“Curious About Print” creates fascinating combinations of toys and printing in latest guidebook

Showcasing the playful potential of Curious Matter, Metallics, Skin and Touch, Curious About Print: Matter is the fourth in a series of inspirational and educational guidebooks. It is available by calling 888-488-6742 or visiting appletoncoated.com.

The book features four different Curious grades in a visual mashup of colors, textures, and images. It features a distinctive binding allowing the viewer to mix-and-match images and allow intriguing combinations and comparisons.

“The mashup of toys on the cover gives you a glimpse of what the inside experience consists of,” says Jenni Birkholz, senior marketing specialist. “It is a playground of textures, colors, and print techniques. The mix-and-match internal pages allow you to create your own “curious” creature while you are comparing the different grades. These pages are interactive and make it a very educational and entertaining promotion.”

Adds Ferko Goldinger, marketing manager “The papers in the book are great any time that tactility, interesting color, and flawless printability are essential,” he continues, “These papers are ideal for brochures, prestigious invitations, luxury packaging, high-end shopping bags, business cards, notebooks and envelopes. Curious Collection can summon the senses and unveil 10,000 possibilities with unexpected rewards.”

Curious Collection Matter – with its unique, soft, sandy texture – takes center stage as the cover and as an inside sheet. The cover is the Goya White and the inside page is the Ibizenca Sand. Other interior sheets include the toothy Metallics Lime, soft Touch Milk and silky, smooth Skin Grey. The Curious Collection also offers Curious Particles, Curious Translucents, and Curious Cosmic in addition to the grades used in the book.

Green Power is a standard feature for the entire Curious Collection. This means that for all the grades, 100% of the electricity used to manufacture these products is matched with renewable energy credits from Green-e® certified energy sources, primarily in the form of wind. The entire Curious Collection is also Forest Stewardship Council™ (FSC®) certified (FSC® C007796) and manufactured in ISO 14001 facilities.

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