Sappi North America Launches Groundbreaking Retrospective Collection, The Reflected Works, at HOW Design Live
Sappi North America announced a new addition to The Reflected Works, an educational collection showcasing the creative marketing campaigns of S.D. Warren Company, which Sappi Limited acquired in 1994. The collection originally consisted of three printed booklets and online archives, each showcasing a different area of marketing expertise, and was recently expanded to include additional work from notable designer W.A. Dwiggins. The collection demonstrates Sappi's creative leadership since 1854 as the S.D. Warren Company. Featuring various S.D. Warren advertisements, educational pieces and promotions from 1910 – 1969, the series provides a comprehensive look at how the industry has changed over the past century, as well as how it has stayed the same. Click Read More below for additional information.