How can today’s commercial printers bridge the physical and digital worlds through innovative solutions in printing technology, workflow software and personalization? The answers will be on display at the Xerox booth at PRINT 17. “Xerox is focused on innovations that give our customers the tools they need to grow their business and succeed in the competitive graphic communications market,” said Andrew Copley, president, Graphic Communications Solutions, Xerox. “With the speed and enhanced inline finishing capabilities of the new Versant® 3100, businesses can lower costs and turn around jobs faster; with our latest ink innovations, they can save substantially by printing directly from inkjet to offset coated stocks; and with brilliant highlights of white, dry ink they can deliver exceptional marketing materials. What attendees see at PRINT 17 from Xerox sets us apart from the competition.”
A leader in custom printing, specializing in wide- and grand-format graphics, Olympus Group has provided branding solutions for over 125 years. Headquartered in Milwaukee, WI, Olympus Group conducts business with recognizable high-profile clients, providing custom print solutions, as well as custom mascot characters, across a variety of markets including tradeshows & events, sports teams, entertainment, and branded environments.
Olympus Group was met with the challenge of aging equipment with increasing downtime and waste. After reviewing various models, they knew they needed to take advantage of the latest technology. “We needed to have a solution for printing both rigid and roll-to-roll. This allows us to maximize the use of space within our facilities while also increasing capacity and improving turnaround speed,” stated Jason Ahart, Chief Operating Officer, Olympus Group.
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