UPM doubles the amount of deadwood in its forests to increase biodiversity

UPM has set a target to increase the amount of deadwood in its commercial forests from the current level of about five cubic metres per hectare to ten cubic metres per hectare. In UPM's protected areas and commercial forests where a specific nature management target has been set, the deadwood target is 20 cubic metres per hectare. The new targets are part of UPM Forest Action, the UPM Forest Responsibility programme. In 2018, UPM set itself the target of increasing biodiversity in its forests in Finland while efficiently producing high-quality wood raw material. Biodiversity is measured by comparing natural forests with commercial forests. Studies have shown that one clear difference between these two types of forests is the amount of deadwood. UPM's success in increasing biodiversity is measured not only by the amount of deadwood, but also by other indicators such as the amount of broadleaved trees and the number of protected areas.
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Norwegian forest certification system submitted for assessment

The Norwegian Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 26 September to 24 November 2022. PEFC Norway revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard.
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Belgian forest certification system submitted for assessment

The Belgian Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 3 October to 1 December 2022. PEFC Belgium revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. Please note that the system revision and standard only apply to the Walloon region of Belgium.
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PEFC Southeast Asia seeks partners to develop quality infrastructure in the forestry sector

Forest certification is a powerful tool to combat illegal logging and to promote sustainable forest management and responsible timber trade. PEFC is calling for collaborators and donors to further develop the PEFC FOR-TRADE programme to drive ASEAN integration and development of regional value chains in forest related industries. The PEFC FOR-TRADE programme supports sustainable forest trade in the Lower Mekong and ASEAN region through certification programmes aimed at advancing nationally owned standards in sustainable forest management and chain of custody. PEFC Southeast Asia has collaborated with a range of partners in the region. More recently for example, we have been a key partner in a UN-REDD Initiative funded by NORAD, implementing a series of interventions to support Sustainable Forest Trade in the Lower Mekong Region.
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Stora Enso and Huhtamaki launch industrial scale recycling programme for paper cups in Europe

Huhtamaki and Stora Enso have joined forces to launch a new paper cup recycling initiative, The Cup Collective. The programme, which is the first of its kind in Europe, aims to recycle and capture the value of used paper cups on an industrial scale. Initially the programme will be implemented across the Benelux. With the aim of setting new standards for paper cup collection and recycling in Europe, The Cup Collective has issued an open invitation for partners from across the supply chain to get involved in working towards a systemic European solution. The EU has set recycling target for paper and board packaging of 85% by 2030. Paper cups are recyclable but need to be collected before they can be turned into new paper products. The Cup Collective initiative will create the necessary collection infrastructure to significantly increase the recycling rate of wood-fiber in paper cups. Above all, the programme will make it as easier for consumers and businesses to collect used paper cups to be regenerated into valuable recycled raw material.
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Ahlstrom-Munksjö, Metsä Fibre and 3M continue collaboration in responsible wood sourcing

Ahlstrom-Munksjö, Metsä Fibre and 3M, with the help of Earthworm Foundation, continue their close collaboration in responsible wood sourcing. This year the partnership concentrates on the Kainuu region, Finland, where the different parties will conduct research on current forestry practices and future practices linked to Kemi Mill expansion in the area. Based on the results, the three companies will develop their operations and continue collaboration among each other and other stakeholders to pursue sustainability in wood sourcing. Metsä Fibre, the world’s largest producer of bleached softwood pulp and a globally significant manufacturer of sawn timber; Ahlstrom-Munksjö, a significant wood pulp consumer; and 3M, a global producer of paper-based products, seek to advance environmental performance and sustainability throughout their operations and supply chains. Bringing all supply chain actors together promotes responsible practices from forests to customers.
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The Illusion of Truth: How Greenwashing is Hurting your Business (info@twosidesna.org)

Sustainability has gone mainstream, with more people than ever before concerned about the environmental impacts of the products and services they buy and use. They understandably want to do the right things for the planet, but the explosion of greenwashing is causing consumers and businesses to use – or in the case of paper, not use – products without any basis in fact. The Oxford Dictionary defines greenwashing as “Disinformation disseminated by an organization so as to present an environmentally responsible public image.” And you don’t have to look far to understand the scope of the problem. In a recent survey conducted by The Harris Poll for Google Cloud, 72% of CEOs and C-suite leaders in North America admitted that their companies are guilty of greenwashing, even as most gave their companies an “above-average” rating for environmental sustainability. Greenwashing investigations of ESG (environmental, social, governance) investment funds are becoming commonplace. And, as reported in the Harvard Business Review, studies show that companies that tout their environmental credentials often have poor environmental compliance.
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Ahlstrom-Munksjö’s sustainability work has been awarded Platinum level rating by EcoVadis 2022

Ahlstrom-Munksjö, a global leader in fiber-based materials, has been awarded EcoVadis’ highest recognition level, Platinum, for the company’s sustainability performance. The company’s continuous efforts have now been rewarded, placing our Group among the top 1 percent of companies assessed by Eco Vadis. The rating is an improvement from Gold level rating, which we were previously rated since 2019. Our score increased especially in Environmental performance and Labour & Human rights. “During the past year we have made a significant step change in sustainability and put it as a key value driver for our growing business. We have a sharper sustainability strategy, an integrated operative model and a solid and holistic set of key performance indicators to help us monitor and evaluate our performance. We are thrilled and proud to move from the gold rating to platinum, as this gives us external validation that our ambition has been recognized and the concrete actions are already bearing fruit,” says Johan Lunabba, Vice President, Sustainability and Public Affairs.
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HH Global launch industry-first automated sustainability data insights

At HH Global we understand the value a strong ESG strategy can unlock for our client’s brands. Proving that HH Global is the true market leader in sustainable marketing practices, we are thrilled to bring you the most recent enhancement to our sustainability program and proprietary technology platform, Hub. Hub can now provide our clients with automated carbon emissions estimates at quotation stage. This industry-first solution works by leveraging our CO2 calculator in conjunction with our CO2 dataset developed from the largest industry spend profile of +$2.3 billion. This technology will give marketeers a holistic view of the environmental impact of their procurement spend at the pre campaign planning stage, enabling deeper insights and smarter decision making. All client quotations generated through the platform will now carry a carbon emission estimate, allowing comparisons to be made between different materials, channels and price points. The first release supports common sustainable marketing procurement, with additional categories such as branded merchandise and premiums to follow. Digital channels are already at concept stage.
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Mondi opens laboratory that tests paper product recyclability

Mondi opened the Group’s first recycling laboratory at its Frantschach mill in Austria to test the recyclability of paper and paper-based packaging using non-paper components such as coatings. Conducting recycling tests in-house speeds up the process for developing sustainable packaging. While paper packaging offers many sustainability benefits, it also has certain barrier functionality limitations for products like perishable food. To enhance its functionality, non-paper components such as barrier coatings may need to be added, which in turn can impact recyclability. The data collected at the laboratory can be used to improve existing products and provide reliable information about their environmental impact. Mondi will also use the results to determine how the design of new packaging can be improved as well as how best to improve the circularity of [our] material flows. The tests are carried out on various paper and paper-based packaging products developed by Mondi and can determine whether the packaging can be efficiently recycled. The laboratory works in a similar way to industrial recycling facilities, but on a smaller scale. Results generated provide concrete evidence that the material can be recycled.
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Regional Forest Stewardship Standard for Smallholders in India approved

The Regional FSC Forest Stewardship Standard (RFSS) for Smallholders in India has now been approved by FSC. This standard is for the use in plantations by smallholders in India (Management Units smaller than 20 ha) and applies to rough wood and Non-Timber Forest Products (NTFPs). For more details on the scope, please refer to sections C and E of the standard. The standard has been written in a simple language and provides realistic and achievable indicators relevant to the circumstances of smallholders in India. Another key feature of the RFSS is that in many cases, a group manager or an external organization (a purchaser or an NGO) can assist the smallholder to achieve conformity with the standard.
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Announcing HH Global’s new Net Zero targets

HH Global is committed to being the first-choice, global, tech-enabled creative production and procurement partner to brands seeking stronger, more sustainable growth. Therefore, it is important that we are continually assessing and improving our ESG targets and framework, aligned to UN Sustainable Development Goals. We are updating our current carbon reduction targets to harmonize with the new science-based net-zero standard set out at the United Nations Climate Change Conference (COP26). The new standard is aligned with the science of the Paris Climate Change Agreement, which aims to limit global warming to 1.5C. During COP26 in Glasgow last year, a new standard for net-zero was introduced – prior to this there was no agreed standard. Many companies planned to achieve net-zero through ‘carbon offsets’, which are credits generated by projects reducing carbon emissions elsewhere. However, many existing carbon offsets are of inadequate quality and hard to verify, with some even increasing global emissions. The new net-zero standard allows less room for companies to cut corners – HH Global plans to lead by example.
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Crown’s New Sustainability Report Emphasizes Forward Momentum Toward Achieving Twentyby30 Goals

Crown Holdings, Inc. has published its 2021 Sustainability Report to share progress against its dedicated Twentyby30 sustainability strategy and other key environmental, social and governance (ESG) achievements during fiscal years 2019 through 2021. The program includes five distinct pillars of action – Climate Action, Resource Efficiency, Optimum Circularity, Working Together and Never Compromise – which are supported by the Company's robust governance and ethics principles and practices. "We are incredibly proud of the progress we have made one year into the implementation of our Twentyby30 program," said John Rost, Ph.D., Vice President, Global Sustainability and Regulatory Affairs at Crown. "Our strategy focuses on several key issues including emissions reduction, product lifecycle and recyclability to slow the pace of climate change, transitioning to renewable electricity, prioritizing water preservation, enhancing employee and product safety, and increasing workforce diversity. We are mindful that sustainability is not a linear journey and remain committed to continuous process and product innovation and exploring how we can accelerate progress by collaborating with our customers, suppliers and the industry at large."
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SEE Invests in Renewable Energy

Sealed Air has invested $9 million in a solar farm that is now powering its Madera, California manufacturing facility. The solar panels, which sit on 11 acres of company-owned land adjacent to the facility, are expected to help reduce energy spend at this site by $1 million annually. The 265,000 square foot plant, which manufactures BUBBLE WRAP® brand original cushioning, SEALED AIR® brand Korrvu® retention and suspension packaging, mailers, and other solutions, will have 98% of its electricity powered by the solar field. Over the course of the first year, the solar project will help avoid 4,982 metric tons of carbon dioxide and 72,172 metric tons of carbon dioxide over 15 years, which is equivalent to: *Greenhouse gas emissions from more than 15,000 passenger vehicles driven for one year *The carbon dioxide emission from annual electricity use for more than 14,000 homes *Carbon sequestered by nearly 1,200,000 tree seedlings grown over the course of a decade
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Tetra Pak highlights new milestones in latest Sustainability Report

Tetra Pak published its annual Sustainability Report, highlighting the company’s achievements and progress in the last year and detailing the actions to help realise resilient and sustainable food systems. The sustainability challenges underscore the need for a radical new approach to the way we feed the world while minimising the impact on the planet. From how we source, produce and process our food, to its transportation, the materials we use to package it, and the critical role of collaborations in making it happen. Adolfo Orive, President & CEO at Tetra Pak, said: “Sustainability is not just in the agenda. It is THE agenda. We must ‘walk the talk’ by maximising our positive impact on nature and society, by continuing to embed sustainability as a key business driver and decision-making criteria. “Our ambition is to lead sustainability transformation within our industry and our initiatives in this regard have continued over the last 12 months, working together with our customers and partners to support their own efforts as well. The cost of inaction on sustainability today is a world we won’t recognise tomorrow. Our progress depends on being able to embrace a mindset which drives both growth and sustainability for a better future.”
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Juno is an Innovative Recycling Technology

About 146 million tons of municipal solid waste in the U.S. went to landfills in 2018, according to the Environmental Protection Agency (EPA). New technology is helping to turn some of that trash into treasure by recovering valuable materials for reuse. That’s where Juno comes in. Georgia-Pacific's first commercial facility with its Juno technology is up and running in Toledo, Oregon. “Juno is a new innovative waste diversion and recycling process that captures recyclable material previously destined for landfill or incineration because of coatings or food contamination,” said John Mulcahy, Vice President – Stewardship for Georgia-Pacific.
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ProAmpac’s Rocky Mount Facility Receives International Sustainability Carbon Certification

ProAmpac, a leader in flexible packaging and material science, announced their Rocky Mount, VA facility received the International Sustainability Carbon Certification Plus (ISCC Plus). This is a global sustainability certification system which supports the tracking of chemically recycled and bio-based polymers through the supply chain. “The ISCC Plus certification, coupled with our ProActive Sustainability product offering, underscores ProAmpac’s commitment to helping brand owners and retailers meet their sustainability goals,” states Chad Murdock, president of ProAmpac’s Film and Fiber Division.
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UPM receives all-time high EcoVadis score thanks to its renewed social responsibility agenda

EcoVadis has recognised UPM on a Platinum level based on the company’s sustainability performance in the following four categories: Environment, Labour and human rights, Ethics and Sustainable procurement. Only one per cent of the 90,000 global companies assessed received the Platinum score. Compared to previous years’ assessments, UPM received its all-time high score of 87/100. “The main improvement steps were taken in the Labour and human rights category. We have introduced several new social responsibility targets for 2030, focusing strongly on diversity and inclusion and fair rewarding. We have also developed our human rights due diligence processes and reporting,” says Sami Lundgren, VP, Responsibility at UPM. “The EcoVadis sustainability rating helps our customers assess the responsibility of their suppliers. UPM’s renewed Platinum rating recognises the work we have done to promote sustainability in the whole value chain.”
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Public consultation: Estonian forest certification system

Stakeholders from around the world are invited to give feedback on the revised Estonian Forest Certification System. Deadline for comments is 13 October. Give your feedback. The Estonian Forest Certification Council revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The Estonian system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement.
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Public consultation: UK forest certification system

Stakeholders from around the world are invited to give feedback on the revised PEFC UK Certification Scheme for Sustainable Forest Management and Trees Outside Forests. Deadline for comments is 6 October. Give your feedback. PEFC UK revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The revised system is among the first submitted to PEFC for endorsement to include a Trees Outside Forests (TOF) standard. TOF certification was one of the innovative developments of the 2018 PEFC Sustainable Forest Management standard.
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ELMA Joins Two Sides To Promote Sustainable Doordrop Solutions

Two Sides, the print and paper advocacy group, is excited to announce its newest member, ELMA, the European Letterbox Marketing Association. ELMA is the leading European organisation for doordrop solutions which include the distribution of any print media, such as; leaflets, flyers, catalogues, brochures, free newspapers and product samples. ELMA selects its members carefully to represent the best in class in each market ensuring quality and professionalism for clients looking to use this channel. “Doordrop, or unaddressed mail, is a highly effective and popular media to promote products and services as it directly engages the consumer in the relaxed environment of their homes. They are accountable and integrate wonderfully with other in-home media, such as television and the internet.” says Mark Davies, Chairman for ELMA.
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Estonian forest certification system submitted for assessment

The Estonian Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 15 August to 13 October 2022. The Estonian Forest Certification Council revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. To provide you with additional information about this revised national system, we are holding a webinar on 15 August at 10:00 CEST. The webinar is free to attend, and everyone is welcome.
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Sonoco Releases 2021-22 Corporate Sustainability Report, Renews 2030 Commitments

Sonoco released its 2021-22 Corporate Responsibility Report, renewing ambitious 2030 commitments to reduce greenhouse gas emissions and energy usage. The Science Based Targets align with the Paris Climate Agreement, which seeks to limit global warming temperatures well below -2 degrees Celsius above pre-industrial levels. Beyond performance metrics, Sonoco further increased packaging sustainability and recycling with the $1.35 million acquisition of Ball Metalpack in January 2022. This expanded Sonoco’s can-making franchise and sustainable product portfolio with the addition of tinplate steel packaging – the world’s most recycled substrate. Funds for the acquisition came from $1.2 billion in certified Green Bonds, one of the largest sustainable offerings to date in the U.S. packaging sector.
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Study on Criterion 6.5 of FSC Principles and Criteria underway

The study is conducted by FSC International to identify existing problems associated with development and implementation of indicators under Criterion 6.5. This criterion establishes conservation requirements of The Organization demonstrating conformity with FSC’s Principles and Criteria. Criterion 6.5 of FSC Principles and Criteria for Forest Stewardship states that: “The Organization shall identify and protect representative sample areas of native ecosystems and/or restore them to more natural conditions. Where representative sample areas do not exist or are insufficient, The Organization shall restore a proportion of the Management Unit to more natural conditions. The size of the areas and the measures taken for their protection or restoration, including within plantations, shall be proportionate to the conservation status and value of the ecosystems at the landscape level, and the scale, intensity and risk of management activities.”
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UK forest certification system submitted for assessment

The PEFC UK Certification Scheme for Sustainable Forest Management and Trees Outside Forests has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 8 August to 6 October 2022. PEFC UK revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The revised system is among the first submitted to PEFC for endorsement to include a Trees Outside Forests (TOF) standard. TOF certification was one of the innovative developments of the 2018 PEFC Sustainable Forest Management standard.
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New certification body BMC accredited against FSC standards

Assurance Services International (ASI) has accredited BMC Assurance S.L. to audit and issue FSC certificates. To receive the accreditation, BMC was evaluated by ASI and had demonstrated its ability to conduct impartial assessments to issue FSC certificates according to the established criteria. BMC will be able to audit and issue certificates for FSC chain of custody worldwide, excluding Belarus, China, and Russia.
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PEFC suspends PEFC Russia

The Russian National Voluntary Forest Certification System (FCR) has been suspended by the PEFC International Board, in mutual agreement with PEFC Russia. The suspension is intended to preserve the conditions for a successful long-term cooperation with PEFC Russia in order to support sustainable forest management in the Russian Federation in light of the current political situation. The suspension is effective as of 11 August 2022 and suspension is initially valid until 31 December 2022. Certificates issued against the Russian National Voluntary Forest Certification System (FCR) are no longer PEFC recognised as of 11 August 2022. This applies to both forest management and chain of custody certificates. Certified organisations are therefore prohibited from using PEFC claims and the PEFC label and cannot sell material as PEFC certified.
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Approval Granted to Begin Construction on Environmental Treatment Facility

Irving Pulp & Paper (IPP) has been given permission to begin construction immediately of an Environmental Treatment Facility and Water Use Reduction Project at Saint John’s mill following a successful Environmental Impact Assessment (EIA). After receiving the Minister of Environment and Climate Change’s Certificate of Determination in accordance with the EIA, IPP will break ground on the project which is estimated to cut the mill's water consumption by up to 50 percent and result in cleaner water leaving the mill. Construction will require 60 contractor jobs averaged over the 2-2.5-year period with peaks of 120 local contractors. Construction and installation of the new equipment is expected to generate 609,000 person-hours of work over an estimated 22 months in New Brunswick. Construction will begin immediately and run until late 2024.
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Intertape Polymer Group Showcases Industry Leadership in 2021 Annual Sustainability Report

