Mass-market consumers purchased 335% more via their smartphones than they did in Q2 2014. Steve Perry and his former band Journey certainly weren't talking about e-commerce when they wrote that song 35 years ago, but, according to MarketLive's “Q2 2015 Performance Index” report, it's applicable to the current mobile shopping trend. The report—which measures the buying behavior of millions of consumers who had shopped online during the second quarter of 2015—shows that small-screen shopping experiences are finally engaging enough for mass-market consumers, who purchased 335% more via smartphones than they did in Q2 of last year.
National Average Price for Regular Unleaded
Month Ago: $2.001
Year Ago: $2.044
National Average Price for Diesel
Month Ago: $2.270
Year Ago: $2.816