UPM Raflatac’s VANISH fit for labelling recyclable aluminium beverage cans in Europe

Beverage cans labelled with UPM Raflatac's VANISHTM film can now be recycled in Europe. Novelis, the world's largest recycler of aluminium cans, confirms that the thin 23-micron VANISHTM label has proven sufficiently light in order not to affect the quality of the recycled aluminium. UPM Raflatac's ultra-thin VANISHTM PET film enables three functionalities previously considered unviable or impossible: self-adhesive labelling on beverage cans, recyclability with aluminium cans, and the opportunity for beverage brands to market small batches cost-effectively. VANISHTM brings all the visual presentation benefits of self-adhesive label printing technology to canned beverages, especially compared to traditional direct print. Together with an impressive no-label look, new levels of product differentiation are achievable with striking decoration opportunities and premium finishes such as high-gloss and vivid colouration, fine detail and photographic imaging. Click Read More below for additional information
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