Intertape Polymer Group Inc. published its annual sustainability report, which catalogs the Company’s 2021 sustainability impacts and furthers its commitments for the future. The report, titled “Safe, Circular & Responsible,” discloses IPG’s annual sustainability performance and actions over the course of 2021, and identifies areas of further improvement as it continues to advance responsible manufacturing, environmental stewardship, and the well-being of its workforce. “Safety and well-being extend beyond the four walls of our organization into the community and around the world, which is why our product innovations, efficiencies in the use of raw materials, water and energy, and elimination of waste are inherent to our values,” said Greg Yull, President and Chief Executive Officer of IPG. “We continue to believe sustainability is one of the core growth drivers of our business, which is why we have taken ambitious actions to lead the industry in making products that are better for the planet, our people, our customers and the global community.” The Company’s customer-centric and sustainability-oriented commitment to “do the right thing” was elevated in 2021, despite the global economic challenges faced during the reporting period. With a priority on taking actionable measures rather than lofty pledges, IPG furthered its industry lead in securing Cradle to Cradle Certified® product certifications and became a signatory to multiple agreements that placed accountability on ambitious near-term goals such as achieving zero waste manufacturing and a net zero carbon footprint.
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Kimberly-Clark Reports Progress Toward 2030 Sustainability Goals

Kimberly-Clark Corporation published its annual report on sustainability, including an update on the company's progress toward its 2030 sustainability strategy and goals, aimed at addressing the social and environmental challenges of the next decade with goals to improve the lives and well-being of 1 billion people in underserved communities around the world and reducing its environmental footprint. "As Kimberly-Clark continues to grow our business, caring for our people, consumers, customers, partners and communities remains front and center," said Mike Hsu, Chairman and CEO, Kimberly-Clark. "From our commitment to climate stewardship and our efforts to develop more sustainable solutions for our product portfolio to our focus on inclusion and diversity and our ambition to advance the well-being of 1 billion people around the world, we'll continue to drive positive impact as we create long-term value for our shareholders. That's how we deliver Better Care for a Better World."
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Public consultation: Brazilian forest certification system

Stakeholders from around the world are invited to give feedback on the revised Brazilian Forest Certification System. Deadline for comments is 15 September. Give your feedback. PEFC Brazil revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The Brazilian system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement. An important aspect of the assessment process is the public consultation. Over the sixty-day consultation, stakeholders from around the world can give their comments and provide feedback on any aspect of the system. The Registered Assessor will use the information received from this consultation in their assessment of the system.
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CANPACK Group’s Emissions Target Reductions Are Ratified by SBTI

CANPACK Group is delighted to announce that its ambitious new emissions reduction targets have been approved by the Science Based Targets initiative (SBTi), the independent science-based body, which promotes best practice in the scientific sphere. As part of its emissions targets, CANPACK has committed to three core mission statements: *Reduced absolute scope 1 and 2 GHG emissions by 25% by 2030, from the base year of 2020. *Increasing annual sourcing of renewable electricity from 62% in 2020 to 100% from 2022. *Reducing absolute scope 3 GHG emissions from purchased goods and services by 12.3% by 2030, from a base year of 2020. As a result of the company’s pledges, SBTi’s Validation Team has been able to classify CANPACK’s scope 1 and 2 target ambitions as in-line with keeping greenhouse emissions well-below the 2°C trajectory.
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PEFC Group Certification Dialogue Webinar Series: Knowledge sharing amongst members and industry stakeholders

Smallholders, local communities, and indigenous peoples own or manage nearly half of the world’s forests and the way those forests are managed can have an influence on the climate, biodiversity, and health of our planet. It is therefore vital that smallholders can gain certification, not only to benefit from the advantages it brings to their livelihoods, but to ensure that these forests are responsibly managed so they are around for generations to come. To achieve this, we must make sustainable forest management certification accessible to these smallholders. This is where PEFC group certification comes in, enabling smallholders to group together and organize themselves, pool their resources and work as a team to achieve certification. Since 2010, our Smallholder Group Certification programme has enabled the sharing of experiences and facilitated cooperation amongst family forest owners, community forest groups, and indigenous peoples in implementing sustainable forest management and pursuing forest certification.
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Paper or Plastic? In a Circular Economy, the Answer is Clear (twosidesna.org)

In today’s industrial marketplace, the concept of a circular economy is finally inching beyond theoretical ideals to real-world applications that will make our planet healthier and more sustainable. But becoming truly circular doesn’t come easy or cheap. It’s a challenge that requires intent, investment and innovation. The paper industry figured this out decades ago, and it has been at the leading edge of circularity ever since. In fact, paper manufacturing exemplifies the very definition of circularity – industrial processes and economic activities that are 1) restorative or regenerative by design, 2) enable resources used to maintain their highest value for as long as possible, and 3) aim to eliminate waste through the superior design of materials, products and systems. Most alternatives don’t even come close. Take plastics, for example.
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Stora Enso and Tetra Pak study a possible solution for beverage carton recycling in Benelux to advance circular paper-based packaging solutions

Stora Enso and Tetra Pak are jointly examining a shared beverage carton recycling solution to meet the growing recycling need in Benelux, responding to the demand for circular paper-based packaging solutions. The joint feasibility study includes a plan for a comprehensive beverage carton recycling facility at Stora Enso’s Langerbrugge site in Belgium. Processing of the fibers would take place at the Langerbrugge site, while the polymer and aluminum barrier materials would be recycled by a dedicated partner. Approximately 75,000 tonnes of beverage cartons are put on the Benelux market annually, a growing volume of which more than 70% is already collected for recycling. Currently, there is no existing beverage carton recycling infrastructure in Benelux. This collaboration between Stora Enso and Tetra Pak would create a complete recycling system for beverage cartons in Benelux and surrounding regions. Within the solution, Stora Enso would process collected beverage cartons and recover the fibers. The recycled fibers would serve as source material for producing recycled containerboard within the Langerbrugge site, delivering a fully circular solution. Tetra Pak would secure a recycling solution for polymer and aluminum materials to be processed by a dedicated partner.
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Update on FSC US National Forest Stewardship Standard Revision

The final public consultation for the Version 2 standard revision process closed on May 31, 2022. During the consultation 43 responses were received, representing 75 respondents. By chamber, 28 Economic Chamber responses were received (representing 31 respondents), 10 Environmental Chamber responses were received (representing 39 respondents), 3 Social Chamber responses were received (representing 3 respondents) and 2 responses were received where chamber alignment could not be determined. The greatest number of comments were received about Principle 2 (Forest Workers’ Rights & Wellbeing) and Principle 6 (Impacts on Environmental Values). For Principle 2, topics with the most comments focused on worker wages and addressing expectations regarding fair compensation for injury or property damage. For Principle 6, topics with the most comments were Representative Sample Areas, Conservation Area Networks and expectations regarding justifying deviations from regional requirements for opening sizes.
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Participate in public consultation on joint Review Report of generic FSC certification body standard and related procedure

The public consultation is open between 11 July and 14 August 2022 and will be used to collect stakeholder feedback on the joint review report of FSC-STD-20-001 V4-0 General requirements for FSC accredited certification bodies and two related procedures, FSC-PRO-20-003 V1-0 FSC Certificates and License Agreements and FSC-PRO-20-004 V1-2 General Requirements for an FSC Training Programme.
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New Can Manufacturers Institute Report Shows How the Can Industry will Meet Its Ambitious Recycling Rate Targets

Can Manufacturers Institute (CMI) published a detailed aluminum beverage can recycling primer and roadmap that explains how the ambitious U.S. aluminum beverage can recycling rate targets that CMI members announced in November 2021 will be achieved. Those targets are reaching a 70 percent recycling rate by 2030, 80 percent by 2040 and 90 percent by 2050. The aluminum beverage can is the most recycled beverage container in the United States with a 45 percent recycling rate in 2020. Consider that in 2020, for the aluminum beverage can recycling rate to have reached 70 percent, 25.6 billion more cans needed to be recycled. If the target had been met and those additional cans recycled, it would have generated more than $400 million in revenue for the U.S. recycling system and resulted in energy savings that could power more than 1 million U.S. homes for an entire year. The report explains in detail how CMI will achieve its targets via four pillars of action, which are: 1. Catalyze the passage and implementation of well-designed deposit systems at the state and federal levels. 2. Increase and improve household and away-from-home recycling. 3. Ensure that more cans are properly sorted at recycling centers. 4. Increase consumer understanding on the importance of aluminum can recycling and the ability to collect and sell used beverage cans for cash.
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Brazilian forest certification system submitted for assessment

The Brazilian Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 18 July to 15 September 2022. PEFC Brazil revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. To provide you with additional information, we are holding a webinar on 18 July, 14:00 CEST. The webinar is free to attend and open to everyone. more at: https://pefc.org/news/brazilian-forest-certification-system-submitted-for-assessment
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FEFCO – New Corrugated Life Cycle Analysis

FEFCO (European Federation of Corrugated Board Manufacturers), together with CCB (Cepi Container Board), has released the new “European Database for Corrugated Board Life Cycle Studies 2021”. FEFCO and CCB have been collecting and publishing life cycle data for more than 25 years. The life cycle analysis follows a robust process of data collection, evaluation and validation by LCA experts. The process and data are subject to independent peer review by the Institute for Energy and Environmental Research Heidelberg GmbH, Germany. The 2021 report and data collection cover a significant proportion of the sector representing: *84% of the total annual production for kraftliner and semi-chemical fluting and 74% of the production of testliner and recycled fluting. *73% of the total annual corrugated board production in average.
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Sonoco Expanding Residential Recycling of Paper Cups to its Mill in Hartsville, South Carolina

Sonoco announced it is expanding post-consumer recovery and recycling opportunities for paper cups in bales of mixed paper to be used as raw material at its Hartsville, S.C., paperboard mill to produce new paperboard. All of Sonoco’s United States paper mills have previously validated that they can accept rigid paper cans in bales of mixed paper coming from residential Material Recovery Facilities (MRFs). This new announcement extends acceptance to paper cups at the Hartsville mill. Additional testing is underway with the aim of expanding cup recycling to all Sonoco mills that utilize residential mixed paper.
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Making the Environmental Case for Paper – What Would Ben Franklin Do? (twosidesna.org)

Mail center professionals, who already operate in a challenging business environment, are increasingly faced with the task of responding to the popular, but scientifically flawed narrative that the paper critical to their operations is somehow environmentally unsustainable. If this describes you, then Ben Franklin, father of the Postal Service and first U.S. postmaster general, offers some sage advice: “An investment in knowledge pays the best interest.” In our increasingly digital world, knowledge – knowing the facts about the unique sustainability of paper – is a potent antidote to the common environmental myths used to justify replacing paper mail with electronic communications: that paper production and use destroys forests, is a major contributor to climate change, consumes enormous amounts of water and generates excessive amounts of waste.
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Canfor and Canfor Pulp Jointly Release 2021 Sustainability Report with Additional Targets

“Our vision is to create a future as sustainable as the forests, for people, our products and the planet we all share. Making sustainability a core value in our business is not only the right thing to do for the planet, our people, stakeholders, partners and customers, but it makes us a better company,” said Don Kayne, President & CEO of Canfor Corporation. “Our employees want to feel proud of the organization where they work and feel an alignment with their values. Our customers want to know that the products they purchase from us are sustainably sourced and responsibly produced. Our strong sustainability practices make us a better partner, a better supplier and a better employer,” added Kayne. 2021 Highlights: • We will reduce absolute scope 1 and 2 emissions by 42% by 2030, and set a science-based reduction target for scope 3 GHG emissions by 2024 • Canfor has committed to set near- and long-term company-wide emission reductions in line with science-based net-zero with the SBTi • 54 million seedlings planted in 2021, with more than one billion planted over the last 20 years • 100% of Canfor-managed forests are certified to the Sustainable Forestry Initiative (SFI) or Forest Steward Council (FSC) Forest Management Standards • 100% of U.S. sourced wood is certified to the SFI Fibre Sourcing Standard
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Public consultation: Polish forest certification system

Stakeholders from around the world are invited to give feedback on the revised Polish Forest Certification System. Deadline for comments is 25 August 2022. Give your feedback. PEFC Poland revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. See all system assessment details at: https://pefc.org/discover-pefc/our-pefc-members/national-members/pefc-poland . The Polish system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement.
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Portuguese forest certification system submitted for assessment

The Portuguese Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 5 July to 3 September 2022. PEFC Portugal revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. To provide you with additional information, we are holding a webinar on 5 July, 11:00 CEST. The webinar is open to everyone and is free to join. Register now at https://us02web.zoom.us/meeting/register/tZAvde2sqDktHNXNvPs-m1MAAOHjHuI7tqqz
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Pactiv Evergreen Introduces Its ‘Zero Waste Implementation Guide’ as a Resource for Foodservice Operators

Pactiv Evergreen announced the launch of its new “Zero Waste Implementation Guide” at the Green Sports Alliance Summit in Minneapolis. The Guide is a resource to help foodservice establishments improve their waste diversion rates. Recreation venues, stadiums, arenas, colleges and university foodservice programs, in particular, will benefit from this valuable resource. Achieving zero waste is a circular solution that helps ensure a sustainable future economically, environmentally and socially. By closing the loop, operators can cut greenhouse gases, manage risk, reduce litter and pollution, reinvest resources, and create value for their operation. Pactiv Evergreen’s “Zero Waste Implementation Guide” was created to provide everything a foodservice operator needs to begin their journey to zero waste. The interactive Guide can be downloaded for free from PactivEvergreen.com, enabling a foodservice establishment to customize the tool and document their data and progress.
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Uatumã Reserve in Brazil became FSC-certified in 2022

Through the combined efforts of Idesam and the Uatumã Reserve, the 44,000-hectare area has obtained FSC certification. It is currently the only certificate in the state of Amazonas to include both the timber and non-timber categories for forest products. February became an important milestone for the work of Idesam in the Uatumã Sustainable Development Reserve. After a long process that involved capacity-building activities, technical assistance and institutional support, the Uatumã Sustainable Development Reserve's main association, the AACRDSU (Association of Agroextractivist Communities of the Uatumã Sustainable Development Reserve) received FSC’s Forest Management and Chain of Custody certifications from the Institute for Forest and Agriculture Management and Certification (Imaflora).
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PEFC Austria awards Sustainability Prize on the country’s highest mountain

Which Austrian companies and personalities are particularly good for the forest? PEFC Austria gave the answer on the country's highest mountain, the Großglockner, where it presented the PEFC Award for Sustainability 2021 in five categories. "It was a real pleasure to join our Austrian colleagues at this very special location at the foot of the Großglockner, and meet the personalities that through a variety of actions make a real difference for forests and people in Austria and beyond,” said Eduardo Rojas Briales. "We can celebrate sustainability at the Großglockner mountain at 2,369 metres thanks to one of the award winners," explained PEFC Austria Chair Dr Kurt Ramskogler, as he announced Großglockner-Hochalpenstraßen-AG (GROHAG) as the winner in the category "Promotion".
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The dual positive climate effect of forests

Forests sequester large amounts of carbon dioxide as they grow. However, they also have considerable climate impact when they are felled because products produced using wood form forests replace fossil-based products so that oil and coal can be left in the ground.  “We must consider both these parameters to be able to make political decisions that have the greatest positive impacts on the climate. There is a holistic calculation model that helps do just that,” says Peter Holmgren, an expert on forestry and climate. The UN Framework Convention on Climate Change states that saving the climate rests on a two-pronged approach of reducing fossil emissions and increasing carbon storage. 
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Polish forest certification system submitted for assessment

The Polish Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 27 June to 25 August 2022. PEFC Poland revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. To provide you with additional information, we are holding a webinar on 27 June, at 14:00 CEST. The webinar is open to everyone and is free to join. Register for the webinar at: https://us02web.zoom.us/meeting/register/tZMkf-GupzssHtSSCIP29sxfh5AZgHIRW-im
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U.S. Paper Industry Reaches Recycling High in 2021

The American Forest & Paper Association announced 68% of all paper consumed in the United States was recycled in 2021 – a rate on par with the highest rate previously achieved. Additionally, the recycling rate for old corrugated containers (OCC), commonly known as cardboard, increased. The rate was 91.4% in 2021, up from the 2020 rate of 88.8%, and overall, a three-year average of 90.5%. “Paper recycling is stronger than ever and remains an environmental success story," said AF&PA President & CEO Heidi Brock. “In 2021, U.S. paper recycling reached a high rate of achievement. Further evidence that our industry’s investment and public participation in recycling programs are proven and effective.”
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FSC Leadership Awards Recognize Excellence in Forest Sustainability

“When focusing on wood products, that’s where FSC comes in. It’s proven to be the most reputable and stringent option, so we rely on it for all of our projects”, says Katie Stanford of STŌK, a leading built-environment sustainability firm, in a recent webinar on responsible forestry. The webinar, produced by Sustainable Brands, also included Christopher Reeves from Procter & Gamble and Brad Kahn of Forest Stewardship Council US. A peer-reviewed study by Ecotrust and the University of Washington showed that forests managed to FSC standards are globally significant in their ability to store large quantities of carbon, which is key to mitigating the effects of climate change. While some have argued that any form of forest management (short of deforestation) is carbon neutral because trees eventually re-grow, in reality the study found that larger and more protective buffers along streams, retention of more live trees following a harvest, and longer rotation lengths all combine to result in significantly more carbon storage.
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ECOVADIS recognizes Huhtamaki’s sustainability performance with gold medal for the second year in a row

Huhtamaki receives a gold medal from EcoVadis on sustainability performance – for the second year running. Our score places us in the top 5% among over 90,000 rated companies across the globe and highlights our continued to work towards our ambitious 2030 sustainability goals. EcoVadis is the world’s largest and most trusted business sustainability index. “Our strong EcoVadis rating is a recognition of the work we have done over the last two years, and highlights how our teams globally have embraced sustainability. We are very proud of this achievement. Nevertheless, we must continue to keep our focus on the big picture and our overall 2030 ambition as we still have a long way to go. That is why we are continuously working on improving our sustainability performance, analyzing where improvements are needed and acting on these insights." says Thomasine Kamerling, Huhtamaki EVP, Sustainability and Communications.
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3 Steps for Navigating New EPR Laws (packagingdigest.com)

As US states embrace extended producer responsibility (EPR) programs, brand owners can proactively design or redesign packaging to come out ahead — and win over eco-minded consumers in the process. In states like Maine and Oregon, new laws are being introduced to bolster municipal recycling initiatives. Dubbed Extended Producer Responsibility Programs (EPRs), the policies aim to reduce the volume and toxicity and increase the recycling of packaging material. EPR programs will also take the cost of recycling off of taxpayers and put them onto manufacturers by taxing them based on the recyclability of their materials. These laws have the potential to create real change two-fold: One, by offering fundamentally expensive municipal recycling programs a lending hand with operating costs, while simultaneously encouraging consumer packaged goods (CPG) companies to reduce their carbon footprint. Given many recycling programs across the country have been suspended due to collection costs and inefficiencies, it’s not surprising that many other states are considering similar regulation.
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Closing the gap between reality and perception at the World Forestry Congress

“The knowledge gap between forestry actors and society in Korea can be narrowed down through constructive communications: our event contributes meaningfully to the overall country effort,” said Mr Byungki Ahn. Mr Ahn, Director of Forest Policy Division, Service, was speaking at the KFCC-PEFC Customer Relationship & Business Strategy Meeting side event, held on the first day of the XV World Forestry Congress (WFC). “The Korean forestry sector has its specific history. While Korea has had success in forest restoration, there are still relatively strong public concerns on forest use, due to the memory of the devastated forest after the Korean war,” Mr Ahn explained. “A lot of work needs to be done to ensure that forest use is socially acceptable. KFCC is the system that can reassure the public that wood-based products are produced sustainably.”
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UPM’s latest commitment to Baltic Sea Action Group diverts ship-generated wastewater discharge from sea to land

UPM is the first Finnish company, acting as a shipper and charterer, to discharge its ship-generated wastewater on land and utilise various circular economy solutions in wastewater treatment. The commitment has been published today, on the World Oceans Day, to Baltic Sea Action Group (BSAG). The new model will be implemented in the ports of Rauma, Hamina, Kotka and Pietarsaari, which are the four most important ports for UPM's operations. "Responsible waste management on maritime transport and the use of modern technology in the treatment of ship-generated waste is an obvious strategic choice for UPM,” says Lauri Rikala, Director, Global Break Bulk Shipping at UPM. "We have been cooperating actively with Baltic Sea Action Group for over ten years and made several commitments. Therefore, it was only natural that we combine our forces and expertise in this project."
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Help Two Sides Tell Dropbox To Stop Greenwashing

Two Sides was recently flooded with complaints from around the world about unsubstantiated anti-paper environmental claims used by Dropbox, Inc. to encourage the use of its digital services. In an email distributed globally, the digital document management and storage company claimed that “Less Paper = More Trees,” using Dropbox is “more earth-friendly,” and that people can “do their part for the planet” and “secure the future of forests” by using Dropbox. With nearly 17 million paying customers and millions more who use its free service, Dropbox’s misleading claims are damaging consumer and business decision-maker perceptions of paper’s environmental sustainability and threatening the livelihoods of millions of people in the global paper, printing and mail sector. Two Sides wrote to the company’s CEO urging Dropbox to stop using these types of deceptive environmental claims about paper. Now, we’re asking our members to amplify the urgency of our request with letters of your own.
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Public consultations – Shape the FSC system!

