Ahlstrom-Munksjö promotes sustainable lifestyle through the #GreenSource initiative

Ahlstrom-Munksjö is one of the founding members of the #GreenSource initiative to promote the role of forest-fiber industries in the effort to achieve the EU’s climate neutrality target by 2050. #GreenSource brings together members of the European Pulp Industry Sector Association (EPIS) and the Confederation of European Paper Industries (Cepi).

The forest-fiber industry wishes to play a central role in offering solutions that respond to the needs of the European citizens and contribute to a sustainable lifestyle, while making sure that forests keep growing, absorbing CO2 and protecting biodiversity.

A recent scientific study commissioned by Cepi on the Climate effect of the forest-based sector in the European Union shows that, thanks to the forests and forest-based products, 806 million tons of CO2 is taken out of the atmosphere every year – this corresponds to 20% of the EU’s annual emissions – while bringing 3.5 million jobs, especially to rural areas.

”Fibers are at the core of everything we do. We add value by combining fibers with our knowhow and advanced technology, exploring new functionalities and new applications. Sustainability, innovation and quality are central in all our solutions, says Eva Thunholm, Vice President, Insulation business.

“We are, and will continue, empowering people to make sustainable choices by providing a growing portfolio of climate-friendly products based on sustainably-sourced, renewable, and recyclable materials,” says Anna Maija Wessman, EPIS Secretary General.

GreenSource is the common voice of our industry rising to tell the world how we are making a difference in the transition to a sustainable and climate-friendly future.

https://www.ahlstrom-munksjo.com/Media/releases/press-releases2/2020/ahlstrom-munksjo-promotes-sustainable-lifestyle-through-the-greensource-initiative/

Related Posts

Five tips to avoid “greenwashing” when marketing paper products

“Greenwashing” is now a term most of us are familiar with. It means “the practice of making an unsubstantiated or misleading claim about the environmental benefits of a product, service or technology.” Terrachoice[i] found that over 95% of “greener” products commit one or more of the seven “Sins of Greenwashing,” so it’s a major problem in the marketplace. Paper products in particular seem to suffer from many unsubstantiated and vague claims, especially when it comes to corporations trying to promote electronic services over paper-based communications. The bottom line is that corporate marketers need to follow certain specific guidelines for environmental marketing, such as those published by the U.S. Federal Trade Commission[ii], and in Canada by the Competition Bureau of Canada[iii]. If they don’t, their company could face corrective action by the FTC[iv]. The International Standardization Organization (ISO) also has a series of standards on environmental declarations (ISO 14020) and has classified environmental claims into three categories – Type I, Type II and Type III.

Paper Excellence Receives $8.6 Million in Funding From CleanBC

Paper Excellence is pleased to have received $8.6 million of the more than $70 million in provincial funding announced by the CleanBC Industry Fund yesterday. “This funding is being invested at four of our BC mills into projects that will reduce the mills’ greenhouse gas (GHG) emissions and improve efficiency,” said Graham Kissack, Vice President, Environment, Health & Safety, and Corporate Communications. “Programs like the CleanBC Industry Fund are helping industry achieve British Columbia’s ambition for a low carbon future.” The four mills—Catalyst Crofton, Catalyst Port Alberni, Howe Sound Pulp & Paper, Skookumchuck Pulp—employ more than 1,500 people in rural BC and make an economic contribution of $2.25 billion annually. “Separate from the economic impact these mills have in their local communities, our products are spearheading carbon reduction every day,” said Kissack. “Our paper and pulp products are made from a renewable resource that often displace existing plastic products.”

BillerudKorsnäs recognized for leadership in climate action

BillerudKorsnäs’ contribution to the low-carbon economy and actions to cut emissions have been recognized by the global environmental non-profit CDP, when BillerudKorsnäs today secured a place on the prestigious ‘A List’ for tackling climate change. CDP’s annual environmental disclosure and scoring process is widely recognized as the gold standard of corporate environmental transparency. In 2020, more than 5,800 companies were scored, and only the few top performing companies achieved a place on the ‘A-list’. At BillerudKorsnäs we believe that combatting climate change is the most critical issue of our time, so we are very happy to receive this confirmation by CDP.
Back To Top
×Close search
Search