Labels give products their unique identity and boost the impulse to buy at the point of sale. The label market combines a share of some five percent of the worldwide print volume of around EUR 400 billion with great growth potential. This is why Heidelberger Druckmaschinen AG (Heidelberg) decided to present its extensive portfolio around label production at not one, but two events in September. Gallus, a subsidiary of Heidelberg, demonstrates all the possibilities around digital and conventional label printing as well as digital finishing in the narrow-web field at Labelexpo in Brussels (Gallus digital press folder). At the Label Day at the Wiesloch-Walldorf site, visitors saw complete production workflows for wet-glue and in-mold labels (IML) on Speedmaster machines.
The IML production showcase featured not one, but two world premieres. With the FoilStar Cure, it is now possible for the first time to realize the reliable application of cold foil on IML foils across the entire run on a Speedmaster XL 106. The new IML Performance Package significantly increases productivity. Visitors to the Label Day, however, also got to experience the production of wet-glue labels live in two workflows, one on a Speedmaster XL 75 eight-color double-coating Anicolor press with Multicolor, and one on a Speedmaster XL 106 eight-color double-coating perfecting press with FoilStar for applying cold foil. In both cases, finishing took place on an Easymatrix 106 FC for hot foil embossing. The quality inspection was performed by a Diana Eye 55.
“At the Label Day, we showcase our technological innovativeness in this important market segment,” explained Stephan Plenz, Member of the Management Board responsible for Digital Technology at Heidelberg. “The machines are precisely matched to the customer’s respective requirements, and help the customer to achieve profitable production in the growth market of labels. With our modular printing systems in offset, digital and flexo technology, on the web or on sheets, we can meet the customer needs of the label world in an innovative and economically efficient way”.