As it pursues its digital transformation, Heidelberger Druckmaschinen AG (Heidelberg) is also making organizational changes. As of October this year, three key management positions will be filled by individuals with international experience from various industries. One of these new arrivals is Sonja Mechling, who is joining the company from Robert Bosch Smart Home GmbH and is taking over as Chief Marketing Officer at Heidelberg. She is also set to become Managing Director of the Heidelberg Digital Unit. Mechling is an acknowledged expert in e-commerce and in building up new business units and has many years of experience in Asia and around Europe. As Chief Information Officer (CIO), Dr. Stefan Heizmann (38) will be the company’s new head of IT. Heizmann is currently in charge of IT for the Gühring Group and in 2017 won the Industrial Internet Award for digital innovation presented by trade magazine CIO for his work in this role. As part of the Heidelberg team, he will use his experience in corporate IT, creating digital platforms, and developing new business models to implement the company’s digital transformation in the field of IT. Click Read More below for additional information.
Print serves as an essential component of the Luckbox magazine audience-acquisition strategy. And when our opportunities to put print copies in front of people change — as they did when the pandemic canceled all live events and closed stores — we have to adapt.
Luckbox, a magazine for active investors, lives by its tagline: “The control freak’s guide to life, money, and probability.” Every month, we publish articles that educate, entertain, and inspire securities traders — whether they dabble in the financial markets part time or devote themselves to investing full time.
As a magazine brand, we are platform agnostic. Besides publishing in print and online, we reach our audience via email, social media, and podcasts. Our goal is to put actionable advice into readers’ hands in whatever form they wish to consume it.
But when it comes to generating new subscribers, the print magazine rises above the rest as a critical tool. It’s our most convincing emissary. much more at: https://www.lanepress.com/print-probability/