Local magazine company N2 rebrands to Stroll as revenue tops $131M (axios.com)

N2, a local magazine company, will rebrand next week as “Stroll,” bringing all of its 650+ local print magazines under the same branding, executives tell Axios.

Why it matters: The rebrand marks a major milestone for the company, which has grown to bring in more than $131 million in annual revenue.

“The feedback from our readers is still overwhelming. If you produce unique content that people want to read about, they will read it. And in a very digital world, print is now cool again,” said Duane Hixon, co-founder & CEO.

The rebrand represents a shift in focus from delivering community news to finding ways to help neighborhoods build stronger connections. “Stroll” references casual neighborhood walks where people can get together. Stroll’s logo is a mailbox.
more at source: https://www.axios.com/2022/06/21/n2-rebrand-stroll-local-magazines

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