Created by Two Sides UK, The Page is published three times a year and brings you all the latest news, facts, information, research and innovation from the world print, paper and paper packaging.
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Environmental claims such as “go green - go paperless” and “save trees” are regularly used by banks, telecoms, utilities, insurance companies and many other service providers, as they encourage their customers to switch from paper to lower cost electronic bills and statements. However, a Two Sides global anti-greenwash campaign operating since 2010 has found that the majority of these claims are unsubstantiated and misleading. To date, Two Sides has successfully engaged with 441 companies worldwide to remove or change such claims about print and paper. Sectors showing the highest occurrence of greenwashing include telecom providers, banks and financial institutions, utility providers and governmental organizations. In North America, 120 companies, including many of the Fortune 500, have changed or removed their environmental claims following discussions with Two Sides. “Environmental claims in the U.S. and Canada must meet the guidelines and rules of the U.S. Federal Trade Commission¹ and the Competition Bureau of Canada² which include having credible and specific science-based facts to support claims. Unfortunately, we have found that these requirements are rarely met and corporations use ‘go green’ claims purely for marketing and enticing more customers to digital options. Click Read More below for additional information.
After starting Two Sides North America nearly a decade ago and building it into the highly successful organization it is today, Phil Riebel will retire as president of the organization effective April 1. Kathi Rowzie, who has been running the day-to-day operations of Two Sides since last March, will become president. “Everyone who has worked with Phil over the years knows him as a trusted colleague and passionate advocate for the sustainability of print, paper and paper-based packaging,” said Jeff Hester, chairman of the Two Sides North America board of directors. “Our industry has benefitted enormously from his efforts to build Two Sides into an organization whose voice is recognized and respected across the paper value chain and among many of North America’s leading corporations. As Phil moves on from his Two Sides role to pursue other opportunities within the industry, I want to thank him on behalf of the board of directors for his dedicated service to our Two Sides members and our industry. Though Phil is stepping down, he will remain associated with Two Sides’ mission as a valuable advocate in our strategic efforts.”
Tetra Pak has received the ‘Resource Efficiency’ Award at the Sustainable Packaging News Awards 2024, for its paper-based barrier material innovation. The awards recognise the most innovative advancements in sustainable packaging over the past year. A world-first in the carton packaging industry, the paper-based barrier when combined with plant-based polymers, reduces the carbon footprint of aseptic food packaging by up to one-third, while maintaining the highest standards of food safety and performance. The carbon reduction achievement has been verified by the Carbon Trust.1