“We are delighted to see the PEFC alliance grow further, even in these challenging times.” said Ben Gunneberg, following the acceptance of UPM. “It is a pleasure for me to welcome UPM into the family as our 31st international stakeholder member.” “On behalf of the company I would like to warmly thank the members for voting for our membership,” said Inka Musta, Senior Manager Global Forest Affairs, after the acceptance at the General Assembly. “UPM is one of the world’s leading forest industry companies. Our head office is in Helsinki, Finland, but we have operations all over the world. We have nearly 19,000 employees and production in 12 countries. Across our six business areas, we create renewable solutions that replace fossil-based materials,” she continued.
Trayforma by Stora Enso is a new wood fibre-based material composition designed for microwavable food tray packaging. The renewable material is free of PET, has a very low share of PP and a lower carbon footprint compared to traditional meal tray products. The material contains up to 95% wood fibres, making it widely recyclable in most existing carton packaging recycling schemes.
Microwavable meals are typically packed in fossil-based PET trays as the material is safe for heating. Stora Enso’s Trayforma material replaces fossil-based plastics with renewable, light-weight paperboard that significantly lowers the carbon footprint of each tray. By changing to recyclable, low-carbon trays, brand owners and retailers selling microwave ready-meals can act on circular economy commitments.
“With consumers more than ever before making sustainably conscious purchasing decisions, packaging materials play a key role in offering an eco-friendly product. Additionally, a key driver for continued growth of high-quality ready-meals is urban, small households and their search for convenience. With Stora Enso’s new material compositions, trays made with Trayforma fit the recyclability demands in a circular economy while remaining safe for microwave heating,” says Tuomas Puonti, VP, Head of Business Line LPB Fresh & FSB.
Fibre-based packaging is the most recycled material in Europe (83%), and every year European countries recycle more fibres than other materials, like plastic and glass. The new Trayforma PP by Stora Enso ensures also fibre-based trays fit existing fibre recovery and recycling systems in Europe. The material is up to 95% fiber-based and uses less than half of the barrier weight of current heatable materials.
When a biodegradable coating is used, these fibre-based trays are compostable in areas where biowaste is collected. Trayforma Bio by Stora Enso is a bio-based and biodegradable material that is certified for industrial composting, meaning it will fully biodegrade fast enough (under 12 weeks) to be recovered at industrial scale.
Trayforma ready-meal trays are available also with a PET coating when conventional heating is required.