Unit sales of print books rose 3% in the week ended December 17, 2017, over the comparable period in 2016, at outlets that report to NPD BookScan. Last week was the first week that print unit sales were up over the comparable week in 2016 since the holiday selling season began during Thanksgiving week. The retail and club channel, which includes all bookstores plus Amazon, had a 5% increase in sales over the week ended December 18, 201, and with two weeks left to go in 2017, sales through that channel were up 3%. The mass merchandiser channel, however, continued to trend downward compared to last year. Last week, unit sales to mass merchandisers were down 9% compared to the similar week in 2016, and for the year to date, sales fell 8%. Click Read More below for additional information.
The number of new print magazines launched in the US dropped by more than half in 2020 to 60, compared to 139 a year earlier.
But in a surprise move, the pace of new launches accelerated in the second half of the year with food, home and fitness titles proving the most popular.
The data comes from Professor Samir Husni, founder of the University of Mississippi’s Magazine Innovation Center at the School of Journalism and New Media, who bills himself as “Mr. Magazine,” and has been tracking the number of new US magazine launches since 1978.
more at source: https://nypost.com/2020/12/29/despite-pandemic-60-new-print-magazines-launched-in-2020/