Target Corp. is celebrating the opening of eight new stores this summer — including its 320th location in California. The openings are part of the 20 new locations that Target plans to open this year, and also reflect the retailer’s commitment to building more than 300 stores over the next decade. Target is also leaning into larger footprints. Three of the new locations top the chain’s 125,000-sq.-ft. store average.
Target opening eight stores in July and August — here are the locations | Chain Store Age
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Faced a growing number of different state privacy laws, the Association of National Advertisers and 4A's on Monday launched a new initiative that aims to persuade federal lawmakers to pass a national data law that would override state laws. “We have spent years waiting for the federal government to do something,” Marla Kaplowitz, president and CEO of the 4A’s told MediaPost Monday. “We worry that that if we don't get to federal data privacy legislation, we're in big trouble,” she added. The new Responsible Privacy in Advertising Initiative expects to also update an industry self-regulatory code by the first quarter of 2024. The ad groups plan to then seek widespread compliance with the new code, and will likely argue to Congress that a federal privacy law should allow advertisers to harness data in ways permitted by the updated code.
As you know from our post on postcards, there are many times that a design element causes a mailing to go at a higher rate of postage. This can be frustrating as well as expensive. In order to help you stay away from potential issues here are some things to keep in mind as you are preparing a direct mail campaign. Now let’s look at Self-Mailers: 1. Self-Mailer size is 5 x 5 to 6 x 10.5, anything larger is not mailable in this category. 2. Paper stock must be a minimum of 70lb, as long as the weight is under an ounce. 3. Keep your aspect ratio between 1.3 and 2.5. 4. There are two options for addressing a self-mailer. Barcode in the address block: 4 x 2 clear area, no varnish, UV coating, text, or images for the address block. 5. There are two kinds of folds horizontal and vertical: For horizontal folds: the final fold is below the mail panel. 6. Tabbing or fugitive glue closures are required: If tabbing: up to 1 ounce mailer needs two 1 inch tabs, mailers over 1 ounce need two 1.5 inch tabs and if you are using perforations or inserts it needs two 2 inch tabs. 7. Poly bag/envelope: If you use a poly bag or envelope your mail will have to go at flat postage rates.
Great Place to Work and FORTUNE have named Old Navy one of the 2017 Best Workplaces for Diversity. The ranking considered more than 440,000 employee surveys from organizations in a wide range of industries across the U.S. Great Place to Work, a research and consulting firm, evaluated more than 50 elements of team members’ experience on the job. These included professional development, behaviors linked to innovation, leadership confidence and consistent treatment among employees of different backgrounds. The ranking also accounted for the share of women, people of color, Baby Boomers and LGBT individuals in the workplace. Old Navy was also named to the 2017 “Best Workplaces in Retail” list. Click Read More below for additional information.