Building shared values in South America

“Building Shared Value: Sustainability and Competitiveness, PEFC in Latin America” will take place from 4-6 July 2016 in Buenos Aires, Argentina. Join our South American PEFC members as they welcome certified companies, procurers, retailers, media and others to share best practices, build capacity, and discuss how to improve market demand and access for PEFC-certified products in the region.

The event will kick off with an introduction to how PEFC promotes sustainability for procurers of forest-based products, retailers and media. Some of the largest forest-based products producers and retailers in the region such as UPM (Uruguay), Suzano (Brazil) and Unilever (Argentina) will then share their experiences on how to encourage sustainability at the highest level.

On Day 2, the focus shifts to certified companies including printing, packaging and publishing sector and key stakeholders, consultants and professionals committed to sustainability. Workshops on how to implement strategic branding of forest products and on how to integrate sustainability and a safe supply chain in marketing and promotion strategies, will enable participants to benefit from existing best practices and consider opportunities for their own operating environments.

The event finishes with the 2nd PEFC South American Regional Workshop; an internal event for the PEFC National members to analyze and establish the strategies of regional integration, development and dissemination of PEFC in the region. Based on the shared ideas and conclusions of the previous days, PEFC members will identify potential synergies and ways to improve collaboration and coordination, as well as develop strategies to improve market positioning of PEFC-certified products.

South America Promotions Initiative
This regional event is part of the South America Promotions Initiative, a project lead by PEFC International to grow demand for PEFC certification and certified products in South America.

Through the initiative, Argentina, Brazil, Chile and Uruguay are delivering market initiatives to stimulate growth of certification while strengthening and raising awareness of the PEFC brand.
http://pefc.org/news-a-media/general-sfm-news/2152-building-shared-values-in-south-America

Related Posts

AWC, AF&PA testimony: Reality Check on Proposed Ozone Standards

Robert Glowinski, President and CEO, AWC: “We support clean air and realistic, science-based air quality standards. However, a further restriction is not justified because the health effects evidence for ozone has not changed significantly since EPA last tightened the ozone NAAQS in 2008. In fact, EPA just published the 2008 Ozone Implementation rule earlier this month, seven years after it set the new standard. So before EPA again changes the rules, the 2008 standard should first be fully implemented by the states and its impacts assessed before the goal posts are moved once more.” Donna Harman, President and CEO, AF&PA: “The costs of further tightening the standard are significant when there is such scientific uncertainty. EPA’s own cost benefit analysis would make the ozone rule one of the most expensive air regulations ever. The proposed revisions could place most of the country in nonattainment, putting five times more paper and wood product mills at risk.”

Smurfit Kappa’s sustainability achievements recognised with Colombian award

The Andesco Awards, which have been running since 2005, recognise the exemplary achievements of companies in the public utilities and communications sectors. Smurfit Kappa has a strong track record in sustainability and embeds circularity across all its business operations. The fibres Smurfit Kappa uses in paper production are from sustainably managed forests. In Colombia, the company has 44,000 hectares of commercial forestry plantations and 22,000 hectares of natural forests that are protected and preserved and FSC® certified. Click Read More below for additional information.

UPS Accelerates Progress Toward Sustainability Goals

UPS (NYSE: UPS) today released its 13th annual Sustainability Report, highlighting its growing investment in alternative fuel and advanced technology vehicles and commitment to log 20 million hours of volunteer time by the end of 2020. With its “Rolling Laboratory” approach, UPS accelerated its investment in an alternative fuel and advanced technology fleet of more than 5,000 vehicles last year, increasing the number of vehicles by 61 percent over 2013 and adding 1,100 natural gas vehicles. According to the report, UPS logged 154 million miles in 2014 toward its goal of driving 1 billion miles with the fleet by the end of 2017 – an almost threefold increase from 2013.
Back To Top
×Close search
Search