UPM Specialty Papers and Fazer develop a recyclable packaging solution without a plastic lining

UPM Specialty Papers and Fazer have jointly developed a new type of packaging for Fazer’s Oat Rice Pies. Traditional plastic laminated packaging paper has been replaced with an innovative paper solution, which is easier to recycle and does not compromise the protection it provides the rice pies inside. The award-winning packaging has been recognized in the WorldStar, ScanStar and New Wood competitions and can already be found in the chill food aisles of Finnish supermarkets.

The new Fazer Oat Rice Pie packaging is in line with both Fazer’s Sustainable Packaging Vision and UPM’s Biofore strategy. The new packaging solution is the result of more than two years of long-term development work to ensure the recyclability of the packaging without compromising food safety and the quality of the rice pies.

“We are working closely with the packaging value chain to achieve Fazer’s responsible packaging goals. Each partner brings valuable expertise to the development work. This project combined Fazer’s expertise in food production and the production process while also ensuring food safety, with UPM Specialty Papers’ expertise in developing demanding specialty papers. We are impressed with how well the new, easier to recycle packaging protects and preserves the high quality of the Oat Rice Pies until the best before date. The packaging solution works on our existing packaging process and achieves all this by reducing fossil-based materials,” says Piia Soininen-Tengvall, Fazer’s Director of Packaging Development.
more at: https://www.upm.com/about-us/for-media/releases/2024/03/upm-specialty-papers-and-fazer-develop-a-recyclable-packaging-solution-without-a-plastic-lining/