Many paper industry products are such an imbedded part of our lives that we often take them for granted, but just think about what our lives would be like without the tissue segment of our business. While paper products are inherently sustainable, the growing circular economy discourse has drawn single-use products like tissues and paper towels into the conversation—and often not in a positive way. However, a closer look at the tissue product sector reveals some interesting sustainability facts that may not be top of mind. First, consider that tissue products are highly engineered to perform multiple functions at once. Bathroom tissue, for example, must be strong, soft and absorbent enough to perform its primary purpose, yet break down in a matter of seconds to pass through wastewater systems. To make products that perform according to a wide range of functions and align with consumer needs, paper towel and tissue manufacturers must use the appropriate mix of wood fiber pulp and recovered paper, as each brings different properties to the table. Achieving ultra-softness and absorbency, for instance, requires the use of fresh fiber. U.S. manufacturers are committed to responsible and sustainable wood fiber sourcing. As part of an overall paper industry sustainability goal, paper towel and tissue producers are continually increasing the amount of fiber procured from certified forestlands and through certified fiber sourcing programs. Click Read More below for additional information.
Which Austrian companies and personalities are particularly good for the forest?
PEFC Austria gave the answer on the country’s highest mountain, the Großglockner, where it presented the PEFC Award for Sustainability 2021 in five categories.
PEFC International Chair Eduardo Rojas Briales and EU Representative Maja Drča joined the celebrations at airy heights.
“It was a real pleasure to join our Austrian colleagues at this very special location at the foot of the Großglockner, and meet the personalities that through a variety of actions make a real difference for forests and people in Austria and beyond,” said Eduardo Rojas Briales.
“We can celebrate sustainability at the Großglockner mountain at 2,369 metres thanks to one of the award winners,” explained PEFC Austria Chair Dr Kurt Ramskogler, as he announced Großglockner-Hochalpenstraßen-AG (GROHAG) as the winner in the category “Promotion”.
Since 2021, the company has used PEFC-certified paper to produce 1.5 million advertising materials a year.
“Sustainability is a top priority for the GROHAG Group, which manages five holiday destinations with 2.5 million guests per year. Using PEFC-certified advertising materials and buildings helps us to act sustainably amid protected areas,” said GROHAG CEO Dr Johannes Hörl.
The award winner in the category “CoC – Chain of Custody” is the furniture manufacturer BENE GmbH, which is committed to a transparent value chain from forest to product.
Thanks to BENE, the PEFC label can even be found in the Austrian parliament, which the company will equip with PEFC-certified furniture.
more at: https://pefc.org/news/pefc-austria-awards-sustainability-prize-on-the-countrys-highest-mountain