Lululemon to raise prices as progress stalls in the US

Lululemon is raising prices and prepping for a hit to gross margin as tariffs sweep the industry, executives said on a Thursday earnings call. CFO Meghan Frank said the price increases would be modest, strategic and apply to just a small portion of its assortment. They’ll go into effect in the second half of Q2 and into Q3.

Lululemon to raise prices as progress stalls in the US | Retail Dive

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