When it comes to ad spending, more and more companies are thinking digitally. In 2019, worldwide digital ad spending will rise by 17.6% to $333.25 billion, which means that, for the first time, digital will account for roughly half of the global ad market, according to a new report by eMarketer. In some countries, including the U.K., China, Norway and Canada, digital has already become the dominant ad medium. This year, the United States and the Netherlands will join that group, with digital accounting for 54.2% and 52.6% of total ad spend, respectively. Click Read More below for additional detail.
A new fashion publication called Page hopes to focus on sustainability in the industry. It will also produce an order-to print magazine.
“Supply each demand as we avoid overproducing copies, and produce only what has been requested. Each print, therefore, can mean that much more to our readers,” reads the About page on the Pagewebsite.
The New York City-based magazine, created by a small media company called Reverie, wants to highlight “the development and success of current and emerging fashion designers,” as well as cover pop culture.
more at: https://www.mediapost.com/publications/article/339118/new-fashion-magazine-page-touts-fashion-designer.html?edition=114904