The documents and changes being consulted on are: **Standard to define small and low-intensity forests to now include community forest FSC-STD-01-003 SLIMF & Community Forest Eligibility Criteria sets a generic threshold and definition for ‘SLIMF’ and ‘community forest.’ SLIMF and community forest thresholds are then able to be adapted to the national context. The main changes being consulted on include: *New definition for ‘community forest’ *Adding flexibility to national standard developers, even allowing for the threshold for SLIMF to be over 1000 hectares once there is justification in addition to stakeholder support provided. The consultation ends 13 June 2022. Learn more about the process here. Click read more below for details
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Contribute to the first public consultation for the revision of the French FSC forest management standard

As part of the revision process of the FSC forest management standard for continental France, FSC France has published its first public consultation, open to all until 18 July 2022. After a first phase of consultation with stakeholders in the regions and at national level in 2021, FSC France has set up a working group composed of environmental, social and economic organizations in order to improve its forest standard. The process includes two public consultations before validation by FSC International. The first consultation was published on 17 May 2022, and will be open to all until 18 July 2022 on the Consultation Platform, with the aim of collecting the opinions of all stakeholders interested in forest management on the proposals for the evolution of the FSC forest management standard.
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Public consultation: Argentine forest certification system

Stakeholders from around the world are invited to give feedback on the revised Argentine Forest Certification Scheme. Deadline for comments is 29 July 2022. Give your feedback. The Argentine Forest Certification System CERFOAR revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The Argentine system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement. An important aspect of the assessment process is the public consultation. Over the sixty-day consultation, stakeholders from around the world can give their comments and provide feedback on any aspect of the system. The Registered Assessor will use the information received from this consultation in their assessment of the system.
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Regional Forest Stewardship Standard for Smallholders in Indonesia approved

The standard becomes effective on 01 July 2022. This standard is for the use in plantations by smallholders in Indonesia (Management Units smaller than 20 ha) and applies to rough wood and Non-Timber Forest Products (NTFP). The standard has been written in simple language and provides realistic and achievable indicators relevant to the circumstances of smallholders in Indonesia. The Regional Forest Stewardship Standard (RFSS) in Indonesia is an adaptation of the approved RFSS for Asia Pacific for Smallholders in Indonesia, India, Thailand and Vietnam. The national adaptation for Indonesia has been developed and published to pilot test the indicators developed for specific circumstances in Indonesia. For more details on the scope, please refer to sections 1.3, 1.4 and 3.1 of the standard.
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Sustainable Forestry Initiative Chain of Custody Standard achieves PEFC endorsement

The Sustainable Forestry Initiative (SFI) 2022 Chain of Custody Standard has met our rigorous third-party assessment and is PEFC endorsed. Organizations certified to SFI’s 2022 Chain of Custody standard can now apply the PEFC on-product label and make PEFC claims, giving them more options to meet customer demand around the world. “SFI makes important contributions that address the needs of North America’s forests and communities and is a valuable national member working with PEFC to elevate the role of sustainable forestry,” said Dr. Michael Berger, Acting Secretary General of PEFC. “Only chain of custody certification standards that meet our rigorous criteria and that are developed in an open, transparent manner through a multi-stakeholder process are endorsed by PEFC.” The SFI 2022 Chain of Custody Standard was endorsed after a 60-day international public consultation period and a detailed examination that included a third-party assessment by an independent assessor.
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Unpacking Continuously High Paper Recycling Rates

The numbers are in! Paper is, once again, one of the most recycled materials in the U.S. Our industry has maintained continuously high recycling rates for more than a decade. In 2021, the paper recycling rate climbed to 68%, a rate on par with the highest rate previously achieved. The recycling rate for old corrugated containers (OCC) – you know these as cardboard boxes – was also an impressive 91.4%. More than 50 million tons of paper was recovered for recycling in 2021. That amount could fill rail cars stretching from New York to Los Angeles three times! The paper recycling rate has met or exceeded 63% since 2009.
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Argentine forest certification system submitted for assessment

The Argentine Forest Certification System CERFOAR revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. To provide you with additional information, we are holding a webinar on 31 May, at 14:00 CEST. The webinar is free to attend, and everyone is welcome. The Argentine system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement.
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Atlantic’s E-waste Recycling Program

Atlantic just sent 17 pallets of electronic waste to a recycling facility. That’s 7,749 pounds of waste that will be given a new life instead of sitting in a landfill! Every employee at a company has a unique perspective, and when they’re presented with inspiration their great ideas come to life. Two years ago, Nate Huot began collecting old hardware laying around Atlantic’s facilities. This process gradually grew into a popular, new program at Atlantic. Old computers, copiers, monitors, battery backups, and a variety of other products have been collected from our locations in Acworth, Dalton, Greensboro, Tabor City, Wilmington, and Sturgis. These used devices would have ended up in a landfill if it wasn’t for the E-Waste Recycling Program. E-waste is full of valuable rare earth elements (REE’s) and toxic minerals. If these materials are not disposed of properly, they can pollute the environment.
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Participate in the second public consultation of the revised Forest Management Evaluations Standard

This draft aims to increase the transparency and efficiency of outcome-oriented and risk-based forest management evaluations. Some changes include: *Remote auditing: The draft introduces the conditions in which certification bodies can conduct full or partial remote audits in forest management evaluations. *Risk based approaches: The standard also introduces requirements for risk-based evaluations and provides linkages with FSC-PRO-60-010 Incorporating a risk-based approach in National Forest Stewardship Standards to allow the risk-based approach concept to be implemented in forest management evaluations. *Alignment with digital report template: The revised standard also provides revised evaluation reporting requirements to ensure alignment with the Forest Management Digital Audit Report Template; to be implemented in phases across all FSC Forest Management audits. The digital audit template is based on existing requirements in FSC-STD-20-007a Forest Management Evaluations Addendum-Forest Certification Reports. Once the revision of FSC-STD-20-007 is concluded, the template will be updated accordingly to reflect any changes agreed through the revision process.
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New Research Shows Anti-paper Greenwashing Works, Misleading U.S. Consumers to Switch from Paper to Electronic Bills and Statements (twosidesna.org)

Anti-paper greenwashing works, unfairly costing the U.S. paper, printing and mailing sector huge sums in lost revenue each year. But Two Sides North America’s (TSNA) Anti-greenwashing Campaign is succeeding in eliminating many of these misleading claims, clawing back hundreds of millions for these businesses, according to the results of the latest TSNA study. In their efforts to cut costs, many leading U.S. financial institutions, utilities, telecom companies and other service providers are using unsubstantiated environmental marketing claims – greenwashing – to persuade consumers to switch from paper to digital bills and statements, suggesting that going paperless is “green,” “saves trees” or is “better for the environment.” The new TSNA research results illustrate the damaging effects these greenwashing claims have on the U.S. paper, printing and mailing sector, finding that 65% of those who have seen anti-paper greenwashing claims are influenced to switch from paper to electronic bills and statements. The study, conducted in partnership with global research firm Censuswide, also showed that the Two Sides North America Anti-greenwashing Campaign is having a powerful impact, preserving more than $308 million in annual revenue for the sector.
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UPM Specialty Papers commissioned study: In 2040 a fifth of all food packaging could still be landfilled or incinerated unless packaging innovations accelerate

Today, food packaging is predominantly plastic and recycling rates are relatively low. While, fibre-based packaging is widely recycled in non-food uses, the industry believes that by 2040 fibre-based packaging will approach circularity as technical development broadens its suitability for food packaging. Recycling rates for plastics are also projected to grow. “The packaging industry will focus research and development efforts to meet increasing consumer and regulatory demand for more recyclable and compostable packaging”, believes Maria Saloranta, Vice President, Strategy for UPM Specialty Papers. “As a result, we expect the share of fibre-based food packaging to grow, accelerated by breakthroughs in barrier properties and use of smart technologies that help relay information to consumers quickly and easily”. In the report, more than 200 global packaging professionals from across the value chain contributed to the first-ever collective assessment of key trends that are projected to drive sustainability in the food packaging industry by 2040. The industry anticipates the global share of polymer-based packaging will fall by half over the next two decades in sustainable food packaging applications, while fibre-based materials are projected to contribute to over 40% of all materials in use for food packaging.
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Join technical working group for revising requirements for Forest Stewardship Standards: Don’t miss your chance to apply!

The application period to join the technical working group for the revision of requirements for Forest Stewardship Standards is closing soon on 24 May 2022. The revision of four normative documents regulating the requirements for development and maintenance of Forest Stewardship Standards (FSS) is starting in July 2022 and is scheduled to be completed by the end of 2024. For more information and to submit your application visit here (https://fsc.org/en/newsfeed/join-the-technical-working-group-to-revise-the-requirements-for-forest-stewardship). Applications are open until 24 May 2022. We are looking forward to receiving yours.
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HH Global Launches Industry-Leading Sustainable Procurement Framework for Strategic Suppliers

As more companies establish their Environmental, Social and Governance (ESG) targets, there are increasing requirements to have clear and credible visibility into where they are directing their procurement spend. Access to legitimate and credentialed strategic partners is a critical component to achieving and measuring progress against ESG targets. With this in mind, we are pleased to announce a new sustainability initiative offered exclusively for HH Global strategic supplier partners. The HH Global Sustainable Procurement Framework (SPF) is a technology-enabled supply chain program aligned with the UN Sustainable Development Goals that will help suppliers share their ESG credentials and continuously improve on their ESG journey. We have carefully selected a group of HH Global strategic suppliers from each region to participate in the first phase of this innovative program, which launched last week.
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Berry Global Commits to Reducing Scope 3 Emissions by 25% by 2025

Surpassing its initial goal of an 8% reduction in Scope 3 greenhouse gas (GHG) emissions four years ahead of schedule, Berry Global Group, Inc. commits to reducing its absolute Scope 3 GHG emissions 25% by 2025 (from the same 2019 baseline). The new Scope 3 target is aligned with Berry’s existing Scope 1 and 2 commitments and validated by the Science Based Targets initiative (SBTi). SBTi approval confirms Berry’s ambitious value chain goal is in line with current best practice and consistent with actions required to help limit warming to 1.5°C and prevent the most damaging effects of climate change. “Climate change is one of the greatest challenges of our time. And we are committed to advancing the transition to a net-zero economy,” said Robert Flores, Berry Global’s Vice President of Sustainability. “Quickly surpassing and increasing our Scope 3 emissions target is a testament to Berry Global’s hard work, dedication, and collaboration across the plastics value chain to significantly reduce emissions.”
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Emission-free transport solutions take 800 trucks off the roads

Friday 13 May marks the opening of the railway tracks at Larvik Port, reducing the number of trucks on the roads between Larvik and Halden by 800. Wood chips from the Norwegian timber corporation Bergene Holm in Amundrød near Larvik will now be transported by rail to Norske Skog’s mill in Halden, replacing traditional truck transportation. With one freight train holding cargo equivalent to 30 trucks, one train departure per week can replace hundreds of trucks on the Larvik – Oslo – Halden route. By replacing the transportation methods for wood chips and timber, Norske Skog is able to reduce emissions like exhaust, particulate matter and microplastics as well as contributing to road safety.
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Forest certification systems are essential to enable sustainable timber traceability

"What I'm most looking forward to at the PEFC Stakeholder Dialogue are practical and informed discussions on the crucial role of forests and certification to support net zero emissions by 2050," says Dr Dorothy Maxwell, Sustainability Director at Davy Horizons and a moderator of tomorrow's Stakeholder Dialogue. In our interview, she gave us an insight into her job as Sustainability Director, the role of forests for tackling climate change, and what difference certification makes for businesses. Can you briefly introduce yourself? Hello – I'm Dr Dorothy Maxwell. I'm a sustainability professional with over 20 years international experience working with business and government on sustainability. My training is a MSc and PhD in Environmental Science from Imperial College London. I’m a Fellow and, board member of the Institute of Corporate Responsibility and Sustainability.
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Two Sides are pleased to announce the release of the UK Q1 2022 Campaign Update

We’ve continued working hard to tell the great environmental story of print, paper and paper-based packaging. With an economy under significant pressure, more and more anti-print Greenwashing messages are popping up as organisations try to save money by pushing their customers online. Two Sides actively engage businesses, brands and organisations to desist from making these misleading messages and working with Royal Mail, through case studies, to help explain the value that print as part of a media communication plan delivers. To improve consumer perceptions of paper products, the Love Paper campaign had more than 480 adverts in national newspapers and magazines this quarter, reaching more than 20 million consumers every month. Environmentally conscious brands are also recognising the usefulness of the Love Paper logo on their paper-based marketing and paper packaging, informing customers that their brand is environmentally aware, making sustainable choices, backed up with facts and statistics. Our work wouldn’t be possible without the support of our members. We are pleased to have welcomed 4 new members this year already. Thank you to all our members for your continued support.
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Sappi successfully advances plans for decarbonisation: Conversion at Stockstadt site seals coal exit

Responding to climate change is one of the greatest challenges of our times. As a global company, Sappi is committed to being part of the solution and is focused on decarbonising its operations. As part of its long-term global commitment to climate protection and sustainable production, Sappi will be abandoning the use of coal at its German site in Stockstadt as a next step. To this end, the current coal-fired Boiler 9 will be decommissioned, and the mill will be operated using only renewable biomass and natural gas. This transition already started at the end of 2021 and is scheduled for completion by the end of September 2022. This fits seamlessly into Sappi’s large-scale projects to reduce CO2 emissions as part of its ambitious decarbonisation roadmap: for instance, with the fuel boiler modernisation at the Gratkorn site in Austria, fuel conversion to biomass at the Kirkniemi site in Finland and the installation of a new electric boiler at the Maastricht plant in the Netherlands. Sappi’s decarbonisation targets for 2025 include reducing emissions of specific greenhouse gases (Scope 1 and 2) by 25 per cent and increasing the share of renewable energy in Europe to 50 per cent (compared to 2019). Sappi’s Stockstadt mill was founded in 1898 and is one of Sappi Europe’s ten production sites. The exiting of coal is expected to reduce annual emissions in Stockstadt by at least 100,000 tonnes of CO2. This corresponds to roughly one third of previous fossil emissions. Moreover, the project is expected to have numerous positive benefits for the environment in terms of less traffic, noise and waste.
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Two Sides Global Anti-Greenwashing Campaign Momentum Continues as More Companies Remove Anti-paper Environmental Claims

As banks, utilities, telecom companies and government agencies face mounting economic uncertainties, many of these services providers are looking to cut costs by encouraging their customers to switch from paper to digital communications. But all too often, these cost-cutting appeals are cloaked in unsubstantiated and misleading environmental marketing claims that suggest going paperless is “green,” “saves trees” or “is better for the environment.” “These greenwashing claims not only fail to comply with established environmental marketing standards, but they also damage consumer perceptions of paper’s environmental sustainability,” says Two Sides North America President Kathi Rowzie. “And that’s a threat to the economic security of millions of people in the United States and Canada whose livelihoods depend on the paper, print and mailing sector.” North America’s leading corporations and other service providers influence millions of consumers every day with their anti-paper greenwashing claims, leading many to believe that the use of paper is destroying forests and is bad for the environment. For example, a 2021 Two Sides survey of U.S. consumers showed that 60% believe that U.S. forests are shrinking, when in fact, U.S. net forest area increased by 18 million acres over the past 30 years – the equivalent of 1,200 NFL football fields every day – according to the U.N. Food and Agriculture Organization (FAO) Global Forest Resources Assessment. The UN FAO reports that Canada’s net forest area remained stable at around 857 million acres during the same period.
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Sonoco Advances Sustainable Flexible Packaging Options with Expansion of Solutions for Store Drop-off Recyclability

Sonoco announced it has been pre-qualified for How2Recycle® Store Drop-off labels for the EnviroFlex™ PE line of mono-material flexible packaging products. The EnviroFlex brand is part of Sonoco’s sustainable packaging portfolio, EnviroSense®, packaging with tomorrow in mind. Sonoco recognizes the critical importance of developing sustainable packaging solutions that will better protect and preserve the planet for future generations. The EnviroSense line supports Sonoco’s purpose of Better Packaging, Better Life. EnviroFlex™, a suite of sustainable flexible packaging options, includes solutions focused on recyclability, compostability and the use of post-consumer recycled content. Within the offering of recycle-ready solutions, the following items have received the How2Recyle pre-qualification for the Store Drop-off recyclable label: *EnviroFlex™ PE Premade Pouches and Rollstock *EnviroFlex™ PE Bags *EnviroFlex™ PE Cold Seal Flow Wrap
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Tetra Pak launches pioneering initiative to help restore biodiversity

Tetra Pak announces the launch of the pioneering land restoration initiative The Araucaria Conservation Programme in Brazil, marking the industry’s first nature-based restoration project. The ambition is to generate positive environmental, economic and social benefits for local communities and restore and protect biodiversity in the region. Developed in collaboration with Apremavi, a Brazilian NGO specialising in conservation and restoration projects since 1987, the initiative is set to restore at least 7,000 hectares over a period of ten years – equivalent to 9,800 football pitches – of the Atlantic Forest, one of the richest biomes and the second most endangered in the world. Originally, this rainforest covered 17 Brazilian states, but today only 12 per cent of its original area is preserved, putting thousands of species that do not exist elsewhere at risk. The Araucaria Conservation Programme will target an area of particular risk, the Forest of Araucarias, which today only has 3 per cent of its original area preserved.
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Consultation on FSC Remedy Framework closing soon!

