Sustainability is in Klabin's DNA, and to sustain its investments in these practices, the company recently (September 2017) raised funds in the international market through its first issue of green bonds amounting to around R$ 1.6 billion, maturing in 10 years. The company, which pioneered the adoption of sustainable practices, is a benchmark in sustainable development and its issue received the "High Standard" rating from consulting firm Sustainalytics. The offering drew significant investor interest, with demand exceeding the offer of green bonds sevenfold. Sustainability governance at Klabin is strongly structured and functions on four key pillars: Sustainability Committee; Sustainability Commission; Sustainability and Communication Department; and a working group on impacts of climate change, all with the mission to raise the level of transparency across the company and structure its actions. Click Read More below for additional detail.
Two Sides has been actively engaging with organisations found to be making misleading and unsupported environmental claims against print and paper for over 10 years. Our Anti-Greenwash campaign has successfully challenged over 750 global organisations, primarily service providers like banks, utilities and telecoms, that subject their customers to repeated Greenwashing messages which are damaging to our industry.
A research project was conducted at the beginning of 2021, in partnership with consumer research organisation Censuswide, which examined:
*The reach and impact of Greenwashing on consumer behaviour.
*The financial impact upon the paper, print and mailing industry as a result of Greenwashing.
*The volume and value of preserved print, paper and postage as a result of the Two Sides Anti-Greenwash campaign.
*The potential for further preservation of volumes and value if the current Two Sides success rate to stop Greenwash is improved and extended to more countries.
more at source: https://www.twosides.info/UK/the-financial-impact-of-greenwash-on-the-paper-print-and-mailing-industry/