Technology-Infused Tri-Fold Mailer – 60-Second Fold of the Week

This week, we’re highlighting how a creative, high-tech solution can be applied to an everyday classic — the tri-fold. The team at GLS/NEXT Precision Marketing in Minneapolis was hosting a very special event — they were bringing in world-class marketing speaker and best-selling author Andrew Davis to inspire their guests.

So, they needed an invitation that would generate lots of buzz. By using an HP Indigo digital press, plus hyper-variability and personalization technology, the invitations actually became wearable! You’ll have to watch to see how it works. We think you’ll love this week’s tech-savvy mailer!

Trish Witkowski shares her super-cool folding samples and helpful production tips. View the “60-second Super-cool Fold of the Week” archive at www.foldfactory.com.

read more/source: http://www.piworld.com/article/technology-infused-tri-fold-mailer-60-second-fold-week/

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