Meredith Corporation's EatingWell, the ultimate source for people passionate about food and wellness, announces that its December issue advertising revenue is up 38% from last year, with its total fourth quarter 2020 print advertising revenue up 10% year-over-year. The EatingWell website posted a 26% increase in unique visitors between November 2019 and November 2020 to 4.4 million from 3.5 million,* and its total followers across its social channels has increased by 16% year over year as of November, led by a follower increase of 85% on Instagram. Tiffany Ehasz, Publisher of EatingWell said, "As we reach the finale of EatingWell's 30th year, this trusted brand is more relevant than ever. It's exciting to see how our content is resonating with consumers as they seek out recipes and information in areas we know so well—food, wellness, sustainability, giving back and beyond—particularly during these times. In fact, according to a recent Meredith Data Studio survey, seven in ten women were motivated to improve the way they eat during the pandemic. Lastly, I'd like to send a big thank you to our advertising partners. I'm very grateful to everyone who has supported us this past year and looking forward to a fruitful 2021."
Amazon Publishing has launched Amazon Original Stories, a new imprint that will release short fiction and nonfiction works that can be read in a single sitting. The essays and reported pieces, available in the Kindle Singles store, will be free to Prime and Kindle Unlimited members. The pieces will be $1.99 for all other customers.
The imprint’s first titles are The Sign of the Beast by Joyce Carol Oates and Crown Heights by Colin Warner and Carl King. Forthcoming 2018 titles from the imprint include works by W. Kamau Bell, Jade Chang, Eddie Huang, Janice Y.K. Lee, Walter Kirn, Dean Koontz, Wednesday Martin, Nick McDonell, Harold Schechter, Dan Slater, Dodai Stewart, and Susan Straight.
“The goal of Amazon Original Stories is to champion stories, essays, and reporting by the premiere storytellers of our time and to introduce unforgettable new voices to Prime and Kindle Unlimited members,” Julia Sommerfeld, editorial director of Amazon Original Stories, said in a statement. “As we’ve seen through the great response to work available through Kindle Singles, powerful stories can be told in a single sitting and are another wonderful outlet for writers to reach readers. We plan to introduce new storytelling experiences in the coming months.”
The works, according to a representative of Amazon Publishing, will range from 5,000 to 20,000 words. Some stories published by the imprint will also include audio narration.