In early celebration of Election Day, DMN has compiled the best election-inspired marketing campaigns.
Election Day is officially two weeks away. The day will not only determine the next US president, but will also be the culmination of a nearly two-year long campaign season that has produced some of the most memorable moments in US political history.
From press conferences, to debates, to leaked audio, the US presidential campaign process became a veritable hashtag generator. Brands and companies joined in on the action, by creating election-inspired marketing campaigns on social media and television.
Jet Blue, with help from the MullenLowe agency, launched the “Reach Across the Aisle” marketing campaign in February. The campaign, inspired by the “contentious” nature of the US presidential campaign season, attempted to create a unified agreement by reaching across the aisle and deciding on a destination.
To see the other nine click here: http://www.dmnews.com/marketing-strategy/top-10-election-inspired-marketing-campaigns/article/567999/