Södra is pursuing an ambitious initiative for its interior product range and will now launch a totally new flooring concept. "The new concept will tie our product range together and it feels very positive to be offering flooring that is largely derived from the raw materials growing in our members' certified forests, and produced in our own mills with high environmental standards," says Håkan Svensson, President of the Södra Wood business area. The new range includes a variety of solid and parquet wood flooring in oak, pine and ash in a light and natural shade, and pine and oak in a dark shade. The floor tones harmonise with each other and make it possible to create a home with uniform shades and types of wood, even when parquet is laid in one room and solid flooring in another.
Operating profit, excluding items affecting comparability, for 2014 was SEK 1 734 million (2013: 1 209). The improvement in profit is due to higher prices for printing paper and sawn timber, a weaker Swedish krona and reduced production costs for paperboard.
Operating profit for the fourth quarter, excluding items affecting comparability, amounted to SEK 472 million, which was SEK 50 million lower than in the third quarter owing mainly to seasonally higher staff and energy costs.
Operating profit for 2014 after items affecting comparability amounted to SEK 1 284 million (1 069). In the fourth quarter, an impairment of SEK 450 million was recorded for Braviken Sawmill, which is reported as an item affecting comparability.
Profit after tax amounted to SEK 907 million (711), which corresponds to earnings per share of SEK 10.8 (8.5). Excluding items affecting comparability, profit after tax amounted to SEK 1 258 million (820) and earnings per share was SEK 15.0 (9.8).