Sappi Releases “True or False” Guide about Coated and Uncoated Paper
Filled with entertaining urban legends and popular misconceptions, Sappi's new "True or False" booklet challenges frequently heard myths such as, "humans only use 10% of their brains" and "lightning never strikes the same place twice." It also refutes the widespread belief that uncoated printing papers cost less than coated. In addition to comparing costs, performance capabilities, and environmental benefits between coated and uncoated sheets, "True or False" presents an actual side-by-side demonstration of the same image printed with the same press settings on Sappi McCoy Matte and Silk and two comparable uncoated grades, so readers can see the tactile and visual differences for themselves. "Some myths about coated and uncoated paper have been around so long that people accept them as fact, but not everything that people believe to be true is true," says Patti Groh, Director of Marketing Communications, Sappi North America. "A premium smooth uncoated sheet may cost as much as 170% more than a comparable coated sheet such as Sappi's McCoy. Click Read More below for additional information.