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Who’s Spending Money—and Where are They Spending It?

People spent 149% more at Costco than at other retailers, according to mobile-location firm Placed, which linked store spending to tracked locations. Best Buy BJs, Sam's Club and Ikea also ranked high, Advertising Age reported. In other findings, dollar store shoppers are about 30% more likely to make a purchase than when visiting other retailers.
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Google Prices Seem to Be Rising for Brand-Name Keywords, But Why?

Weird as it may seem, a lot of marketers buy search ads from Google to run when people perform a search that includes a brand's name. This may seem like a waste of money, since the brand should organically show up in the normal search results, but it's a way for brands to make sure their sites — and not their rivals' — are what people click on. It's a brand-protection measure, but the cost of protecting one's brand appears to be going up. Several different marketing agencies are claiming the price of branded cost-per-click Google AdWords has ballooned by as much as 141% in the last four to eight weeks, causing speculation to swirl throughout the industry.
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Oil Pushed to Six-Month Lows by Oversupply Concerns

Oil hit six-month lows on Monday, knocked by fresh evidence of growing oversupply and data highlighting slowing demand in China, leaving crude prices on course for their weakest third-quarter performance since the financial crisis in 2008. A Reuters survey last week showed oil output by the Organization of the Petroleum Exporting Countries (OPEC) reached the highest monthly level in recent history in July. Saudi Arabia and other key members are showing no sign of wavering in their focus on defending market share instead of prices, which have fallen 9 percent this year. The lack of a plan by OPEC to accommodate the return of more Iranian oil further fuelled supply worries. Iran expects to raise output by 500,000 barrels per day (bpd) as soon as sanctions are lifted and by a million bpd within months, its Oil Minister Bijan Zanganeh has said. "The market seems to again focus on the supply situation ... one of the difficulties is that Iran may be coming back and there is no obvious sign that OPEC will make room for them," Ric Spooner, chief market analyst at CMC Markets in Sydney said. Brent crude oil fell $1.10 to $51.11 a barrel by 1055 GMT, having touched a low of $50.85 earlier in the day, its weakest since Jan. 30.
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