Welcome back to school, students, faculty, and staff! With the pandemic past us, it seems as if the world is returning to normal, classes are in-person, and campuses and universities across the U.S. are full of energy once again! Higher Education marketing and communication are crucial to engaging students and staff while giving them a sense of community and belonging. It’s just as important to make those external networks of alumni, donors, and corporate partners feel included and valued, whether that be through digital communications or print. Through our experience printing and representing universities for over 50 years, we compiled some insights to consider incorporating into your marketing plan for the upcoming school year and how you can elevate your university’s magazine(s).
Bolger Printing, a provider of commercial printing services, has invested in a new HP Indigo 100K Digital Press to expand digital print capacity and support growing demand for high-impact printing applications using personalized data.
The new HP Indigo 100K press is Bolger’s second investment in HP Indigo digital printing in less than two years, following the installation of an HP Indigo 12000 HD Digital Press in 2019. As a result, Bolger is now decommissioning two offset presses with the installation of the 29 inch HP Indigo100K, offering a new benchmark in digital sheetfed productivity with nonstop printing of tens of thousands of B2 duplex sheets every day.
Based in Minneapolis, Minnesota, Bolger is a traditional commercial printer that has rapidly expanded into providing full-service mail and multichannel communications solutions for its audiences using data-driven workflows, including its innovative SmartQ platform for marketing automation.
more at source: https://www.piworld.com/article/bolger-expands-digital-printing-with-new-hp-indigo-100k/#ne=d7f0e6e16b0d037f71fc050491da5623&utm_source=today-on-piworld&utm_medium=newsletter&utm_campaign=2021-05-18