PPWR: The Packaging and Packaging Waste Regulation Explained

As a leading provider of sustainable packaging solutions, we fully support the European Union’s aim of promoting packaging circularity and reducing the impact of packaging on the environment. To help our customers navigate new rules shaping the future of packaging in the EU, we have outlined the latest information on the Packaging and Packaging Waste Regulation (PPWR), its importance, objectives, and the differences between existing rules and the key measures proposed.

What is the PPWR?
Currently, the main regulatory framework for packaging and its end of life in the European Union is the Packaging and Packaging Waste Directive (PPWD), adopted in the 1990s and revised several times since.

In 2022, the European Commission decided to take a more ambitious approach to packaging and packaging waste as part of the EU Green Deal and Circular Economy Action Plan. The EU’s aim is to further reduce the environmental impact of packaging in the context of its ambition to reach net zero carbon emissions by 2050.
read more at: https://www.dssmith.com/media/our-stories/2024/4/ppwr-the-packaging-and-packaging-waste-regulation-explained

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