The horrible situation that airlines are in is having quite an impact for many suppliers. For example, American Airlines’ nut supplier has a huge surplus, and is selling them directly to consumers.
Inflight magazines are in an equally rough situation. They’re typically run by third parties, and rely on advertisers to pay the bills. With the number of travelers way down, circulation of these magazines is also way down. Well, it looks like United Airlines and INK Publishing have a creative solution for this…
United Airlines’ Hemispheres inflight magazine hasn’t been published since April: The number of travelers has plummeted, so readership would be very limited; Beyond that, it’s not exactly hygienic to have inflight magazines right now, which are potentially being touched by dozens and dozens of people
Well, Hemispheres magazine is making a comeback in August, but it won’t be available on United Airlines flights.
As reported by Ramsey Qubein, United Airlines will be making its inflight magazine an elite perk, known as “Hemi at Home.” US-based United Global Services, Premier 1K, and Premier Platinum members, will start receiving copies of Hemispheres magazine at their mailing address on file.
The magazine is published by INK Publishing, and that company will be picking up the cost of shipping. There’s no option to otherwise pay for a subscription.
much more at source: https://onemileatatime.com/united-airlines-mailing-inflight-magazines/