FSC invites stakeholders to participate in this consultation process by responding to the questions found in the FSC Consultation Platform pertaining to different sections of the FSC Remedy Framework. In addition, FSC also wants feedback on specific sections of the FSC Policy to Address Conversion, which have been developed based on previous stakeholder consultations, and additional questions concerning the revised version of FSC Policy for Association. Descriptions of the different elements and sections open for stakeholder feedback are available in the FSC Consultation Platform. FSC is pleased to share a set of easy to navigate and visual communication material that unravel the interlinkages and complexities of this package of work around conversion and remedy. They are: • Informational Booklet • FAQs • Sample cases
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It’s a no brainer to use more sustainably sourced wood

“I believe the future is wood,” says Clodagh O'Reilly, a speaker at the 2022 PEFC Stakeholder Dialogue, taking place on 12 May in Dublin. “The forestry sector needs to stand together and promote the use of sustainably sourced wood.” Clodagh is the Sales and Supply Chain Director at the forestry business Coillte Forest. She has been working with Coillte for the past 14 years in a variety of finance and operational management roles. Ahead of the Stakeholder Dialogue, we spoke to her about the enormous potential of sustainable forest management for a low carbon economy, and the role of forest certification in the forestry sector.
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Help FSC streamline its standard setting processes by contributing to our second public consultation

FSC-PRO-01-001 The Development and Revision of FSC® Requirements provides the process steps for how to develop, review, revise, and withdraw international FSC requirements. FSC invites you to participate in the second public consultation of the procedure from 29 April – 30 June 2022 via the FSC Consultation Platform. Our normative framework (policies, standards, procedures, among other documents) is the backbone of how we protect and manage forests worldwide. International FSC requirements are produced following the steps set out in FSC-PRO-01-001. Revising this procedure is thus key in streamlining FSC’s normative framework to produce adaptive and user-friendly documents and continue effectively delivering on the FSC mission. Streamlining the FSC normative framework is a key goal in the FSC Global Strategy and we are looking for feedback from stakeholders to support this effort.
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Timber is key to unlocking a green and sustainable future

“Public perception of timber is unbalanced. People need to be educated about the role that forestry can play in our battle against climate change,” highlighted Conor Fahy. Conor is one of the speakers in our 2022 PEFC Stakeholder Dialogue, on 12 May in Dublin. Ahead of the Big Day, we spoke to him and other speakers, to learn more about their work, their visions, and the role of certified timber for a more sustainable world. Conor Fahy is General Manager of ECC Timber Products, Ireland’s largest exporter of sawn and planed timber products. He started working in the company as a Quality Manager after graduating from NUI Galway with a BEng (Hons) in Energy Systems Engineering. He assisted ECC to become the first Irish Sawmill to obtain PEFC chain of custody certification and has continued to oversee the company’s regular review and upkeep of the PEFC standards.
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Domtar, Nature Conservancy of Canada Announce Partnership

Domtar announced a long-term partnership with the Nature Conservancy of Canada, established alongside the execution of the largest private land conservation agreement in Canadian history. A large private tract in Ontario spanning 1,450 square kilometers of boreal forest, which was managed as a wood supply to Domtar’s pulp and paper mills, will now be managed for research and conservation by the Nature Conservancy of Canada (NCC). The area, formerly known as the Hearst Forest, is recognized for its extraordinary ecosystem and abundant wildlife. Domtar has agreed to transfer ownership of the land to NCC for $7 million below its appraised value as a part of this partnership.
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Canfor Implementing Plan to Achieve Net-Zero Carbon Emissions by 2050

Building on our comprehensive sustainability strategy announced in October 2021, Canfor Corporation (TSX:CFP) is announcing the implementation of a comprehensive plan to achieve net-zero carbon emissions by 2050. To achieve net-zero, Canfor has developed near term science-based targets that include reducing the carbon emissions from pulp and wood products operations, which are defined as Scope 1 and Scope 2, by 42% by 2030 compared to our base year of 2020. In addition, by 2024 we will measure and assess our global supply chain and woodlands emissions, which are defined as Scope 3, and set a science-based reduction target.
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FSC blocks three companies from Peru

FSC has blocked three Peruvian certificate holders and their FSC certification has been suspended because they were unable to verify the origin of wood they sold and purchased from the Amazon. As a result, they can no longer claim FSC certifcation on their products, or use the FSC trademark label. They will also not be able to seek recertification until FSC lifts their blockage. The blocked and suspended certificate holders (along with their certifcate numbers) are: Maderera Rio Yaverija SAC (MADERYJA) (NC-FM/COC-002175); Maderera Rio Yaverija SAC (CU-COC-810564); Maderera Industrial Isabelita SAC (EMINI) (CU-COC-858403)
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Swiss Chalet Partners with WestRock to Launch Recyclable Paperboard Packaging Throughout Restaurant Chain in Canada

WestRock Company has announced a partnership with Recipe Unlimited to implement a suite of recyclable paperboard packaging, intended to divert 31 million plastic containers from landfills across Canada each year. The packaging began appearing at Swiss Chalet restaurants in October, 2021 and is now available across all its locations. With a goal to replace rigid black PET trays and lids with packaging made from renewable resources, the two companies used discovery sessions in their early collaboration to zero in on the right sustainable solution. The modular system uses uncoated recycled board (URB) and EnShield® Natural Kraft to maintain the high performance standards required by Swiss Chalet, while simultaneously increasing the sustainability attributes of its takeout containers. It received the PAC Global Award for Sustainable Design during the Inclusive Opportunities & Universal Design Summit in February, 2022.
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SEE, ExxonMobil, and Ahold Delhaize USA Collaborate on Groundbreaking Circularity Initiative

SEE, ExxonMobil, and Ahold Delhaize USA announced their collaboration on an advanced recycling initiative, the first of its kind in the U.S. The project recycles flexible plastics from the food supply chain and remakes them into new, certified circular food-grade packaging. The initiative is expected to begin this summer and scale over time. “We’re proud to work with SEE and ExxonMobil on this collaboration, which has the potential to radically change the way retailers and manufacturers leverage food-grade recycled plastics as a key means of keeping plastics out of landfills,” said Brittni Furrow, VP, Health & Sustainability, Ahold Delhaize USA. “We’re eager to learn from this work and apply the learnings to advance our own plastics ambitions, but also advance these efforts broadly, helping to ensure a better tomorrow for our planet.” A critical challenge facing the food industry is driving a circular economy for plastics using packaging materials that have strict hygiene and performance requirements for food protection and distribution. Recovering these essential packaging materials requires innovative recycling solutions beyond traditional mechanical recycling.
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The Dos & Don’ts of Modern Curbside Recycling

Recycling is part of American culture, with 94 percent of those surveyed saying they support it, and 74 percent saying it should be a top priority. Yet only half of Americans have access to curbside recycling, and many of those well-meaning recyclers go about it the wrong way. As a result, far too many items that could be recycled end up in a landfill. One of the barriers to proper curbside recycling is simply a lack of knowledge about how to do so correctly. That can lead people to either toss something that could have been recycled, or to wishcycle, meaning they put something in their recycling bin that isn’t actually recyclable. Our updated curbside recycling guide can help clear the air on what is and isn’t recyclable these days. Download and print this helpful infographic, or click through our gallery below for 12 quick recycling tips. Then, scroll down for more detailed information and links to helpful resources.
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Public Consultation: Small changes process to amend four International Generic Indicators (IGI)

The ‘small changes’ process mandated by the FSC Board of Directors at their 86th Meeting aims to improve aspects of gender inclusiveness and the glossary of terms by revising four International Generic Indicators (IGI) in the FSC-STD-60-004 V2-0 EN. For this purpose, an internal technical working group (I-TWG) was appointed in FSC’s Performance and Standards Unit (PSU) in October 2021 to propose draft revised IGI (1.6.4, 4.6.4, 2.2.3 and 2.2.5) and to define a new glossary term. ‘Small changes’ are defined as the revision or addition of one or two requirements. PSU is following Clause 2.2 in Annex 4 of FSC-PRO-01-001 Development and Revision of FSC Normative Documents to conduct this process. FSC is now inviting you to support the process by submitting your feedback through 11 May 2022. The public consultation can be accessed here.
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FSC Russia and FSC International end their partnership

During over two decades of representing FSC in the country, FSC Russia achieved immense success in increasing FSC certification, promoting responsible forest management and creating a platform for dialogue among actors with interests in Russia’s immense forests. The FSC Russia Board has informed FSC International that the decision to end the contractual relationship is a precautionary measure which will be revisited depending on how the operational environment evolves in Russia. FSC International knows that the work to promote responsible forest management in Russia will continue thanks to our close partners and forest allies, who made FSC a success in Russia, ensuring responsible management and protection of vast areas of valuable forest. And we trust that certificate holders will continue to uphold their FSC Forest Management certification. The channels of communication remain open for stakeholders in Russia who are welcome to reach out to FSC International for any questions.
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FSC-certified area in Gabon grows by 180,000 hectares

This is the first FSC forest management certificate in Gabon since 2014 and an important milestone for Gabon´s ambition to have all their forest concessions certified by 2025. With this certificate, the total area of natural forest responsibly managed in the country under FSC certification reaches 2,241,051 hectares. The company’s operations are located in the town of Moanda and supplies certified logs to processing industries established in the Nkok Special Economic Zone, a 1126-hectare multi-sectoral industrial park located 27 km from Libreville. The Ogooué concession covers 179,861 hectares of forests, including 25 996 hectares of strictly conservation area. The concession includes about 309 inventoried tree species and iconic and threatened mammalian species such as elephants, chimpanzees and gorillas.
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4 Ways to Use Recycled Paper in Your Garden

An old nursery rhyme asks: How does your garden grow? We’d like to offer a new, sustainable answer: With help from recycled paper in your garden. As amateur and even professional gardeners prepare for spring planting, many of them will use a sustainable resource — paper — in their gardens. Paper, which is made from wood fiber, is naturally biodegradable and offers many benefits to the plants growing in your garden. Here are four ways you can recycle paper products to improve your soil, reduce reliance on pesticides and enjoy your garden’s bounty: 1. Use paper products as sustainable mulch. 2. Let paper enhance your compost. 3. Start your seeds in paper pots. 4. Use paper in your garden to identify plants.
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Swedish forest industry develops tomorrow’s sustainable forest machine

A new type of forest machine is currently driving around the forests of Sweden. It combines a low-impact approach, increased productivity and an improved operator environment and is the result of a major cooperative project that has been under way since 2019. The concept machine is called Centipede and it has been developed by SCA, seven other Swedish forestry companies and the forest machinery manufacturer Komatsu. The machine is currently being test driven and the results are promising. Swedish forestry is facing major challenges and the issue of sustainability is the focus of attention. For this reason, Södra, Sveaskog, SCA, Holmen, Norra Skog, Mellanskog, Stora Enso and BillerudKorsnäs, as well as the forest machinery manufacturer Komatsu Forest, have jointly developed a new forest machine for low-impact forestry. With its innovative technology, the machine – called Centipede – is designed to ensure the most sustainable possible management of forests for both the environment and people.
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Certificates in Ukraine conflict areas suspended

The Forest Stewardship Council (FSC) will require suspension of its certificates in armed conflict areas of Ukraine, and will allow streamlined auditing processes on certificates in areas not affected by conflict. FSC remains determined to continue to support Ukrainian certificate holders as far as possible, and therefore will allow certification bodies – the independent auditors of FSC certificate holders – to continue their work in areas not affected by war, for example through remote audits and extending the time between audits to over a year, if required. At the same time, FSC must continue to protect the integrity of the FSC system. In the invaded regions of Ukraine, government legislation cannot be enforced, and it is not safe for the auditors to carry out their work. These factors dramatically increase the risks of forests not being managed according to FSC’s standards, and therefore FSC has no choice but to require the suspension of the relevant certificates. The suspension will be effective 30 days from today (4 May 2022).
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Public Consultation Open for US National Forest Stewardship Standard

On March 31, 2022, public consultation opened on Draft 2 of the FSC US National Forest Stewardship Standard (Version 2). As a voluntary certification system, FSC relies on input from stakeholder to ensure our standards are practical and impactful for organizations that choose to seek certification. Engagement from diverse stakeholders is key to maintaining and improving FSC’s credibility - so thank you in advance for reviewing and commenting at www.engage.us.fsc.org. This public consultation includes Draft 2 materials for all elements of the standard: *Base indicators that will be applicable to most FSC certified forest management organizations *Family Forest Indicators for small and low intensively managed forests *Plantation Indicators for management units that include plantations, as defined by FSC *Federal Lands Supplementary Requirements for management units that are managed by Federal agencies
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Further clarifications published on suspension measures for organizations in Russia and Belarus

The two Advice Notes that have been updated are as follows: 1. ADVICE-20-001-12 V2-0 Consequences of Uncontrollable or Non-auditable Risks impacting the Forest Sector at large: The revised version now introduces the option for a continued provision of surveillance and re-certification evaluations by certification bodies for suspended certificate holders if the suspension is not related to performance risks or extraordinary events putting the auditing itself at risk. This allows suspended certificate holders to continue with producing FSC product stock from their pre-suspension input stock, to transition to version 3.1 of FSC-STD-40-004, and to avoid the need for an evaluation prior to lifting the suspension. 2. ADVICE-20-011-14 V1-1 Verification audits for material sold and produced but not dispatched prior to suspension: The Advice Note has been updated to provide for more flexibility as to when the verification audit can be conducted: this audit can now also be conducted after the suspension on the basis of duly considered increased risks that such a later verification entails.
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Sustainable material trends for the global fashion industry

Who wins the sustainability argument: the cotton shirt or the polyester shirt? Unfortunately, there is no simple way to call the winner. Choosing sustainable materials is one big positive step businesses - and consumers - can take towards climate action. In an important webinar organised this month by the Textile and Fashion Federation (TaFF) Singapore, industry experts spoke about the sustainable material trends and what lies ahead. What are the preferred materials and why it makes a difference? PEFC was represented in the webinar by Deepa Hingorani, who has 20 year's experience within the fashion industry. She explained to the online audience that PEFC chain of custody is a mechanism to trace certified material from sustainable forests to the finished product.
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Solenis Partners With BIO-LUTIONS To Produce Sustainable Disposable Alternatives to Single-use Plastic

Solenis, a leading global producer of specialty chemicals, is partnering with BIO-LUTIONS, a Hamburg-based CleanTech company, to develop more sustainable disposable products to replace various single-use plastic products in food packaging applications. BIO-LUTIONS mechanically converts agricultural residues into unique, self-binding, durable fibcro® natural fibers. This patented method eliminates the need for binding agents or chemical cellulose isolation, as the fiber itself is used. From these fibers, BIO-LUTIONS creates a variety of sustainable single-use disposable products and packaging.
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World Water Day: Replenishing Our Resources

Water is one of the most essential resources on our planet, serving multiple roles and millions of people at once. A few of water’s better-known services include providing millions with drinking water, ensuring food security and playing a vital function in the health and sanitation sectors. Beyond these direct connections, water also maintains a critical and complex relationship with biodiversity—an essential component of Earth’s ecosystems. Countless environments rely on the presence of water to remain stable and healthy—and water, in turn, relies on these environments to maintain its own functions and patterns. When access to the resource is altered or diminished, not only are various species and their habitats at greater risk, but the water supply itself faces further threat through droughts, polluted waterways, soil erosion and decreased water quality. The result is a strained environment unable to sustain local habitats and a shrinking water supply—critical for all populations and an urgent issue for the human population, considering less than 1% of the global water supply is actually available for human use.
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The Dirty Dozen – The 12 everyday items tripping up the nation’s recycling efforts

New research reveals that despite their best intentions, over a third of people in the UK don’t believe that their recycling efforts have an impact the environment. We found that that almost half (48%) of consumers don’t think that packaging in the UK is easily recyclable, with two thirds (67%) saying that there is a lot of conflicting advice on recycling and a similar number (60%) saying that the disposal instructions on items are hard to find. Analysis from our Kemsley Paper Mill, the largest mill for recycled paper in the UK, has revealed its ‘Dirty Dozen’ – the top 12 items that are harder to recycle when put into mixed or paper recycling streams. According to the research, conducted in partnership with YouGov, the most common Dirty Dozen items put in the recycling bin are junk mail (72%), food trays (38%) and pulp fruit trays (28%) – with soup cartons (21%) and crisp tubes (18%) also making an appearance.
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Domtar Sustainability Priorities Include Emissions, Water, Forestry

For more than 20 years, Domtar has put sustainability at the heart of everything we do. Our newest sustainability report details our sustainability priorities for the years ahead. We have developed these sustainability priorities through the leadership of our cross-company Environmental, Social and Governance Committee and with input from a wide variety of stakeholders. Our sustainability priorities also align with our efforts to responsibly use natural resources and reduce the long-term effects of our operations on the natural environment. We will focus our work on the following key areas: Verified Fiber Sourcing; Net Zero Emissions by 2050; Water Stewardship Goal by 2030; Employee Safety; Community Engagement; Diversity and Inclusion.
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Irving Pulp & Paper seeking community feedback on new environmental project

Irving Pulp & Paper, Limited will invest over $150 million in environmental improvements at the Saint John mill. “The construction of this new on-site facility using world class technology will help us continue to achieve our long-term environmental objectives by substantially improving water quality while reducing water consumption by up to 50 percent,” said Mark Mosher, Vice President of Pulp & Paper. “We have been operating at the west side location since 1946, so we value the feedback of our neighbours in the community and we look forward to hearing from them through this process.” This project will modernize the current water treatment being done in the mill to remove, re-use and recycle materials created during the pulping process which need to be treated in an environmentally friendly manner. It will also help Irving Pulp & Paper to comply with a new enforcement approach to federal regulations and reduce the water currently being sourced from Spruce Lake by up to 50 percent.
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FSC Updates published to clarify measures for organizations in Russia and Belarus

