New Infographic by Two Sides explains why leading companies are removing ‘Go Green – Go Paperless’ claims
Two Sides North America has released an engaging new infographic that illustrates why 118 North American companies and over 360 companies globally have removed ‘go green – go paperless’ and similar environmental claims. Greenwashing is defined in the Oxford Dictionary as, “to make people believe that your company is doing more to protect the environment than it really is.” The new infographic counters greenwashing claims and provides fact-based information to bust myths about misleading sustainability claims around paper use and production. More companies, including many of the Fortune 500, are thinking twice about their environmental marketing claims to promote electronic communications over paper. Click Read More bellow for additional information.