- Nordstrom is hosting its anniversary sale from July 12 to Aug. 3.
- The department store is offering its loyalty program members early access to discounts depending on their membership status. Icon loyalty members will have access on July 8, Ambassadors on July 9 and Influencers on July 10.
- Nordstrom has added more than 65 new apparel and shoe brands to this year’s anniversary sale lineup, including Sperry, Rothy’s, Alice & Olivia and Bagatelle. The company is also launching “Anniversary Big Deals” with deeper savings of up to 50% off on select products.
Nordstrom’s anniversary sale adds 65 brands to the mix | Retail Dive
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Readers purchased 825 million copies of print books in the U.S. in 2021—the best-selling year for print books, NPD Bookscan says, since it began tracking data in 2004—and analysts believe young people posting about books on social media played a serious role in those big numbers. The U.S. print book market was up 9% compared to 2020, according to NPD Bookscan, finishing 67 million copies ahead of 2020, and selling 125 million more copies than in 2019. Kristen McLean, executive director and industry analyst at NPD Bookscan, said social media—particularly TikTok users who post about books, known collectively as BookTok—has “definitely been a factor” in surging book sales, along with the pandemic in general, with many of the sales gains coming in Q1 and Q2 before the Covid-19 vaccines were widely available.
Commenting on the January to June results, Chris Duncan, CEO of UK Publishing, said: “Bauer Media continues to be at the forefront of the UK consumer magazine industry, publishing audited circulation figures as a matter of record and providing full transparency for our commercial partners. We are reporting ABCs for the full, uninterrupted January to June 2020 period which reflect the unique circumstances in which we have traded. While our traditional supply-chain experienced massive disruption during lockdown, the demand for our products remained strong and even increased in some markets. We saw home delivered and digital copies grow through our subscriptions channels, and sales in independent shops rise as more of our readers sought out copies closer to home.