FSC issued a series of normative instruments to implement measures related to FSC certificates in Russia and Belarus to disable sourcing material from these countries. To further support measures issued and queries around them, FSC has published two additional Advice Notes and the corresponding derogation as follows: ADVICE-20-011-14 Verification audits for material sold but not dispatched prior to suspension: FSC-DER-2022-002 Use of material purchased but not dispatched from Russia before suspension of supplier; ADVICE-20-005-01 Waiving of AAF for certificates in Russia, Belarus and Ukraine; FSC has further decided to also waive the AAF for all certificates in Ukraine as of Q2/2022, regardless of their certification status.
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ANDRITZ successfully starts up biomass boiler plant at Vattenfall AB, Uppsala, Sweden

The heating plant is located on Vattenfall’s existing combined heat and power plant site in Uppsala, Sweden, some 70 km north of Stockholm. This new plant supplies more than 110 MW of district heat to the Uppsala area and is also prepared for electricity production at a later stage. The fuel for the new plant comprises different kinds of wood-based biomass, such as recycled wood, bark, wood chips, and sawdust. The ANDRITZ scope of supply included biomass receiving, handling and storage silos, a biomass-fired boiler with flue gas cleaning, and a flue gas condenser. The boiler is based on the ANDRITZ EcoFluid bubbling fluidized bed design, which combines high efficiency with excellent environmental performance. Flue gas emissions are reduced to very low levels, with the selective catalytic reduction (SCR) method for NOx emissions and a baghouse filter, including sorbent feeding, for sulfur dioxide (SO2), hydrochloric acid (HCl), heavy metals, and dust emissions. The flue gas condenser significantly increases the district heat output and, therefore, improves plant efficiency to beyond 110% when calculated using the fuel lower heating value.
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Neenah Releases 2021 Update on Environmental, Social, and Governance Report

Neenah, Inc. released an update to its 2021 Environmental, Social, and Governance (ESG) report which highlights the ways in which Neenah is enabling sustainable practices that prioritize the safety and well-being of employees, our communities and environment. The report details the progress we’ve made in the last three quarters including: *Achieving a full-year 30% improvement in recordable incident rates in our facilities, as we aspire to reach zero injuries *Establishing long-term goals for reducing greenhouse gas emissions as part of our broader strategy to reduce our environmental impact *Expanding our portfolio of environmentally preferred products and receiving several new certifications from the U.S. Department of Agriculture
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FSC and EU Renewable Energy Rules

FSC has shared three recommendations with the EU Commission on the REDII revision process, and in particular on how to make sure that woody biomass are sourced in line with sustainability limits. The energy sector is responsible for more than 75 per cent of the EU’s greenhouse gas emissions (GHG). Renewable energy has a key role in tackling climate change by reducing the EU’s dependency on imported fossil fuels. Under the European Green Deal, the EU Commission has committed to reduce the EU’s GHG by at least 55 per cent by 2030 - and ultimately become climate neutral by 2050. In this framework, the EU Commission has proposed a revision of the Renewable Energy Directive (REDII) to align it with the EU’s increased climate ambition.
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Public consultation: Finland forest certification system

Stakeholders from around the world are invited to give feedback on the revised Finland Forest Certification System. Deadline for comments is 12 May 2022. Give your feedback. PEFC Finland revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The Finnish system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement. An important aspect of the assessment process is the public consultation. Over the sixty-day consultation, stakeholders from around the world can give their comments and provide feedback on any aspect of the system. The Registered Assessor will use the information received from this consultation in their assessment of the system.
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The Climate Pledge Announces Nearly 100 New Signatories

Amazon and Global Optimism announced that more than 300 companies have now signed The Climate Pledge, a nearly 600% growth in signatories over the past year. Among the nearly 100 new signatories joining today are the world’s largest container shipping company, Maersk; the leading enterprise software developer SAP; the North American timberland company Weyerhaeuser; the largest residential solar company in the U.S., Sunrun; and the leading brand in connected car and audio services, HARMAN. Pledge signatories in total generate over $3.5 trillion in global annual revenues and have more than 8 million employees across 51 industries in 29 countries. Signatories to The Climate Pledge must agree to: *Measure and report greenhouse gas emissions on a regular basis. *Implement decarbonization strategies in line with the Paris Agreement through real business changes and innovations, including efficiency improvements, renewable energy, materials reductions, and other carbon emission elimination strategies. *Neutralize any remaining emissions with additional, quantifiable, real, permanent, and socially beneficial offsets to achieve net-zero annual carbon emissions by 2040.
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FSC Remedy Framework now open for consultation

The FSC Remedy Framework is now open for public consultation, until 10 May 2022. FSC looks forward to receiving inputs and suggestions from its stakeholders on ways to improve the efficacy of the FSC Remedy Framework. FSC invites all its stakeholders to participate in this consultation process, by clicking here. Through this framework, FSC aims to standardize the requirements that non-conforming companies need to fulfil to remedy past social and environmental harm. The core objective of the FSC Remedy Framework is to promote forest restoration through the development and implementation of transparent remediation roadmaps by non-conforming companies.
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FSC requirements updated to enforce decision to reject FSC material from Russia and Belarus

Controlled wood (CW) requirements explicitly require an assessment of whether a country’s forest sector is associated with armed violent conflict as listed in Indicator 2.1 of CW category 2 of FSC-PRO-002a: “2.1. The forest sector is not associated with violent armed conflict, including that which threatens national or regional security and/or is linked to military control.“ FSC concluded that a strong association between the forest sector and government exists in Russia and Belarus. Combined with their government’s military action, ‘specified risk’ had to be concluded. FSC further concluded that this risk cannot be mitigated by any other control measure except to altogether avoid source material from these areas. To implement this credibly in the FSC system, shorter timelines were required in addition to providing a mandate for FSC International to make changes to such risk assessments and control measures directly.
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Smurfit Kappa takes a circular approach to local conservation project

Smurfit Kappa has provided 240,000 tonnes of excess soil to the ‘Park in the Past’ project, a local heritage and conservation project in Wales. The soil, which became available due to an expansion at its Mold facility, has been repurposed to create the foundation for an ambitious community development including an authentic Roman fort. In the last six months, the soil has been transferred from the Smurfit Kappa manufacturing facility to the nearby ‘Park in the Past’ development which is creating several new amenities including a Roman fort, children’s adventure area, sensory spaces and rare species pond at the site of a disused quarry in North East Wales. What’s more, the area from which the soil was removed has been transformed into a 3-acre nature trail containing a wide variety of wildflowers, as well as aquatic features for all types of wildlife. The new area, which is being used by both local residents and Smurfit Kappa Mold employees, will also have upwards of 10,000 trees and shrubs and a lagoon to support water drainage for a new property complex in the area.
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Finland forest certification system submitted for assessment

The Finland Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 15 March to 12 May 2022. PEFC Finland revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. To provide you with additional information, we are holding a webinar on 14 March, at 10:00 CET. The webinar is free to attend, and everyone is welcome.
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No FSC material from Russia and Belarus until the invasion ends

Because of the association of the forest sector in Russia and Belarus with armed conflict, no FSC-certified material or controlled wood from these countries will be permitted to be traded. FSC remains deeply concerned about Russia’s aggressive invasion of Ukraine and stands in solidarity with all victims of this violence. With full commitment to FSC’s mission and standards, and after a thorough analysis of the potential impact of withdrawal of FSC certification, the FSC International Board of Directors has agreed to suspend all trading certificates in Russia and Belarus and to block all controlled wood sourcing from the two countries. This means that wood and forest products from Russia and Belarus cannot be used in FSC products or be sold as FSC certified anywhere in the world as long as the armed violence continues. FSC will continue to closely monitor the situation and is ready to take additional measures to protect the integrity of its system.
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EraCup Natural by Lecta achieves high-level recyclability recognition

EraCup Natural is a totally recyclable, biodegradable and polyethylene-free paper-based solution for paper cup manufacturing. Its effectiveness has been proven in the most widely-used converting machines. EraCup Natural is the first product in Lecta's new "Era" range of functional papers for nature-friendly packaging aligned with responsible consumption habits in which each decision matters. EraCup Natural has recently obtained the concession of level A according to the Aticelca® 501/19 system based on the UNI 11743:2019 standard. This standard is in accordance with European norm EN 13430 - Requirements for packaging recoverable by material recycling.
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Mixed bale processor adds facility in western Canada

Driven by demand for polypropylene and polyethylene, plastics recycler EFS-plastics is opening a processing site in Lethbridge, Alberta. The 70,000-square-foot facility will increase EFS’s processing capacity by 10,000 metric tons per year, a 20% jump, a press release said. Beginning in the first week of April, EFS will accept bales of plastics Nos. 3-7 and 1-7 from materials recovery facilities (MRFs) in the western United States and Canada, building on “the strong relationships that EFS has developed with [w]estern MRFs since the Chinese National Sword Policy limited export of residential plastics in 2018,” the press release said.
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Public consultation: forest certification system for Australia and New Zealand

Stakeholders from around the world are invited to give feedback on the revised Responsible Wood Forest Certification System. Deadline for comments is 28 April. Give your feedback. Responsible Wood revised the national forest certification system for Australia and New Zealand following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The Responsible Wood system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement. An important aspect of the assessment process is the public consultation. Over the sixty-day consultation, stakeholders from around the world can give their comments and provide feedback on any aspect of the system. The Registered Assessor will use the information received from this consultation in their assessment of the system.
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Huhtamaki signs a Virtual Power Purchase Agreement in the United States, covering 30% of its electricity usage in North America

Huhtamaki, a key global provider of sustainable packaging solutions, has signed a 12-year Virtual Power Purchase Agreement (VPPA) with a subsidiary of NextEra Energy Resources, LLC. NextEra Energy Resources is the world’s largest generator of renewable energy from the wind and sun. The 42-megawatt agreement for renewable energy covers approximately 30% of Huhtamaki operations’ current electricity demands in the United States and Mexico, where the company has 18 manufacturing units. “We believe in protecting food, people and the planet. This agreement marks an important milestone on our journey towards delivering on our ambitious 2030 sustainability agenda. The agreement builds on the European VPPA agreement announced late in 2021, which covers 80% of our European electricity usage”, says Thomas Guest, Deputy CEO of Huhtamaki. The renewable energy covered by the agreement will be sourced from a subsidiary of NextEra Energy Resources’ Inertia Wind Energy Center in the Electricity Reliability Council of Texas (ERCOT) North Zone, in Texas. The approximately 300-megawatt project is expected to be operational by the end of 2022 and to save more than 71,000 tons of CO2 emissions annually, equivalent to the average electricity usage of more than 12,000 homes in the United States.*
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Metsä Board’s Annual and Sustainability Report 2021 has been published

Metsä Board Corporation, part of Metsä Group, has published its 2021 Annual and Sustainability Report as a pdf file in Finnish and English. The combined Annual and Sustainability Report includes the Report of the Board of Directors, the Company's Financial statements and the Corporate governance statement for the financial period 1 January–31 December 2021. The combined Annual and Sustainability Report, published for the first time, responds to the growing demand for sustainability information and the increasing regulatory requirements for sustainability reporting. A broader sustainability section reports on how Metsä Board has progressed towards the ambitious 2030 sustainability targets and the measures taken to achieve them. The reporting entity includes disclosure of climate risks under the TCFD and SASB reporting for pulp and paper product industry.
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Sonoco’s FlexSHIELD® Receives Compostability, Recyclability and Repulpability Certification

Cascades Sonoco, a joint venture between Cascades Inc. and Sonoco Products Company, today announced that its FlexSHIELD® coatings have received third party certification for compostability from TÜV Austria. Additionally, the coatings have achieved recyclability and repulpability certifications from the Fiber Box Association. FlexSHIELD’s aqueous-based barrier coatings are designed for use in folding carton, cup, and foodservice container applications, where scoring, folding and heat sealing often create major challenges. FlexSHIELD is the first fully compostable product that provides polyethylene-like protection and ease of conversion at an economical price point. Packaging treated with FlexSHIELD is FDA, CFIA and EUR compliant for direct food contact. “We are pleased that our entire FlexSHIELD coating line has now achieved these important certifications,” said Jeff Stacy, Market Segment Manager, Cascades Sonoco. “These certifications demonstrate our commitment to creating more sustainable packaging solutions for our customers and are the fruit of years of research and development efforts.”
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Lecta renews its ISO 50001 Energy Management System certification

In line with its commitment to optimize energy efficiency and reduce environmental impact. The ISO 50001 standard is the benchmark international standard developed by the International Organization for Standardization (ISO) for the development of an energy management system within an organization. Lecta’s compliance with this strict standard guarantees the existence of a system optimized for proper, efficient energy use at all its manufacturing sites. Lecta, by carrying out its activity in accordance with the requirements of this important environmental certification, also reaffirms its commitment to the implementation of energy saving measures, with the resulting reduction in emissions and environmental impact.
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Forest certfication system of Australia and New Zealand submitted for assessment

The Responsible Wood Forest Certification System has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 28 February to 28 April 2022. Responsible Wood revised the national forest certification system for Australia and New Zealand following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard.
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The future is here, circular solution for cutlery

At Stora Enso, one of our main foundations and objectives is to provide renewable and circular solutions for all of our products. As a result, we set out to create cutlery and a circular solution for it that will change the way people use single-use cutlery. Plastic cutlery is one of those items that traditionally will not be recycled even if it is placed in the recycling bin. It's far too contaminated. It's far too small. It's far too light. As a result, over 40 billion plastic utensils used each year in the United States alone, are a complete waste. Our Biocomposites already provide various advantages compared to polystyrene. *The material is more durable since the wood fibers strengthen the material's characteristics. *The CO2 emissions are reduced by 48%
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Editorial changes to the PEFC product categories

The PEFC product categories are a key element in the implementation of the PEFC chain of custody by certified organisations and certification bodies. The revised list of categories, released in October 2021, has undergone an editorial review and the latest version is now available. The editorial changes cover the addition of: two new categories, 100307 (Other dissolving pulp derivatives) and 110510 (Other stationary products); a 2012-2021 category equivalences table; a change log section. For full report go to: https://cdn.pefc.org/pefc.org/media/2022-01/5c5adb05-7f72-4c3c-9e6f-e93d8d3ef55e/081e0e3e-a54c-5c12-8ced-c8151b106097.pdf
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Derik Frederiksen Appointed as Director of FSC US

An Alaska Native from the Tsm'syen Nation of Southeast Alaska and British Columbia, Derik brings to the role decades of business experience, a deep commitment to forest conservation, and a lifelong passion for helping advance Indigenous culture to protect ancestral homelands. Derik has spent much of his career at Sealaska, the Native Corporation for Southeast Alaska. He founded Sealaska Environmental Services. Most recently, Derik served as Sealaska’s vice president. Derik is a graduate of the Yale School of Forestry and Environmental Studies and the University of Washington’s College of Forest Resources.
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Crown Strives To Increase Global Beverage Can Recycling Rates With Ambitious New Goals

The new targets are connected to individual regions where Crown maintains operations and include: In the Americas: United States: Lifting the current 45% average to achieve ambitious milestones of 70% by 2030, 80% by 2040 and 90% by 2050. Mexico: Maintaining >90% through 2030 and working with industry partners to establish country-wide recycling rates. Brazil: Maintaining >97% through 2030. In Europe, the Middle East and Africa (EMEA): Reaching 80% in the countries in which we operate by working with industry partners.
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Monadnock Paper Mills Raises Level of Support for Sustainable Green Printing Partnership

The Sustainable Green Printing Partnership (SGP) is a non-profit organization that certifies printing facilities’ sustainability best practices, including and beyond regulatory compliance. SGP advocates best practices and innovation among print community stakeholders, aligning the printing industry and its customers in the pursuit of a more accountable sustainable supply chain. Monadnock is a long-time leader in crafting sustainable and premium printing, packaging, and specialty technical papers for leading brands worldwide. Operating under a third-party certified ISO 14001 Environmental Management System, the synergistic alignment and partnership with SGP enables us to better serve our mutual stakeholders and customers. “Monadnock and the Sustainable Green Printing Partnership share a commitment to sustainability and innovation,” said Jonathan Graham, Chairman of the Board, Sustainable Green Printing Partnership. “Our work to build an increasingly sustainable supply chain is accelerating through strategic partnerships with leading companies like Monadnock.”
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Paper Excellence Receives $8.6 Million in Funding From CleanBC

Paper Excellence is pleased to have received $8.6 million of the more than $70 million in provincial funding announced by the CleanBC Industry Fund yesterday. “This funding is being invested at four of our BC mills into projects that will reduce the mills’ greenhouse gas (GHG) emissions and improve efficiency,” said Graham Kissack, Vice President, Environment, Health & Safety, and Corporate Communications. “Programs like the CleanBC Industry Fund are helping industry achieve British Columbia’s ambition for a low carbon future.” The four mills—Catalyst Crofton, Catalyst Port Alberni, Howe Sound Pulp & Paper, Skookumchuck Pulp—employ more than 1,500 people in rural BC and make an economic contribution of $2.25 billion annually. “Separate from the economic impact these mills have in their local communities, our products are spearheading carbon reduction every day,” said Kissack. “Our paper and pulp products are made from a renewable resource that often displace existing plastic products.”
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Extended Producer Responsibility (EPR) Basics – Fact Sheet

The FPA Emerging Leadership Council’s (ELC) Advocacy Committee developed a fact sheet on extended producer responsibility (EPR) to help educate the industry, stakeholders, and the consumers of goods packaged in flexible packaging. The fact sheet touches on the following aspects related to EPR: the basic elements of EPR; an overview of the Maine and Oregon EPR legislation; how producers and consumers may be affected by EPR legislation; the FPA’s policy surrounding EPR; and important terms to know. To see the fact sheet, go to: https://www.flexpack.org/publication/RG93bmxvYWQ6NzY3
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Derik Frederiksen Named New FSC US President

Derik Frederiksen has been selected as the president of Forest Stewardship Council US, concluding an extensive national search process conducted by executive search firm Odgers Berndtson on behalf of the FSC US Board of Directors. An Alaska Native from the Tsm'syen Nation of Southeast Alaska and British Columbia, Derik brings to the role decades of business experience, a deep commitment to forest conservation and a lifelong passion for helping advance Indigenous culture to protect ancestral homelands. “As we got to know Derik, we were so impressed by the way he has tied together commitments to forests and people throughout his career,” said Sarah Billig, FSC US board co-chair. “Coupled with his business experience at Sealaska, Derik’s vision and demonstrated ability to successfully grow organizations is the right fit for a moment when FSC is presented with so much opportunity.” Derik has spent much of his career at Sealaska, the Native Corporation for Southeast Alaska. He founded Sealaska Environmental Services, growing the organization over 11 years to 110 employees with contracts valued at more than $1.3 billion. Most recently, Derik served as Sealaska’s vice president, leading corporate communications, shareholder services and education, and workforce development. During this time, Derik helped develop a 165,000-acre forest carbon bank that generated 9.3 million tons of carbon credits.
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Reaching Consumers in an Environmentally Responsible Way: The Return of Printed Catalogs (twosidesna.org)

