5,000+ Ways to Spot Your Next High-Value Customer

If you’re still segmenting lists by age, gender, and ZIP code alone, you’re paying premium CPMs to address the wrong people. In fact, a recent analysis found that nearly four in ten marketing impressions miss their intended audience when campaigns rely on conventional demographic segments. This is wasted spend that no marketers can afford.

https://sg360.com/author/miaherman

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