Meredith To Launch ‘Reasons For Hope In America’ Campaign (mediapost.com)

Meredith Corp. is launching a company-wide, cross-platform editorial initiative this fall in response to the difficult events this year, called “Reasons for Hope in America.” The project will focus on the “inspiring stories of community, giving thanks, inspiring change and reflecting on what matters most,” according to the publisher. "Reasons for Hope in America" — which will span across print, digital, video, broadcast and social — is inspired by the People franchise “100 Reasons to Love America.”
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Print Units Jump at the End of June (publishersweekly.com)

With all major categories posting gains, unit sales of print books jumped 18% in the week ended June 27, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. The YA nonfiction category had the biggest increase over the week ended June 29, 2019, with unit sales skyrocketing 111.6%. The increase was led by Stamped: Racism, Antiracism and You by Jason Reynolds and Ibram X. Kendi, which sold more than 30,000 copies, a 145% increase over the week ended June 20. The adult nonfiction category also had a big increase over 2019, with John Bolton’s The Room Where It Happened selling more than 221,000 print copies in its first week, making it the #1 title overall for the week.
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Flow Cosmetics chooses sustainable Metsä Board paperboards for its range of natural products

Flow Cosmetics, a Finnish natural cosmetics company, has selected paperboard from Metsä Board, part of the Metsä Group, as its packaging material of choice, for its innovative range of shampoos, body and face soaps. Bar-shaped cosmetic products are ecological to use as well as to transport and store. MetsäBoard Natural FBB was selected for the packaging board for its visual appearance, lightness, and ecology. In addition, the uncoated surface of the paperboard has a pleasing natural look and feel. “As part of our zero waste principle, we chose sustainable MetsäBoard Natural FBB board. We wanted to ensure that our products are natural all the way through to the packaging, and that they comply with stringent quality requirements,” says Riitta Jänkälä, Founder and CEO of Flow Cosmetics. "It's also important to us that all our packaging boards are recyclable after use."
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CJK Group Acquires Assets of Quad’s Kentucky Book Manufacturing Facility

CJK Group, Inc., announced today that it has completed an agreement with Quad/Graphics, Inc. to acquire the assets associated with its Versailles, Kentucky, book manufacturing facility. The 1,000,000 sq. ft. facility specializes in the production of softcover and hardcover books as well as a variety of other publication types, featuring state-of-the art prepress technology, a fleet of inkjet and web offset presses, all paired with robust bindery and finishing capabilities, distribution, and mailing services. CJK Group will acquire the equipment and assume the customer contracts at the facility. The new entity will operate under the name Sheridan Kentucky and will align under the Sheridan division of the CJK Group. This is an exciting acquisition for CJK Group―one which significantly expands its capacities and capabilities. The facility serves many high profile publishing houses in the areas of educational textbooks, trade books, children’s books, and scientific/technical books.
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Crown Van Gelder & Eneco

Crown Van Gelder is investigating together with Eneco a next step into a sustainable future by maybe building an electrical boiler of 25 megawatt onsite! (big water cooker). This boiler can be powered by electricity provided by an offshore wind farm close to the factory. With the boiler Crown Van Gelder is able to power down the gas burning turbine during days with enough wind! Hopefully there is enough wind and funding to make this happen. Check this Dutch spoken movie with English subtitles by clicking read more below.
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New Pennsylvania Recycled Pulp Mill Under Construction (scrapmonster.com)

The construction of Empire Recycled Fiber mill in Fairless Hills, Pennsylvania is scheduled to commence this fall. The work on the mill project had started almost a year ago. The financing for the project is expected to close during Q3 2020. The construction works may take 12-14 months, thus gearing up for a 2022 startup. Upon full operations, the plant will employ approximately 110 full-time manufacturing employees. According to company press release, the mill will be constructed at an investment of $125 million. The facility will take in over 500,000 tons per year of recovered fiber and produce almost 440,000 tons per year of recycled paper pulp to be used as raw material by paper manufacturers.
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Campaign Building Blocks (jschmid.com)

The following article is part of an ongoing series from J.Schmid with the critical elements and insights you need to strategize, execute and launch successful omnichannel campaigns. Watch your email and follow #CampaignBuildingBlocks on social media to keep up with the full story. Any successful campaign, at its core, is about storytelling. The iconic signature photo. The memorable language. The heart-tugging anthem video. The humorous Instagram posts. Content … it’s what tells your campaign story. How you engage on a sensory level. How you connect with your audience. How you use content is vital to the effectiveness of the campaign. Fortunately, there are more ways than ever to capture engaging content. And with increasingly tighter budgets, it’s more important than ever to maximize your efforts while saving money.
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Quad Continues to Advance Strategic Transformation as a Marketing Solutions Partner During COVID-19

Recent Actions: *Quad completed the sale of its Versailles, Ky., book manufacturing plant, to CJK Group, Inc., which serves book, magazine, catalog, and journal publishers. This initiative was the first step in the previously announced strategic decision to divest the Company’s book business to optimize its product portfolio. Quad expects to use the proceeds from the sale to reduce debt. *The Company obtained an amendment to its existing April 28, 2014, senior secured credit facility that widens the leverage ratio by an estimated 0.75x to 1.0x turn through the third quarter of 2021. As a part of this agreement, Quad maintains the ability to complete certain acquisitions during the relief period and has agreed to reduce the revolver capacity, which was previously expanded to support a subsequently terminated acquisition, from $800 million to $500 million. The agreement’s maturity remains January 2024, and Quad’s next nearest debt maturity is the 7% senior unsecured notes due May 2022. *Quad recently strengthened its leadership team at its integrated marketing agency, Periscope, with the addition of new President, Cari Bucci-Hulings. Bucci-Hulings is an industry expert who has driven highly successful product development and business growth platforms, and most recently served as President of MARC USA, one of the largest independent agencies in the country. *The Company also continues to scale Accelerated Insights, its proprietary virtual testing platform, to help clients in multiple industry verticals predict which combination of format, offer, message and imagery will be most effective in print. The unparalleled testing methodology drives improved response at a fraction of the time and cost of traditional testing. Quad recently brought aboard senior-level data analytics and business insights talent to expand the solution beyond direct mail and catalogs to packaging and other retail uses.
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