After a sharp decline in 2020, printed catalogs are coming back in a big way. Market research firm Keypoint Intelligence reports that digital print volumes – the production method for most smaller-run catalogs – has rebounded close to its pre-pandemic level, and demand is expected to soar past pre-pandemic production next year and continue rising at a compound annual rate of 8% through 2025. Why? As the rising cost of digital advertising increases the cost of acquiring and keeping customers, brands are looking for omnichannel strategies that enhance customer experiences, build loyalty and increase sales. Printed catalogs allow brands to connect with consumers in ways that digital platforms cannot. The touch, feel and even the smell of catalogs provide a more intimate shopping encounter, and that interaction can be highly personalized thanks to today’s digital printing technology. Catalogs have staying power far beyond a quick scan on a handheld device. And their enticing visual appeal offers a shopping-as-entertainment experience that drives consumers online to learn more, seek additional products and make both online and in-store purchases. At the same time, the ability to target digital advertising has become less precise with the advent of new online privacy policies that allow consumers to opt out of being tracked.
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Tackling Recycling Challenges With Sustainable Mailers

There’s no question that consumer recycling can improve in the U.S. Currently, only about 32 percent of waste gets recycled. With the imminent effects of climate change on everyone’s minds, corporations and consumers alike need to take bold, sustainable action. However, the role consumers play in the bigger picture is not always easy to understand. That’s why when companies can make their products simply and definitively recyclable, consumers can more easily take action. Recycling standards vary greatly, so consumers have to grapple with different state, city, and community regulations to properly recycle their waste. That’s why there’s a need for common definitions and recycling practices, so consumers are encouraged to recycle instead of becoming dissuaded by a myriad of rules that change and can be difficult to understand.
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IKEA To Eliminate All Plastic Packaging By 2028

The Swedish furniture company, Ikea, has just announced it will be plastic-free in six years’ time, using more renewable materials such as paper to protect its products. In the past few years, the furniture giant IKEA has propelled itself towards being one of the most sustainable retailers in the world, with a series of announcements and pledges about becoming a more circular company. Two years ago, it announced that it would be investing €200 million to reduce its greenhouse gas emissions by at least 15% across the entire IKEA value chain, making the company ‘climate positive’. It followed this with a bold plan to reinvent the company’s business strategy to make all its products more circular, designing them to be reused, repaired, upgraded, or recycled rather sent to landfill or the incinerator. Now, the Swedish retailer has pledged to eliminate all plastic packaging for its products by 2028, phasing out the remaining 10% of its packaging that still uses plastic and replacing it with more sustainable materials such as paper and cardboard.
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The Carbon Trust has certified the carbon footprint of UPM Raflatac’s Linerless products

The carbon footprint of UPM Raflatac’s Linerless products has been certified by the Carbon Trust, a global climate consultancy driven by the mission to accelerate the move to a decarbonised future. The Linerless range carries the CO2 Measured label to demonstrate that UPM Raflatac offers credible calculations in accordance with ISO 14040/44 and PAS 2050. “UPM Raflatac’s ambition is to go beyond fossils and that means we are focused on reducing the carbon emissions of our products. The carbon footprint of our Linerless products has been calculated and certified by the Carbon Trust which is a way for us to credibly demonstrate to customers that the footprint has been measured accurately. Choosing Linerless is a positive climate action”, tells Robert Taylor, UPM Raflatac’s Sustainability Director.
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SFI 2022 Standards Officially Launched

SFI certification is a powerful tool to provide customers and producers of forest products with the tools and guidance they need to make responsible supply chain decisions and achieve responsible forest management goals. Over the last two years, SFI has engaged in extensive consultations as part of our goal of continuous improvement in our standards and guidance. We gathered input from more than 2,300 stakeholders from the conservation community, Indigenous communities, the forest products sector, brand owners, private forest landowners and public forest managers, government agencies, trade associations, landowner associations, academia, and the public, and have released new requirements in a variety of areas. *The SFI Climate Smart Forestry Objective requires SFI-certified organizations to ensure forest management activities address climate change adaptation and mitigation measures. *The SFI Fire Resilience and Awareness Objective requires SFI-certified organizations to limit susceptibility of forests to undesirable impacts of wildfire and to raise community awareness of fire benefits, risks, and minimization measures. *The new Objective 8, Recognize and Respect Indigenous Peoples’ Rights, ensure respect for Indigenous Peoples’ rights and traditional knowledge, and are aligned with the principles of the United Nations Declaration on the Rights of Indigenous Peoples.
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Domtar Pursues Net Zero, Enlists Help from NYU Stern School

Pledges toward net zero emissions have become common as global companies and industries look to address concerns about climate change. Domtar, too, is doing our part to reduce greenhouse gas emissions and develop a path toward becoming a net zero emitter by 2050. We have been tracking and working to reduce greenhouse gas emissions for more than a decade. By the end of 2020, we recorded a 27 percent reduction in total direct greenhouse gas emissions and indirect emissions from purchased energy at our pulp and paper mills since 2010. Our work to reduce our carbon footprint has also led to significant reductions in our emissions to air of nitrogen oxides, sulfur dioxide, total reduced sulfur and particulate matter.
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Metsä Group selects the first projects to be funded as part of its nature management programme

In the autumn of 2021, Metsä Group launched a ten-year programme to support regionally effective development projects that are carried out outside commercial Finnish forests and support biodiversity and the state of waters. The projects may relate to bird waters and wetlands, watercourse routes, small waters and coastal environments, pollinator habitats or new water protection methods. Nearly 40 projects took part in the first round of applications, which ended in late November 2021. The following projects were the first to be selected for the programme, with a total financial investment by Metsä Group of approximately EUR 350,000. *Rehabilitation and repair of the Virtaankoski dam in Tainionvirta river in Sysmä *Rehabilitation and repair of Hiitolanjoki river in Simpele *Maintenance and repair of wetlands and test use of soil improvement substances suitable for the retaining of agricultural nutrients in Lemi (“Kuuksenenselkä kuntoon” project) *Improvement of the living conditions of the large Arctic char in southern Saimaa and Kuolimo (“Pro Nieriä” project) *Repair work of Pieni Pyhävesi, headwater lake of the Kymijoki waterway in Mäntyharju *Wetland projects in Alavus, Urjala and Orimattila
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New FSC Trademark License Agreement Coming Soon

FSC individual certificate holders applying for new or renewed certification will need to sign a new Trademark License Agreement (TLA, version 6) starting January 20, 2022. The TLA is a legal document that governs the relationship between FSC and the certificate holder, granting the right to use the FSC trademarks for both on-product labelling and promotional use. The specific rules governing the use of the FSC trademarks by certificate holders are set out in FSC-STD-50-001. FSC regularly revises the TLA to comply with the latest legal requirements and to ensure that the integrity and credibility of the FSC certification scheme is upheld and protected.
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Smurfit Kappa receives SBTi approval for carbon reduction targets

Smurfit Kappa has had its emissions reduction targets approved by the Science Based Targets initiative (SBTi) as consistent with levels required to meet the goals of the Paris Agreement. The targets covering greenhouse gas emissions from Smurfit Kappa’s operations (scopes 1 and 2) are consistent with reductions required to keep global warming to well-below 2°C. The SBTi is a collaboration between CDP, the United Nations Global Compact, World Resources Institute (WRI) and the World Wide Fund for Nature (WWF) which defines and promotes best practice in science-based target setting and independently assesses companies’ targets. The initiative mobilises companies to set science-based targets in the transition to a low-carbon economy. Emission reduction targets are considered ‘science-based’ when their CO2 reduction targets are in line with what the latest climate science says is needed to meet the goals of the Paris Agreement.
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PAFC Congo Basin regional certification system achieves PEFC endorsement

The Pan African Forest Certification (PAFC) Congo Basin regional system has achieved PEFC endorsement. This is the world’s first PEFC endorsed regional forest certification system. Our national members for Cameroon, Congo, and Gabon joined forces under the name of PAFC Congo Basin to develop this regional certification system. The shared language and the similar forestry conditions in the three neighbouring countries enables them to share one system. By developing a regional system, our members can maximise their impact and reach, share resources and knowledge, and reduce the costs in developing and running a forest certification system.
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SFI Names Bettina Ring New Chief Sustainability and Diversity Officer

The Sustainable Forestry Initiative (SFI) announced Bettina Ring as its new Chief Sustainability and Diversity Officer today. Ring will provide leadership internally and externally on strategic initiatives related to sustainability and diversity. She will also seek to leverage SFI’s scale to drive meaningful change in the forest and conservation sector through collaboration with SFI’s network. Ring has deep connections to the forest sector, most recently serving as Secretary of Agriculture and Forestry for the Commonwealth of Virginia, and to SFI, having formerly served on the SFI Board of Directors and recognized as the SFI President’s Award winner in 2018. Additionally, under Ring’s leadership, 68,000 acres of Virginia’s state forests were certified to the SFI Forest Management and American Tree Farm System Standards, which provide assurance of sustainable practices on managed forestlands.
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Being PEFC certified provides essential value for us

In our interview series Meeting our Certified Companies, we hear from companies from around the world, large and small, which are proud to be a part of PEFC, and to help safeguard our forests through their commitment. In our latest interview, Natàlia Carmona, Director of Food Quality and Safety at Spanish cardboard packaging manufacturer Alzamora Group, shared her thoughts on sustainability and respect for the environment.
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Pharmaceutical Printed Literature Association Joins Two Sides North America

Two Sides North America is pleased to welcome the Pharmaceutical Printed Literature Association (PPLA) as its newest member. PPLA is a coalition representing printers, equipment manufacturers, raw material suppliers and distributors of regulated printed pharmaceutical information used by both medical professionals and patients, including package inserts, medication guides, and other label packaging such as folding cartons and pressure-sensitive labels. PPLA’s 25 member companies employ thousands of individuals across manufacturing operations in 15 states. “As Two Sides continues to grow our membership across all sectors of the print, paper and paper-based packaging industry, we are delighted to have PPLA join us and look forward to working with them to help promote the sustainability of our industry and our products, and printed pharmaceutical information in particular,” said Two Sides North America President Kathi Rowzie.
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Sustana Fiber Signs Commitment to Increase Paper Cup Recycling

Sustana Fiber along with a group of prominent paper mills and end markets across North America signed a declaration of acceptance and a commitment to increasing recycling of paper cups. The group includes Essity, GP PRO, Graphic Packaging International, Great Lakes Tissue Company, ND Paper, Pratt Industries, WestRock and Sustana Fiber. These organizations representing 75% of mixed paper demand (by quantity consumed) in the U.S. and Canada are accepting paper cups. Seven companies with 25 paper mills actively accept residential mixed paper bales (ISRI grade 54) with paper cups included, while three companies with five facilities currently accept paper cups when included with aseptic and gable top cartons in carton bales (ISRI grade 52). Paper cups have a coating on the inside (for hot drink cups) or on both sides (for cold drink cups) that provides a liquid barrier to the fiber. Although the coating has long been seen as a reason not to recycle paper cups, several companies have conducted tests and determined that the coating does not present an obstacle to recycling the cups in their facilities. The mills use pulping systems that separate the coatings from the fiber, recovering the fiber with a 70% to 90% yield.
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Tennessee to Expand Wildlife Area by 1,000 Acres

Tennessee’s Bear Hollow Mountain Wildlife Management Area officially just got bigger by 1,000 acres. The area is north of the Alabama border and an hour west of Chattanooga. The Associated Press reported that the new land connects the divided land. Thanks to the Conservation Fund’s land purchase in March 2021, the Tennessee Wildlife Resources Agency found time and money for the land purchase. The agency manages 125 wildlife management areas throughout the state. According to The Chattanoogan, The Conservation Fund worked in partnership with the Open Space Institute (OSI), The Nature Conservancy in Tennessee (TNC), and the Tennessee Wildlife Resources Agency (TWRA) to close the deal. The Nature Conservancy of Tennessee helped out with some donations. They came from the Riverview Foundation, the WestRock Foundation, and a private estate gift.
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CEPI Pledges To Support A Transition Towards Sustainable Products

The European paper industry fully supports the EU ambition of making Europe the world’s first climate-neutral continent by 2050 and building a European circular economy. The carbon neutrality objective requires the European pulp and paper industry to become even more sustainable, efficient and innovative. The pledge has been taken by the industry as a whole, covering diverse products and materials made in the sector. Cepi, as the organisation representing the industry at EU level, will also leverage its existing networks within users of paper and forest fibre products, including many major companies with a global footprint. This will ensure that the pledge gains enough traction and has a real impact on climate neutrality, resource efficiency, and circularity. The new commitment is based upon three main pillars: *The achievement of full circularity performance for paper-based products and packaging. *The acceleration of innovation to replace fossil-based materials. *Ensuring responsible sourcing for paper-based products and packaging.
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PEFC announces departure of CEO

We begin 2022 with the announcement that Ben Gunneberg is departing PEFC after a long and distinguished career as Secretary General/CEO. “The PEFC global alliance is grateful for Mr Gunneberg’s outstanding service and commitment to PEFC, as well as his significant accomplishments over his distinguished tenure,” said Eduardo Rojas Briales, Chair of PEFC International. "Under his leadership, PEFC has made a real and measurable difference in forests around the world and in the lives of people who depend on these forests." Mr Gunneberg has been the leading advocate for PEFC and for our common objective of promoting sustainable forest management during his 22 years of service. We are deeply grateful for his unwavering dedication, loyalty, and outstanding service.
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A sustainable celebration with PEFC – European cities choose certified Christmas trees

As Christmas is coming closer, magnificent Christmas trees are lighting up city centres and spreading seasonal splendour. Again this year, several European cities have chosen PEFC-certified firs and spruces. A PEFC-certified Christmas tree takes centre stage at Trafalgar Square in London. The 23 metre Norwegian Spruce tree is around 80 years old and was sourced from a PEFC-certified forest in Maridalen, Oslo. The tree is a gift from the people of Norway to the people of London to thank them for their support in World War II. It stands as a symbol of long-standing friendship and international cooperation between the two countries.
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Huhtamaki takes major step towards its target of using 100% renewable electricity and a carbon neutral production by 2030

Sustainability lies at the center of Huhtamaki’s 2030 Strategy and the Company is making a leap forward towards delivering on its ambitions by closing two 10-year virtual Power Purchase Agreements (VPPAs) with BayWa r.e., a global renewable energy developer. The 200 GWh agreements cover approximately 80% of Huhtamaki’s current electricity usage in Europe, where the key global provider of sustainable packaging solutions has 18 manufacturing sites in 10 countries. ”We are committed to our ambitious 2030 strategy to become the first choice in sustainable packaging solutions. This means developing a circular approach for our operations and products. We are fully committed to supporting the transition to a zero-carbon economy and have a climate strategy with clear targets and action plans to address all our emissions. Renewable electricity plays a major role in delivering on our ambitions and the agreement we have just signed with BayWa r.e. demonstrates that it is possible to achieve significant progress in a short time,” says Charles Héaulmé, President and CEO of Huhtamaki.
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Two Sides Member Spotlight

When one thinks of leaders in sustainability, it’s unlikely thoughts would turn to a 200-year-old company. But a company’s age doesn’t always mean “old-school.” Monadnock Paper Mills, Inc., the oldest continuously operating paper mill in the United States, is a gold standard example of a company that has built sustainability into the DNA of its business. With a passion for the environment and ingenuity, Monadnock has developed a portfolio of award-winning and sustainably advantaged fine printing, packaging and technical papers. All Monadnock printing and packaging papers are FSC® (Forest Stewardship Council®) certified (FSC C018866) and manufactured using 100% renewable, carbon neutral Green-e certified wind-powered electricity, all under a third-party certified ISO 14001 Environmental Management System. “We’re proud that our commitment to sustainability has yielded appreciable, measurable and verified environmental impact reductions,” says Monadnock Chairman and Chief Executive Officer Richard G. Verney. “Monadnock’s ISO 14001 certification demonstrates our holistic approach to educate the marketplace and supply the world’s leading brands with sustainable materials.”
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Nice-Pak, American Forests and Project Learning Tree Join Forces in Reforestation and Youth Education Efforts

Nice-Pak brings broad-based reach to the effort, as the company's products touch consumers worldwide billions of times per year, and will seek to engage suppliers, customers, communities, and consumers with knowledge and the opportunity to participate in this important initiative. As exclusive wet wipe sponsors of Project Learning Tree and partners of American Forests, Nice-Pak and the Nice 'N CLEAN® brand are making an investment in tree planting programs and the development and implementation of youth environmental educational programs that will include: •Supporting reforestation efforts to help address climate change and social inequities faced by people in under-resourced communities: Together with American Forests, Nice-Pak aims to foster the planting of 150,000 trees across the U.S. over three years. This effort will have the potential to capture 92,000 metric tons of carbon over their lifespan. •Supporting youth environmental education using trees and forests as windows on the world: Project Learning Tree will develop and implement a digital curriculum specifically around the connection between healthy forests and human health and make it available to their K-12 school network beginning in Spring 2022, reaching over 25,000 students over the next three years. •Making a global commitment: Through Nice-Pak International colleagues in Europe, Nice-Pak will also make a commitment to the 1t.org campaign, a worldwide movement to conserve, restore and grow one trillion healthy trees worldwide by 2030.
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Canfor Calls on BC Government to Rethink Old Growth Deferral Process

Canfor Corporation is issuing an open letter from Don Kayne, President and CEO, calling for an approach to the management of British Columbia’s old growth forests that is based on the facts of sound science and Indigenous traditional knowledge and a collaborative process that includes broad representation. “We can choose a path that brings First Nations, labour leaders, forestry professionals and communities together to develop a sustainable old growth management plan that protects our forests and ensures sustainable employment for our communities. We are asking the Government of British Columbia to rethink the old growth deferral process,” said Don Kayne, President and CEO, Canfor. “Together, we can build on the 75% of old growth forests that are already protected or outside harvesting areas.”
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FSC Welcomes Newest Certificate Holders

In November 2021, FSC welcomed these new certificate holders tot he FSC community: Color Craft Graphic Arts Inc. is an all-inclusive folding carton company. Vermont Wide Plank Flooring, LLC is a manufacturer and distributor specializing in wide plank flooring for residential and commercial applications. Pennsylvania Cherry, LLC is a wood supplier in Franklin County, Pennsylvania. Cardbox Packaging Inc. is a multinational producer of collapsible boxes for branded goods and luxury items. Traeger Pellet Grills, LLC is a grill and wood pellet provider. Print Pro, INC is a national wide web flexographic printer. Rex Carton Company Incorporated provides custom box packaging, corrugated shipping containers, corrugated packaging solutions and more. Cranny, LLC is an Amazon Climate Pledge Friendly distributor of various paper products including bags, boxes, and stationary. Rochester Colonial Mfg. Corp is a door distributor. Turner Construction Company is a door distributor. Note that this is only for the Turner Construction Olathe, Kansas door warehouse.
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CANPAK Group Makes Bold Renewable Electricity Pledge for 2022

