To address misleading environmental claims claims, Two Sides North America and FPAC have worked together with several Canadian organizations to change their marketing messages related to print and paper. This partnership addresses misleading claims such as “go green – go paperless” and “save trees” which are regularly used by financial institutions, utility providers and governmental organizations to encourage customers to switch from paper to less costly electronic bills and statements. One of the successes includes convincing the Canadian Revenue Agency to change it’s messaging on tax assessments.
Two Sides NA also works closely with the American Forest & Paper Association in the U.S. to dispel myths and promote the unique sustainable features of paper products.
To date, Two Sides has successfully worked with 125 leading North American organizations (over 440 worldwide) to remove or change inaccurate environmental claims.
https://twosidesna.org/US/two-sides-north-america-and-forest-products-association-of-canada-fpac-team-up-to-change-greenwashing-claims/?utm_medium=email&utm_campaign=TSNA%20joint%20article%20with%20FPAC%20in%20ICFPA%20newsletter&utm_content=TSNA%20joint%20article%20with%20FPAC%20in%20ICFPA%20newsletter+CID_f45dde13be02a6cc6aa6ff89fefa46aa&utm_source=Email%20marketing%20software&utm_term=Read%20more
Related Posts
Pearson, the world’s learning company, today publishes its 2018 Sustainability Report, demonstrating ongoing progress in integrating social and environmental issues across the business and advancing equity in education. A key element of Pearson’s business strategy is to help improve employability prospects through providing products and services that drive better learning outcomes. As sustainability is increasingly integrated into Pearson’s core business, employability for underserved groups and supporting sustainability skills are becoming areas of focus. An example of this in practice in 2018 is our work with 225 US institutions, including community colleges, who used Pearson’s GED College Ready score level to help their students progress to the next level of their education, sometimes without placement tests or developmental courses. This is significant because it reduces barriers for students without a high school diploma to gain access to the next level of education, saves time by demonstrating mastery of certain topics, and improves their future employability prospects. To read Pearson’s full 2018 Sustainability Report and learn about its 2020 Sustainability Plan, visit http://www.pearson.com/sustainability.
Global print consumables supplier Flint Group has released its 2023 Sustainability Report, outlining the organisation's performance in the critical areas of social, economic and environmental responsibility. It is the company's first Sustainability Report since 2020 and marks a revised approach to sustainability reporting for Flint Group. Flint Group’s sustainability report offers all stakeholders greater insight into its sustainability initiatives and performance. In addition to demonstrating progress in the vital areas of resource efficiency and carbon footprint reduction, the report details the company's sustainability targets and PRISM sustainability framework, which focuses on three core areas: Product, Planet, and People.
One year on, and our project to support Myanmar as it reforms its forest sector is gathering pace. This was clear last month, as the Myanmar Forest Certification Committee (MFCC) held its first annual multi-stakeholder coordination meeting. The half-day coordination meeting was attended by a range of stakeholders, including the Myanmar Government’s Forestry Department, Timber Enterprise and Department of Research and Innovation, FAO, FLEGT VPA advisors, international and national NGOs, certification bodies and the private sector. This coordination meeting marks an important step in this 3-year project to support the country as it transitions to the sustainable management of its forests, funded jointly by the Prince Albert II of Monaco Foundation, PEFC and MFCC. Click Read More below for additional information.