Innovation and creativity: the importance of young talent for the packaging industry

The Pro Carton Young Designers Award is where tomorrow’s sustainable packaging first enters the spotlight. For years, MM Group has followed the innovative impulses each new generation brings to the industry, and MM Board & Paper has been a long-time sponsor of the event – donating the cartonboard from which the young creatives shape their designs.

From across Europe, young creatives travel to the Pro Carton Young Designers Award to unveil their packaging prototypes on the big stage. MM Group is sponsoring the event, and, in April, hosted the 2024 national winners for a two-day workshop at the company’s headquarters. During the workshop, they worked shoulder to shoulder with the Innovation Teams from MM Board & Paper and MM Packaging – and visited MM Premium’s production facility and innovation center to experience firsthand the creation of bespoke packaging for major brands.
more at: https://mm.group/news/mmgroup/innovation-and-creativity-the-importance-of-young-talent-for-the-packaging-industry/

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