CANPACK Group, one of the world’s largest manufacturers of sustainable packaging, is delighted to announce that starting in 2022 all of its plants across the globe will be powered using 100% renewable electricity where available, and where not available the company will purchase Energy Attribute Certificates or comparable certificates. In doing so, we believe that CANPACK becomes the first global can maker to make such a far-reaching commitment. The company recently signed up to the Science-Based Targets Initiative (SBTi), where climate targets are only considered science-based if they’re in line with what’s needed to prevent the world’s climate from rising above 2°C against pre-industrial levels, and ideally for it not to rise more than 1.5°C. As a result, this latest announcement is a further commitment to CANPACK’s Sustainability Targets, which were announced back in January 2021.
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Tetra Pak retains double ‘A’ score for efforts to fight climate change and support forest stewardship

Tetra Pak has been recognised for leadership in corporate sustainability by global environmental non-profit CDP, securing a place on its prestigious ‘A List’ for the third year running for tackling climate change, as well as acting to protect forests – two of the three environmental themes covered by CDP. With this accolade, Tetra Pak cements its position as the only company in the carton packaging sector to be included in the CDP leadership band for six years in a row. CDP’s annual environmental disclosure and scoring process is widely recognised as the gold standard of corporate environmental transparency. In 2021, over 590 investors with over US$110 trillion in assets and 200 major purchasers with US$5.5 trillion in procurement spend requested companies to disclose data on environmental impacts, risks and opportunities through CDP’s platform. A record-breaking 13,000+ companies responded.
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Sappi Cloquet dissolving pulp facility completes the Higg FEM assessment

Sappi Limited continues to reach new milestones by completing the Higg Facility Environmental Management (FEM) verification audit at its Cloquet Mill. Based in Northern Minnesota (United States), the mill is one of the first dissolving pulp facilities to complete this external verification process. A final score of greater than 80% was achieved which is an endorsement of sound environmental practices employed by the mill. Supporting the call to accelerate transparency in the textile and apparel sector, a detailed performance report will be made available to all key stakeholders on request. Developed by the SAC, the Higg FEM is part of a suite of tools that enables manufacturing facilities of all sizes to measure and score their environmental performance against a standard set of criteria, allowing for meaningful and credible performance benchmarking in the apparel and textile sector. Across topics such as water use, carbon emissions and labour conditions, consumer goods brands, retailers, manufacturers, governments, NGOs and consumers can use the Higg Index to inform their individual sustainability strategies and drive collective industry transformation.
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Mondi recognised by CDP with outstanding Triple A score for climate, forests and water security

Global packaging and paper leader Mondi has been recognised by CDP with a prestigious Triple A score for the second year in a row. Of the nearly 12,000 organisations rated, Mondi is one of only 14 worldwide to achieve a Triple A score for its sustainability performance on climate, forests and water security. "Our purpose is to contribute to a better world by making packaging and paper sustainable by design. Achieving another ‘Triple A’ score from CDP is a testament to our continued efforts in leading the way on sustainability and reporting transparently on our progress. This rating acknowledges our clear ambitions and best-practice approach to taking action on climate, protecting forests and safeguarding water resources in line with our MAP2030 sustainability framework." Gladys Naylor, Group Head of Sustainable Development at Mondi
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PEFC releases new list of PEFC product categories

The PEFC product categories are a key element in the implementation of the PEFC chain of custody by certified organisations and certification bodies. The revised list of PEFC product categories, as approved by the Chain of Custody Working Group on 15 October 2021, is now available. The PEFC product categories define the PEFC product groups to which the chain of custody is applied and the scope of the chain of custody certificate. When checking the validity of a PEFC claim on a PEFC certified product, companies use the PEFC database to ensure the product is under the scope of their certified supplier. Additionally, the categories serve as a tool for the promotion of certified products, with the list of product categories covered by a certified organisation available on the PEFC International website.
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Strategic roadmap launched to promote sustainable supply chains for the fashion industry in Singapore

A three-year strategic roadmap to promote fashion supply chain sustainability and responsible procurement was launched in Singapore on 30 November between the Textile and Fashion Federation (TaFF) and PEFC International. This partnership will drive greater awareness among TaFF members, partners, and stakeholders of the importance of legal and sustainable sourcing of materials, like fibre from the forests but also its packaging and natural rubber used in the sector. Fashion supply chain sustainability and responsible procurement are critical to make sure that we all benefit from the many products that forests provide now while ensuring these forests will be around for generations to come.
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SFI and NCASI Partner to Address The Climate Challenge With Carbon and Water Tools

The Sustainable Forestry Initiative (SFI) and the National Council for Air and Stream Improvement, Inc. (NCASI) announced the launch of the SFI-NCASI Carbon and Water Tools today. These science-based tools will help increase understanding of how SFI-certified forests can be used as nature-based solutions to help mitigate climate change and ensure water conservation. These new measurement tools help quantify the contributions of the 370 million acres/150 million hectares of forestland certified to the SFI Forest Management Standard in addressing climate change and meeting the water needs of both society and ecological systems. “We know the carbon in SFI-certified forests make them essential to reducing the impacts of climate change. However, quantifying the carbon values associated with SFI-certified forests can be challenging. These new tools will inform scientists in ways that will advance the already significant impact of forests toward mitigating climate change and providing for our water needs,” said Paul Trianosky, SFI’s Chief Conservation Officer.
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Single-use packaging is a sustainable choice for society, the science says so

Studies show that single use paper-based packaging has lower carbon and freshwater impacts than reusable systems because of the energy and water needed to wash and dry foodservice tableware. “We should stop the guessing game when we look at environmentally viable solutions, and we should trust the science and work together to make our economies circular,” says Eric Le Lay, President Fiber Foodservice Europe-Asia-Oceania at Huhtamaki, and President of the European Paper Packaging Alliance (EPPA). Commissioned by the EPPA, the Life Cycle Assessment (LCA) found that contrary to widely held perceptions, reusable tableware has a significantly higher environmental impact than paper-based single-use systems in areas which crucially impact climate change.
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Public consultation: Slovakian forest certification system

Stakeholders from around the world are invited to give feedback on the revised Slovak Forest Certification Scheme. Deadline for comments is 27 January 2022. Give your feedback. PEFC Slovakia revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. The Slovakian system was submitted to PEFC after being revised in line with PEFC requirements. The national system is now undergoing the PEFC assessment process, carried out by an independent PEFC Registered Assessor. It must pass this assessment to maintain its PEFC endorsement.
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Heidelberg commits to becoming climate neutral by 2030

Heidelberger Druckmaschinen AG (Heidelberg) is redoubling its activities in sustainability management. Against the backdrop of the global challenges caused by climate change, and as part of its sustainability strategy, Heidelberg has made a commitment to become climate neutral by 2030. To help achieve this goal, the company has set up an Environmental Social Governance (ESG) panel, which is responsible for developing strategy and defining, implementing, and monitoring the associated measures. The panel is headed by Dr. Eva Boll, who reports directly to the CEO. “Heidelberg is well aware of its responsibilities regarding the dangers posed by global climate change and affirms the 1.5-degree target of the Paris Agreement,” says the company’s CEO, Rainer Hundsdörfer. “For many years, we have been actively working to gradually minimize harmful emissions and reduce the health and environmental impact of our sites. We have now made a further commitment to ensuring our worldwide production and distribution sites are operating on a climate-neutral basis by 2030, which is earlier than required by legislation.”
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HH Global features in Deloitte’s Goal13 Impact Platform Report

As the COP26 summit in Glasgow reached its conclusion, our steadfast commitment towards ensuring sustainability remains at the forefront of our business growth here at HH Global has only strengthened. We are proud to have recently been featured in Deloittes’ Goal 13 Impact Platform Report; a summary of interviews from executive voices and key stakeholders in the market. Having interviewed over 250 companies to date, in sectors from finance to procurement, Deloitte has created a comprehensive summary of how cross-sector collaboration can be harnessed to create the most impactful climate change initiatives. The Goal 13 Impact Platform Report was used throughout the COP26 summit to inform and empower important conversations around businesses’ climate journeys; examining what it takes to make climate programmes successful. It was mentioned at numerous high-profile COP26 events including the CBI business dinner and Hustings.
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Tronox Receives Platinum Rating from EcoVadis for Sustainability Performance

Tronox Holdings plc has received a Platinum Rating by EcoVadis in recognition of its sustainability efforts. The Platinum Rating puts Tronox in the top one percent of companies evaluated and represents a significant improvement over its Silver Rating in 2019 and 2020. The step change in Tronox’s 2021 EcoVadis rating reflects how deeply embedded sustainability and corporate social responsibility have become in its business practices and the advancements Tronox has made in its public disclosure on these topics. The EcoVadis assessment focuses on four themes: the environment, labor and human rights, ethics, and sustainable procurement. Tronox achieved a 10-point increase in all categories, and a 20-point increase in the environmental category. “In the past 18 months, we have taken a number of significant steps that demonstrate our commitment to sustainability, including publicly announcing our plan to achieve net zero greenhouse gas emissions and other environmental targets, aligning with Task Force on Climate-Related Financial Disclosures (TCFD) and Sustainable Accounting Standards Board (SASB) reporting, becoming a member of the UN Global Compact, and creating and implementing new compliance and environmental policies,” said Melissa Zona, Tronox’s Senior Vice President, External Affairs and Chief Sustainability Officer. “This accomplishment also reflects the importance of sustainability to our employees, who remain focused on operating our business responsibly for our customers, communities and future generations.”
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Slovakian forest certification system submitted for assessment

The Slovak Forest Certification Scheme has been submitted to PEFC for assessment. The public consultation, which is your chance to give your feedback on this revised system, will run from 29 November to 27 January 2022. PEFC Slovakia revised the country’s national forest certification system following the entry into force of the revised 2018 PEFC Sustainable Forest Management standard. To provide you with additional information, we are holding a webinar on 29 November, at 10:00 CET. The webinar is free to attend, and everyone is welcome.
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Two Sides North America Announces the Election of New Board Members

The Two Sides North America (TSNA) Board of Directors is pleased to announce the election of four new Board members to serve two-year terms beginning January 1, 2022: Vanecia Carr, Domtar Corporation; Edward Jansen, Canon Solutions America, Inc.; Jim Montague, Sylvamo Corporation; Lindsay Murphy, American Forest and Paper Association. In other business, The TSNA Board elected William Rojack, MIDLAND, to succeed Hester as Board Chairman effective January 1. “Two Sides has accomplished a great deal in its first 10 years, but there is much more to do as the print, paper and paper-based packaging industry continues to confront unsubstantiated claims about the sustainability of our industry and our products,” Rojack says. “I look forward to leading TSNA’s talented Board as we look for new ways to share our industry’s great sustainability story and as we directly respond to misleading environmental claims in ways that individual companies and other organizations cannot.”
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Eduardo Rojas Briales elected as new PEFC Chair

Eduardo Rojas Briales, former Assistant Director-General and Head of the Forestry Department at FAO and Chair of the Collaborative Partnership on Forests, was elected the new Chairman of PEFC International at the 26th PEFC General Assembly. “The past years have seen forests being put at the centre of key global debates, especially in combating climate change,” said Mr Rojas Briales, following his election. “This unprecedented fact provides huge opportunities to share broadly the expertise accrued in the PEFC family with key stakeholders in these deliberations.” “Although PEFC’s main instrument is certification, its mission and grounding values are much broader and go much further. Bottom up, locally anchored forest management by families, communities, or indigenous peoples, as well as by other private and public players, is the backbone of PEFC. There is no other organization world-wide that represents the forest community in an integrated manner like the PEFC.”
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Amcor research shows consumers worldwide want to recycle more

• A new survey of 12,000 consumers in six countries worldwide shows that 76% of them would like to recycle more than they do now. • Recyclability is the packaging sustainability attribute consumers care most about, above other options including reusability and the type of materials used. • Amcor also released its 2021 Sustainability Report showing strong progress on its aspirations, including multiple innovations that provide consumers with the opportunity to recycle more. When it comes to packaging and sustainability, consumers are clear: provide options to recycle more, make recycling easier and ensure the product is in fact recycled.
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America Recycles Day 2021 – Wishcycling

America Recycles Day was established by the Environmental Protection Agency (EPA) to recognize the importance and impact of recycling. While we still have a lot of work to do in our country to improve the recycling infrastructure and to educate citizens on best practices, the EPA reports that the recycling rate has increased from less than 7% in 1960 to the current rate of 32%. That is both exciting and encouraging! This is a day to remind ourselves and others that recycling is important, that it makes a real difference, and to encourage proper recycling practices. Let’s check in on these and explore the concept of wishcycling while we’re at it. You can always check the EPA website for an up-to-date land comprehensive resource about recycling, including all the great benefits it brings and how to contribute.
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America Recycles Day: A Moment for Reflection and Responsibility

As consumers, every time we finish a product, we have a choice to make about the empty container: Will it be repurposed, recycled, or sent straight to the trash can? The decision may seem like an insignificant one (after all, what’s just one piece of trash from one consumer, anyway?)—but, depending on the packaging and the substrate it’s made from, this simple action can contribute to major collective impact. Take metal, for example: Every minute, nearly 90,000 aluminum beverage cans are recycled in the U.S. Together, that volume of recovered materials saves enough energy to power more than 35,000 U.S. homes for one hour, demonstrating the importance of viewing each piece of packaging as a critical component of a much larger entity.
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Welcome Newest FSC Certificate Holders

FSC welcomed these new certificate holders to the FSC community: *Calumet Carton, Inc. is a manufacturer of paperboard mailers and folding cartons. *Ignite Graphics LLC is a single-source marketing provider with in-house manufacturing, including print, mail, bindery, packaging, and fulfillment. *American Carton Company is an independent, full-service folding carton company. *Polyconcept North America Inc. is a promotional product supplier. *SW SAFETY SOLUTIONS INC. is a safety equipment supplier. *Broekhof USA is a global supplier of packaging and decorative material for the flower and plant industry. *Flushd, Inc (featured) sells bamboo toilet paper. *MiniFibers, Inc produces multifilament yarns from a variety of polymers. *Nature Coatings, Inc. transforms wood waste into high performing black pigments. *Prugent America LLC is a furniture manufacturer. *Color Carton Corporation is a manufacturer of folded carton, note pads, and corrugated paperboard. *Eventscape A+D, Inc. is an architectural millworker. *Blue Lake Packaging, Inc. is a distributor of regenerated cellulose film, corrugated and cardboard packaging, adhesive labels, and file folders. *Capri Cork, LLC DBA Lititiz Flooring Company is a cork flooring distributor. *All Star Millwork LLC is an architectural millworker.
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Can Manufacturers Institute Members Commit to Aluminum Beverage Can 70 Percent Recycling Rate by 2030

Can Manufacturers Institute (CMI) beverage can manufacturer and aluminum can sheet producer members are committing to achieving ambitious U.S. recycling rate targets including a 70 percent recycling rate by 2030. These new targets will improve the circularity of the aluminum beverage can while demonstrating to beverage companies and consumers the industry’s dedication to ensuring the aluminum beverage can remains the most sustainable package on the market. The targets are being set through CMI, which represents U.S. metal can manufacturers and their suppliers. The aluminum beverage can recycling rate was 45 percent in 2020, and the industry aims to attain even higher recycling rates beyond 2030 with an 80 percent rate by 2040 and more than 90 percent by 2050. CMI members are committed to more aluminum beverage cans completing the circular journey into new cans. There are nearly 90,000 aluminum beverage cans recycled every minute in the United States, with 93 percent going from the recycling bin back to store shelf as a new can in as little as 60 days.
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Two Sides North America Member Spotlight

With paper production capacity of 1.1 million tons and pulp production capacity of 600,000 tons, Pixelle Specialty Solutions is the largest and fastest growing specialty papers manufacturer in North America. The company operates four paper mills in Maine, Ohio, Pennsylvania and Wisconsin, as well as a coating and converting plant in Ohio. Pixelle’s broad portfolio of products includes inkjet papers used for wide-ranging applications, from home office and desktop printing to book publishing, billboards and wide-format printing; label stock used for cut-and-stack labels, beverage labels and thermal transfer/direct thermal labels; label and release liners; food packaging papers; bag papers; and paper for cups, straws and lids. Pixelle is a long-time member of Two Sides and an enthusiastic supporter of Two Sides’ mission to tell the great sustainability story of print, paper and paper-based packaging. “The paper and packaging sustainability story needs to reach new audiences, and Two Sides has a track record of doing just that,” says Pixelle Senior Vice President of Sales and Marketing Dave Dickerhoof. “Whether it’s fighting misleading claims about our industry’s environmental impact or working with organizations and consumers to better understand the sustainability of print, paper and fiber-based packaging, we appreciate the value Two Sides creates for its membership and for the packaging industry as a whole.”
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New Green Claims Code Published

Greenwashing is high on the agenda for organisations and campaigners keen to stop companies making false claims about their eco-credentials. Discover how the CMA and Two Sides are tackling this costly business tactic. The COP26 conference in Glasgow has highlighted many things about the climate emergency, not least the lack of time the planet has before it reaches the environmental point of no return. But one aspect of tackling climate change that’s been brought to the attention of the wider public is Greenwashing – the act of companies making promises to help the environment while continuing to harm it. The ease with which companies can make uncontested claims about their green credentials was highlighted by an entirely fake private jet company being accepted as an official member of two different UN carbon reduction initiatives that also included Heathrow and BAE Systems.
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FEFCO Launches Corrugated Packaging Recyclability Guidelines

The European Federation of Corrugated Board Manufacturers (FEFCO) has issued the Corrugated Packaging Recyclability Guidelines – design for circularity. With the aim to contribute to the sustainability of packaging, the guidelines provide the industry with a practical set of tools to implement in the recycling of paper and board to ensure the optimal use of natural resources and minimise their environmental impact. The circular economy needs recycling, waste prevention and re-use to keep materials in the loop and minimise the use of resources. Paper and board are a sustainable, renewable and ecologically sound choice for packaging. In practice, the recyclability of packaging products will be determined by composition. This all starts with their design, followed by the way they are collected, sorted, and presented for reprocessing.
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Milwaukee Area Recycling Facility Latest Recipient of Aluminum Beverage Can Capture Grant Program Funded by Ardagh Metal Packaging and Crown Holdings

Ardagh Metal Packaging and Crown Holdings funded a new aluminum can capture grant awarded to a recycling facility jointly owned by City of Milwaukee and Waukesha County to install equipment that will capture crushed or flattened cans missorted into the material destined for the landfill. Once installed in the recycling sortation facility, this equipment will result in more than 27 million more aluminum beverage cans captured annually. When more than 27 million additional cans are captured and recycled each year at this one facility, it will generate more than $400,000 in new annual revenue and produce enough energy savings each year to power more than 10 million U.S. homes for one hour. Further, the carbon dioxide equivalent emissions avoided each year will be the same as is generated from an average passenger vehicle driving nearly 7 million miles, which is the distance from New York to San Francisco almost 2,300 times.
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Why Celebrate America Recycles Day?

