Deluxe Corporation Strengthens Existing Partnership With Salesforce to Accelerate Its Go-To-Market Strategy and Customer Engagement
Deluxe Corporation announced an expanded agreement with Salesforce to accelerate Deluxe’s go-to-market strategy and improve customer engagement by getting a 360-degree view of customers across its entire business. Founded in 1915, Deluxe serves millions of small business, banking and enterprise customers, providing everything from printed products to websites, logos and payroll, AI-enabled payment processing to receivables management solutions and more. With this broad portfolio, Deluxe has accumulated customer data from multiple sources, varied across legacy tools and systems. As the company prepares for the next 100 years, it is focused on digital transformation and fundamentally changing its go-to-market strategy. This includes expanding its decade-long partnership with Salesforce, enabling Deluxe to better leverage its customer data to gain a holistic understanding of its customers across multiple business segments and deliver highly relevant products and services. Click Read More below for additional information.