Microsoft: AI Agents May Replace Ad Tracking

Adobe announced a new free web app, Adobe Content Authenticity, designed to help creators protect and receive attribution for their work with Content Credentials. Content Credentials are like a “nutrition label” for digital content, serving as secure metadata that anyone can attach to their work to share information about themselves and provide context about how their content was created and edited. Since founding the Content Authenticity Initiative in 2019, Adobe has championed the widespread adoption of Content Credentials as the industry standard for transparency in digital content, now supported by over 3,700 members. As concerns over misinformation and AI-generated deepfakes have grown, Content Credentials have become a valuable tool for publishers, allowing them to provide key information about digital content to helps consumers assess its trustworthiness. Now with the web app, Adobe is unlocking the full potential of Content Credentials, helping creators protect their work from misuse or misrepresentation and build a more trustworthy and transparent digital ecosystem for everyone.

Conde Nast continues its digital pivot with the publishing giant announcing plans to shutter the print edition of its beauty tome Allure, and the December 2022 magazine will be its last. Editor-in-Chief Jessica Cruel broke the news to staffers this week along with the information that employees' roles may change, but no layoffs have been confirmed yet. "Our brand is stronger than ever across social and digital and our success is testament to our collaboration as a team and because we know just how and where our audience is accessing content in today's ever-changing landscape," wrote Cruel. "It's our mission to meet the audience where they are and with this in mind, after our December print issue, we are making Allure an exclusively digital brand."

Quarter-to-date service performance data for July 1 through August 20 included: *First-Class Mail: Delivered 88.8 percent of First-Class Mail on time against the USPS service performance standard, an improvement of 1.3 percentage points from the third quarter. *Marketing Mail: Delivered 92.7 percent of Marketing Mail on time against the USPS service performance standard, an improvement of 1.7 percentage points from the third quarter. *Periodicals: Delivered 82.1 percent of Periodicals on time against the USPS service standard, an improvement of 2.9 percentage points from the third quarter. Additionally, for the week of August 14-20, the Postal Service achieved its highest level of service performance recorded for the Marketing Mail category in five years, matching a previous high (93.9%) recorded in August 2016.