Faced a growing number of different state privacy laws, the Association of National Advertisers and 4A's on Monday launched a new initiative that aims to persuade federal lawmakers to pass a national data law that would override state laws. “We have spent years waiting for the federal government to do something,” Marla Kaplowitz, president and CEO of the 4A’s told MediaPost Monday. “We worry that that if we don't get to federal data privacy legislation, we're in big trouble,” she added. The new Responsible Privacy in Advertising Initiative expects to also update an industry self-regulatory code by the first quarter of 2024. The ad groups plan to then seek widespread compliance with the new code, and will likely argue to Congress that a federal privacy law should allow advertisers to harness data in ways permitted by the updated code.
One of America’s longest running regional magazines will soon produce its final issue.
Unable to find a buyer for 72-year-old Vermont Life, the state’s Agency of Commerce and Community Development announced Thursday that it will cease printing the quarterly magazine after its summer issue.
Vermont Life‘s status as a state-funded publication had made its future a subject of debate over the past year, with state lawmakers estimating that it ran an annual deficit of around $400,000. The state sought proposals for a sale last September, but officials said they elected to maintain ownership after finding none of the offers to be satisfactory.
Vermont Secretary of Commerce and Community Development Michael Schirling said the decision to then shutter the magazine was made after its most recent fiscal report made it clear that continuing operations would require expanding Vermont Life‘s $3.5 million in debt.
more at: http://www.foliomag.com/vermont-life-is-shutting-down-after-72-years/