Who Should Use Every Door Direct Mail (EDDM) in 2024? (piworld.com)

EDDM (every door direct mail) has gained popularity. EDDM as defined by the USPS is designed to help you reach every home, every address, every time. You can map out a target area, use demographic data (e.g. age, household income, and size) to select a delivery route, choose a mailing drop-off date, and pay online — all from your computer.

You can create your mailings up to 30 days before you plan to mail them. Simply enter an address, ZIP code, or city and state for your target area to get started. Sounds great right? So how do you know if EDDM is right for you?
read more at: https://www.piworld.com/post/who-should-use-every-door-direct-mail-in-2024/

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