Ricoh USA, Inc. announced that Heeter, a leading provider of commercial print, direct mail, fulfillment, and data solutions, has implemented the RICOH Pro VC70000 to produce more applications, on a wider variety of substrates, faster than ever before. The combination of the press’s brand-new Expanded Gamut Inks and its ability to print on standard offset coated stocks without pretreatment made it an ideal fit for Heeter, a company constantly seeking best-of-breed technologies for speed and throughput. As the RICOH Pro VC70000’s first beta user worldwide, Heeter’s acquisition of the platform serves as a powerful, tested vote of confidence in its capabilities. “In the four years we’ve been working with the Ricoh team, it’s clear to us they make understanding the needs of our business their job,” said Scott Heeter, President, Heeter. “On top of that, the results speak for themselves. We can produce so much more, in terms of variety of output and media, and in terms of throughput, too. Working with Ricoh has helped us become more competitive on multiple fronts, and we are grateful for the insight and technology they bring to the table. Once the beta phase was over, it was a very easy decision to purchase this press.” Click Read More below for additional detail.
Color Ink, located in Sussex, Wis., was founded 35 years ago as the print production arm of what was primarily a graphic design studio. Under direction of Todd Meissner, president and son of the founder, the company continues to expand its capabilities through the digital transformation of its production systems in order to bring to life the concepts of in-house designers as well as those of the ad agencies and retail customers it serves.
Currently, Color Ink focuses on the point-of-sale and P-O-P marketplace, which involves creative and often complex products that are largely short run. Some projects call for developing one-off prototypes, but even a client doing business nationwide might need only 10 to 100 finished items to ship to its branches. Meissner notes, “Thirty years ago, the creative solutions were primarily two-dimensional graphics on printed paper. Now our creative involves more structural designs, three dimensions, maybe a unique material or production method, embellishments.”
Serving this short run market efficiently and profitably led Meissner to first invest in digital printing with the purchase of a Komori Impremia IS29, a 29˝ digital printing system, 18 months ago. Now for increasingly complex work—and with an eye to the future—Color Ink has installed a Highcon Euclid III laser digital diecutting system, also from Komori America. The Highcon is a critical piece of the company’s digital transformation, adding capabilities such as digital laser diecutting, creasing and a range of substrate options that can bring eye appeal and novelty to multi-dimensional point-of-sale displays and the premium packaging Color Ink is now producing. The Highcon closes the loop of Color Ink’s now fully digital production processes. “We’re always looking at ways to streamline production or do things in a better way, and that requires investing in the latest in innovative technology,” Meissner says.
more at source: https://www.piworld.com/article/color-ink-completes-digital-transformation-komori/#ne=d7f0e6e16b0d037f71fc050491da5623&utm_source=today-on-piworld&utm_medium=newsletter&utm_campaign=2020-01-13