DAN Acquires 100% Ownership of Merkle (mediapost.com)

Dentsu Aegis Network has acquired an additional one-third stake in Merkle, giving it 100% ownership of the data and precision marketing firm. The transaction follows its purchase of a majority interest in the company in 2016.

The original deal provided DAN with an option to buy full ownership next year but the parties agreed to accelerate that timetable, giving DAN full ownership now. As per the initial agreement, payment will be made in the third quarter 2021.
more at source: https://www.mediapost.com/publications/article/350093/dan-acquires-100-ownership-of-merkle.html

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