Private Equity Firm Monomoy Acquires Direct Mail Marketing Printer Japs-Olson (piworld.com)
Monomoy Capital Partners, a middle-market private investment firm focused on operational value creation, announced that it has acquired Japs-Olson Company, a family-owned national leader in innovative direct mail marketing solutions. Founded in 1907, Japs-Olson is a full-service, custom print and direct mail provider for the financial services, nonprofit, insurance, healthcare, retail and other markets. Headquartered in St. Louis Park, Minnesota, the company manufactures and distributes over one billion personalized mailings annually. Japs-Olson’s commitment to exceptional service, unrivaled client satisfaction and superior production has earned the company widespread industry recognition and a loyal customer base nationwide. Monomoy recognized Japs-Olson as a valuable partner due to its leading position in the direct mail sector. As a marketing channel, direct mail generates the highest return on investment among omnichannel marketing strategies and represents a stable sector with a robust total addressable market.