CannedWater4Kids (CW4K) and INX International Ink Co. have joined forces to send a rush delivery of drinking water to help in the Hurricane Harvey disaster relief efforts. A truckload of 52,800, 12-ounce cans of fresh, purified water is scheduled to arrive today at a Red Cross Distribution Center near Houston.
Hurricane Harvey made landfall for the first time on August 25 and landed a devastating blow to the Gulf Coast of Texas. A multiple-day event, the Category 4 storm with 130 mph winds was the most powerful hurricane to hit the US in more than a decade. Damage caused by the high winds, torrential rains and record flooding displaced more than 30,000 people and prompted more than 17,000 rescues.
The effects of Hurricane Harvey will impact southeast Texas for a long time. Fortunately, humanitarian efforts from companies including CW4K and INX are helping the efforts in Texas.
“This is the first of many truckloads we hope to send,” said Greg Stromberg, CannedWater4Kids water charity CEO. “Without hesitation, we helped. It was the right thing to do because clean, safe drinking water is a valuable resource. One doesn’t realize how valuable until it is gone.”
“We are doing our part as good corporate citizens,” remarked Renee Schouten, director of marketing for INX. “It is important to be there for people, in good times and in bad. Providing clean water to communities enduring a crisis will aid in recovery and hopefully give some sense of comfort to those in need.”
Added Stromberg, “Coordinating and financing the water delivery was a team effort. We couldn’t have done it without the help of INX International and the Red Cross organization. Their help and support was incredible.”
CW4K is no stranger to disaster relief. Whether it was the earthquakes in Japan and Haiti, Hurricane Sandy in New Jersey in 2012, or help for the lead-contaminated municipal water supply in Flint, MI, the 501c3 charity was there with clean, safe drinking water packaged in 12-ounce aluminum beverage cans.
Clearly, the number one priority in the global Amazon crisis is to put out the fires in Brazil and Bolivia. But once this is done, what should we do? Will the placement of military forces for an indefinite period solve the problem? While this form of command and control action is important, FSC believes it will not be enough to end deforestation. FSC believes that part of the solution is sustainable forest management. Another important piece in the puzzle is the implementation of an integrated holistic action plan that involves the Brazilian Ministries of Environment or Agriculture and includes all sectors and levels of government and civil society in the debate.
On Friday, November 3 (November 4 in the print edition), the Wall Street Journal published an article titled Citi to Cardholders: Go Paperless or Else about Citigroup’s decision to cut off all online and app communications with their customers who refuse to go paperless. Two Sides North America sent the following letter to the editors of the WSJ the same day. Citigroup’s Paperless Mistake: Recent survey data validates the backlash shown on the WSJ website in response to Citigroup’s decision to cut off all electronic communications to consumers who refuse to go paperless. Commissioned by Two Sides North America and conducted by international research firm Toluna, the survey showed that 81% of Americans, including more than half of 18- to 24-year-olds, believe they should have the right to choose between paper and electronic communications from their banks and other service providers, and 73% believe they should not be charged extra for receiving a paper bill or statement. 46% of consumers said they would consider switching to an alternate provider if their current one forced them to go paperless, up from 41% in 2021.
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