A national initiative of Keep America Beautiful, America Recycles Day is celebrated on November 15 to educate individuals on the importance of recycling. As a company that manufactures 100% recycled containerboard that is used to produce our sustainable packaging solutions, Pratt Industries celebrates America Recycles Day in order to bring attention to recycling and its many benefits. Our mission for this day is to educate and empower Americans to recycle and buy recycled products. Recycling has many benefits, including: *Helps reduce consumption of finite resources *Supports reduction of waste that would normally be sent to landfills *Helps minimize pollution that comes from the mining of new materials *Products made from recyclable materials can help reduce energy consumption *Creates economic security and jobs to support the recycling-based sectors
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HH Global Proudly Sponsors POPAIs Latest Sustainability Research

HH Global is proud to announce that we have recently sponsored POPAIs latest innovative research into the recycling of POSM displays and secondary packaging in the UK and Ireland marketplace - and the findings are startling. This piece of research delivers dramatically contrasting messages: 88% of the brands and retailers questioned considered recyclability an important topic, yet 35% do not have any measurable recycling targets for display material and packaging. It goes on to outline how, historically, very little attention has been paid to the recyclability of POSM displays in comparison to primary packaging. Subsequently, approaches to recycling are fragmented and there remains a real need for consolidation of efforts across the board. The research also details the integral role which suppliers and integrators like HH Global play to help ensure that POSM is designed with sustainability and end-of-life in mind. The top two suggestions for improvement of recycling were more recycling instructions on displays (65%) and stronger design guidelines (57%). Therefore it is clear that the importance of recycling instructions which are available, consistent and simplistic, is paramount.
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Forestry – Canada’s Secret (Climate Change) Weapon

As world leaders gather in Glasgow this week, we are reminded that Canada’s forests give our country a powerful advantage that is the envy of most countries on the planet. Canada’s forests and the sustainably sourced products they provide are among the most powerful weapons in Canada’s climate change arsenal as we work to reduce emissions and store more carbon in the coming years. Canadian forestry is rooted in the principles of sustainability, biodiversity conservation, and supporting forest health and renewal. Our foresters have, for decades, acted as our first line of defense in managing these dynamic ecosystems and have long supported the need for action on climate change. Canada’s forest sector was one of the few industry groups that got behind The Kyoto Protocol in the late 90s. We were early adopters of industry targets to help Canada meet its Paris Agreement commitments, and we are currently finalizing an action plan to be the blueprint for how the sector will help Canada achieve a net-zero carbon economy by 2050. In fact, we believe we are one of the few industries in the country that can go beyond net-zero – and do it before 2050.
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Walmart Continues To Progress Beyond the Plastic Bag

Walmart continues to reinvent the retail experience as we move toward a more sustainable future. At the heart of these efforts is something that seems simple: the plastic bag. Our journey to go Beyond the Bag began early last year, when we joined Closed Loop Partners’ Consortium to Reinvent the Retail Bag, collaborating with CVS Health, Target and other major retailers to lead industry-wide change around viable alternatives to the traditional plastic shopping bag. The good news is we’ve made progress. In fact, we’ve found opportunity for true change at the intersection of new technology and sustainability. As our stores work to test the innovative winning solutions of the Beyond the Bag Innovation Challenge, we’re seeing firsthand that the future isn’t just bright for alternatives — it’s more sustainable, and it’s on the immediate horizon.
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W&G Baird Ltd Partner With Two Sides

W&G Baird specialise in providing a professional, yet personalised print service with no job too big or too small. With over 150 years of experience, they can provide the customer with expertise and advice in everything from leaflets and business cards through to bespoke books, magazines and prospectuses. “We are very pleased to become a member of Two Sides. W&G Baird look forward to promoting the sustainable story of print media and enhancing our own sustainability journey,” says Patrick Moffett, Managing Director for W&G Baird. W&G Baird operates one of the largest sheet-fed capacity print rooms in the country, using the most sophisticated printing technology and finishing equipment available. In the last few years, W&G Baird have invested over £4 million in technology and people to remain at the forefront of the industry, which allows them to offer full service print solutions.
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PEFC calls on world leaders to recognise the crucial contribution of forest certification in tackling climate change

PEFC works to protect, responsibly manage, and further enhance forests, which are probably the most well-known nature-based solution for climate change. Our objective is to increase forests’ capacity to address societal challenges, such as climate change, effectively and adaptively, while simultaneously promoting the use of sustainably sourced wood products, which can help us to substantially accelerate the transition to low-carbon economies. “Sustainable forest management can maintain or enhance forest carbon stocks, and can maintain forest carbon sinks, including by transferring carbon to wood products […]. Where wood carbon is transferred to harvested wood products, these can store carbon over the long-term and can substitute for emissions-intensive materials reducing emissions in other sectors”, highlights the IPCC “with high confidence”.
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Crown Achieves Aluminium Stewardship Initiative (ASI) Certification for Its Brazilian Operations

The Aluminium Stewardship Initiative (ASI) has certified Crown Holdings, Inc. against the ASI Performance Standard for responsible production, sourcing and stewardship of aluminum with a focus on material stewardship. The Standard, which assesses and confirms the ethicality of metal packaging production activities within Crown’s Brazil operations, advances the Company’s progress within its Twentyby30 sustainability program and supports its customers in their own responsible sourcing goals. As a not-for-profit standards setting and certification organization, ASI works to define environmental, social and governance principles and criteria, with the aim to address sustainability issues in the aluminum value chain. In addition to creating a benchmark for the industry, the organization’s efforts around the ASI Performance Standard include: establishing requirements that can be independently audited to provide objective evidence for the granting of ASI Certification; reinforcing and promoting consumer and stakeholder confidence in aluminum; and serving as a broader reference for the establishment and improvement of responsible production, sourcing and material stewardship initiatives in metals supply chains. Utilizing these measures, ASI’s ultimate mission is to recognize and collaboratively foster responsible production, sourcing and stewardship of aluminum.
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Intertape Polymer Group Proudly Deepens its Commitment to Sustainability by Signing “The Climate Pledge”

Intertape Polymer Group Inc., a leading manufacturer of tapes, films and protective packaging announced its signing of “The Climate Pledge”. Aligning the Company to the goals outlined in The Climate Pledge fits well with IPG’s commitment to sustainability and its ongoing efforts to continually improve its processes, the communities in which it operates and ultimately, the planet we all call home. The Climate Pledge is a commitment co-founded by Amazon and Global Optimism to be net-zero carbon by 2040. “Signing on to The Climate Pledge is an important step in our sustainability journey at IPG, as we join more than 200 companies with a similar vision of net zero carbon by 2040,” said Greg Yull, President and CEO of IPG. “The climate crisis is real and it is only through strong commitments and actions towards decarbonization from business, policymakers and society that will we be able to right the ship. By signing the pledge, IPG is demonstrating its commitment to play its part.”
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AF&PA Announces Award-Winning Sustainability Projects

The American Forest & Paper Association (AF&PA) announced its 2021 Sustainability Award winners today. These awards recognize exemplary sustainability programs and initiatives in the paper and wood products manufacturing industry. “This year was a record-setting year. We received more submissions than ever before,” said AF&PA President and CEO Heidi Brock. “This trend underscores the value of sustainability to our industry. Our members strive to reach new limits of possibility, and these awards give us an opportunity to shine a spotlight on industry innovation.” Better Practices, Better Planet 2020 is one of the longest standing sustainability initiatives for a U.S. manufacturing industry, established more than a decade ago. The Sustainability Award winners demonstrate the industry’s long-held commitment to improving practices that result in a brighter future and better planet. details at: https://www.afandpa.org/news/2021/afpa-announces-award-winning-sustainability-projects-0
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Sonoco Expanding Residential Recycling of Iconic Paper Containers in the U.S.

Sonoco announced it is expanding post-consumer recovery and recycling opportunities for its iconic EnviroCan™ paper containers in the U.S. to be used as raw material at 10 of its paperboard mills to produce new paperboard. According to Elizabeth Rhue, staff vice president of sustainability, all of Sonoco’s U.S. paper mills have validated that they can accept rigid paper cans in bales of mixed paper coming from residential Material Recovery Facilities (MRFs). These mills, located in Menasha, Wis., Newport, Tenn., City of Industry, Calif., Hartsville, S.C., Holyoke, Mass., Richmond, Va., Sumner, Wash., Hutchinson, Kan., DePere, Wis., and Wisconsin Rapids, Wis., will use the mixed paper to produce 100 percent recycled paperboard, with up to 85 percent post-consumer fiber. “Sonoco is uniquely positioned as a leading recycler, paper mill operator and paper packaging converter to help grow end of life solutions across not only our consumer and industrial packaging platforms, but across the paper industry,” said Rhue. “After validating that our mills could recycle EnviroCan factory scrap, we are now taking the lead to further demonstrate the ability to recycle our paper containers with metal ends not only through the steel stream, as it is largely done today, but also through the post-consumer mixed paper stream.”
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Circular Economy Principles Bring Materials Back Around at Kingsport Mill

Construction is underway on the Kingsport Mill’s old corrugated container warehouse. The project is yet another example of circular economy principles in action. When the former paper mill’s conversion into Domtar’s first 100 percent-recycled packaging facility is complete late next year, the warehouse will be an important part of its central nervous system. Each year, approximately 660,000 tons of recycled boxes and other kinds of mixed recycled paper used to produce new recycled packaging products will pass through the warehouse. Every aspect of the warehouse was planned with sustainability and circular economy principles in mind, including its location (close to the intersection of Interstate 26 and Interstate 81), the highly efficient industrial vehicles patrolling its interior, and the very concrete on which it is being built.
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Catalyst Paper receives US EPA 2021 SmartWay Excellence Award

Catalyst Paper was honoured with a SmartWay® Excellence Award from the U.S. Environmental Protection Agency as an industry leader in freight supply chain environmental performance and energy efficiency. Catalyst partners with SmartWay carriers that share the same values in environmental leadership. These carriers invest in energy efficient lightweight equipment that allows Catalyst to plan and load equipment to maximum capacity to reduce the number of trucks and railcars shipped.
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Two Sides Latin America Promotes The Sustainable Use Of Paper To Consumers As Love Paper Latin America Is Launched

Two Sides global effort in promoting the sustainable attributes of print, paper and paper-based packaging has helped increase the consumer’s awareness that paper is sustainable and is one of the most recycled materials in the world. According to Fabio Arruda Mortara, CEO of Two Sides Latin America, there has never been such widespread concern, as of now, for the environmental credentials of the products and materials we use. Discussions about the use of plastics have driven a substantial change in the attitude of consumers and companies towards sustainability. “This debate has led more people to understand that paper can be an environmentally friendly option for reading, communication and packaging solutions, but there is still a lack of understanding and a significant underestimation of how sustainable paper, cardboard and cardboard truly is”, says Martín Rincon, Director of Biopappel de México. Past campaigns have helped change the general public’s perception of these issues. “This year, Love Paper is more emotionally engaging and seeks to speak directly to consumers, presenting a totally new visual identity, with even clearer information, and addressing issues such as recycling, CO2 sequestration and sustainability“, highlights the CEO of Two Sides Latin America.
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The science behind a clear and present danger

In 1990, the first Intergovernmental Panel on Climate Change (IPCC) Assessment Report concluded that human-caused climate change would soon become evident but could not yet confirm that it was happening. The latest findings unequivocally state that human influence has warmed the atmosphere, land and sea, and that the changes across the climate system are unprecedented. With this and many other warnings ringing in their ears, world leaders are heading to Glasgow, Scotland for COP26. This UN summit on climate change has been described as ‘seminal’ and ‘humanity’s last chance’ because without immediate action, it’s going to get much worse. "Every COP over the last decade has been described as the ‘one that's going to change the world’. Unfortunately, we’ve heard a lot of talk about targets, but not a huge amount of action. I’m hoping for the best but won’t be surprised if we don’t make that much progress,” admits Paula Owen, CEO and founder of the sustainability agency Green Gumption. Despite the general pessimism, progress and action are critical, with the latest IPCC report being described as a “code red” for humanity by UN Secretary-General António Guterres. “It’s a good description of the situation, but it would have been better said a decade ago,” opines global climatological expert Jim NR Dale.
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GreenFirst receives 2021 FSC® Leadership award for maintaining forest certification for over 15 years

GreenFirst Forest Products Inc. is pleased to announce it is the recipient of a 2021 FSC® (Forest Stewardship Council®) Leadership Award, an award recognizing uncommon excellence that advances responsible forest management and forest conservation. GreenFirst was awarded a 2021 FSC Leadership Award for maintaining FSC (FSC® – C167905) certification on over 9 million acres (3.8 million hectares) of complex boreal landscapes in Ontario and Quebec for more than 15 years. The award is specific to two forests areas managed by GreenFirst; the Gordon Cosens Forest in Ontario and those managed by the Abitibi-Ouest team in Quebec (management units 082-51, 085-51 and 085-62).
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Kimberly-Clark Receives Climate Leadership Award for Progress in Reducing Greenhouse Gas Emissions

Kimberly-Clark announced that it received a 2021 Climate Leadership Award for 'Goal Achievement in Greenhouse Gas Management' from the Center for Climate and Energy Solutions and The Climate Registry. The national award recognizes companies that set and achieve aggressive greenhouse gas (GHG) reduction goals."We are honored to receive this prestigious award for reducing greenhouse gas emissions across our operations, especially since we were recognized for 'Excellence in Greenhouse Gas Management & Goal Setting' as part of the Climate Leadership Awards in 2018," said Juan Marin, Global Energy and Climate Leader at Kimberly-Clark. "Our work to minimize the carbon footprint of our brands and businesses and do our part in the fight against climate change is part of how we deliver our purpose to provide better care for a better world."
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PEFC Webinar: Collaboration for Forest Positive actions

The Consumer Goods Forum’s Forest Positive Coalition released their Pulp, Paper and Fibre-based Packaging (PPP) Roadmap earlier this year. The document aims to guide Coalition members in their efforts to remove deforestation and conversion from PPP supply chains. Certification will continue to play an important role in the Coalition’s push to tackle deforestation, forest conversion and degradation, as well as traceability of materials and improved management of forests, and to ensure all stakeholders with an interest in the forest are involved in its management.
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FSC Publishes New Trademark Standard for Certificate Holders

On October 1, 2021, FSC published a revised trademark standard, FSC-STD-50-001 (V2-1). Requirements for use of the FSC trademarks by certificate holders, with changes to the MIX label text and the controlled wood claims are among the updates. The revised standard will become effective on January 1, 2022. There will be a transition period lasting 2.5 years (from January 1, 2022 until June 30, 2024) when FSC certificate holders may choose to use the revised version (V2-1) or continue to use the previous version (V2-0).
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Metsä Board Husum commits to comprehensive and speedy clean-up of oil spill

An oil leak was reported by Metsä Board Husum mill into the sea south of Husum, Sweden between Thursday evening 16 September and mid-day Friday 17 September. According to the mill, the origin of the leak was from one of the mill’s oil burners that was immediately isolated and put out of operation. There has been no further leakage since the incident. The root cause of the incident is being investigated. Metsä Board is supporting the ongoing investigation with all the necessary resources. The Husum mill has allocated extensive resources to the decontamination of the oil from both the sea and island shores. The mill has commissioned two licensed experts to lead the decontamination operation and mobilized a team of decontamination workers. A detailed decontamination plan has been issued to the Country Administrative Board.
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Family Forest Owners Empowered to Address Climate Change with New Partnership between REI Co-op, the American Forest Foundation and The Nature Conservancy

The American Forest Foundation and The Nature Conservancy today announced a new partnership with REI Co-op, the nation's largest membership-based co-op and outdoor retailer, to empower America’s rural family forest owners to manage their forests in ways that sequester and store more carbon. The partnership will support the Family Forest Carbon Program, a joint forest carbon project of the American Forest Foundation (AFF), a national conservation non-profit that specializes in family-owned forestland, and The Nature Conservancy (TNC), a global conservation organization. “REI focuses its work at the intersection of people and planet. AFF and TNC have done the same in their creation of the Family Forest Carbon Program,” said Matt Thurston, Director of Sustainability at REI. “The program is at the forefront of forest carbon strategies, using ground-breaking approaches that help small landowners join the fight against climate change.” The Family Forest Carbon Program is a new forest carbon program rooted in high-integrity climate impact and support for small rural forest owners. The program provides land-owning families with expert conservation guidance and resources along with the financial assistance to actively engage in practices that improve forest health and productivity. The practices not only increase the carbon sequestered and stored in the forests, they also can deliver important co-benefits such as improved water quality, wildlife habitat and increased long-term forest resiliency.
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Sonoco Awarded Gold EcoVadis Medal

Sonoco announced it has earned a Gold Medal rating by EcoVadis for the first time, the leading platform for environmental, social and ethical performance ratings for global supply chains. The rating puts Sonoco among the top 5 percent of manufacturers of paperboard and containers rated by EcoVadis, which monitors sustainability practices across 200 industries and 160 counties on behalf of 75,000 companies. According to Elizabeth Rhue, Sonoco’s staff vice president of sustainability, the Company’s improved rating is a result of a global effort by Sonoco’s more than 300 operations in 34 countries to achieve exceptional levels of corporate responsibility and sustainability.
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More Than 810 Companies Have Removed Misleading Anti-Paper Statements in Response to Two Sides Global Anti-Greenwash Campaign

As economic pressures around the globe continue to mount, banks, telecom providers, utility companies and even governmental organizations are increasingly focused on switching their customers from paper to digital services to cut costs. All too often, their customer communications attempt to mask these cost-saving efforts, justifying the switch with unsubstantiated environmental marketing appeals such as “Go Green – Go Paperless” and “Choose e-billing and save a tree.” “Not only do these greenwashing claims breach established environmental marketing standards like the U.S. Federal Trade Commission Green Guides and the ISO 14021 standard, they also are extremely damaging to an industry that has a solid and continually improving environmental record,” says Two Sides North America President Kathi Rowzie. “Far from ‘saving trees,’ strong market demand for sustainably sourced paper encourages responsible forest management and supports the long-term health of forest resources. Many of the organizations we engage are surprised to learn that over the last 30 years, U.S. forests have expanded by some 18 million acres, while net forest area in Canada has remained the same at around 857 million acres during the same period.1”
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The Financial Impact of Greenwash on the Paper, Print and Mailing Industry (twosides.info)

Two Sides has been actively engaging with organisations found to be making misleading and unsupported environmental claims against print and paper for over 10 years. Our Anti-Greenwash campaign has successfully challenged over 750 global organisations, primarily service providers like banks, utilities and telecoms, that subject their customers to repeated Greenwashing messages which are damaging to our industry. A research project was conducted at the beginning of 2021, in partnership with consumer research organisation Censuswide, which examined: *The reach and impact of Greenwashing on consumer behaviour. *The financial impact upon the paper, print and mailing industry as a result of Greenwashing. *The volume and value of preserved print, paper and postage as a result of the Two Sides Anti-Greenwash campaign. *The potential for further preservation of volumes and value if the current Two Sides success rate to stop Greenwash is improved and extended to more countries.
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