Quad/Graphics Drives Enhanced Marketing Value Across Retail Sector with Multi-channel Personalization
Quad/Graphics, Inc. announced its participation at the retail industry’s foremost digital marketing conference, Shop.org, which will be held at the Los Angeles Convention Center on September, 25-27, 2017. The $4 billion company helps brand owners in a variety of industries, including retail, publishing and healthcare, market their products, services and content more efficiently and effectively. To do this, Quad/Graphics leverages its strong print foundation in combination with its deep expertise in workflow re-engineering and optimization, content management and personalized, multi-channel marketing. Quad/Graphics, in partnership with award-winning digital marketing agency Rise Interactive, uses consumer behavioral data to create personalized, multi-channel strategies that drive a greater return on marketing investment. This partnership is one example of the strategic alignments Quad/Graphics seeks to evolve its offerings and drive continued value across its customer base. Click Read More below for additional detail.