Metsä Group invests in startup FineCell that produces pulp-based materials for beauty, healthcare, and paint products

Metsä Group has made its second Swedish investment in FineCell (FineCellOx AB), developer of the FineCell technology and producer of CellOx dry cellulose powder. The company will use the EUR 1 million seed funding to improve its material application know-how, engage with potential customers, and finalise the material needed for making an investment decision concerning a demo production facility. The funding round lead by Metsä Group’s innovation company Metsä Spring consists of a group of investors, including EIT InnoEnergy and the company’s founder.

The FineCell technology can turn pulp into added-value biomaterial that can be used both as a powder and as a water solution, i.e., a hydrogel. These can replace fossil-based chemicals in beauty and healthcare products, as well as in paints. FineCell is a spinout of the KTH Royal Institute of Technology in Stockholm, Sweden.
more at: https://www.metsagroup.com/news-and-publications/news/2023/metsa-group-invests-in-startup-finecell-that-produces-pulp-based-materials-for-beauty-healthcare-and-paint-products/

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