The Rainforest Alliance’s annual Follow the Frog campaign is underway and runs through September 24. The campaign encourages consumers to purchase goods that have been responsibly produced, as indicated by the Rainforest Alliance Certified seal.
When the Rainforest Alliance Certified seal appears on a package of paper, bag of coffee, box of bananas, bar of chocolate or dozens of other products, it assures consumers that the products sustainably grown and harvested. Products that are sourced from farms, fields and forestlands that meet the Rainforest Alliance’s standards for conserving wildlife, protecting natural habitats and improving the livelihoods of workers and local communities can use the seal.
For nearly two decades Domtar and the Rainforest Alliance have collaborated on multiple initiatives to promote sustainable forest management and biodiversity conservation.
Our partnership began in 2000 when Domtar forestlands in New York’s Adirondack Mountains were awarded Forest Stewardship Council® (FSC) certification by the Rainforest Alliance. Today, all of Domtar’s facilities are FSC-certified, and we have sold more than 5 million tons of FSC-certified products, all of which bear the globally recognized Rainforest Alliance Certified seal.
“Domtar’s partnership with the Rainforest Alliance has spanned nearly 20 years, and we’re proud of our teamwork to expand responsible forest certification, sustainable land use and biodiversity conservation,” says Paige Goff, Domtar’s vice president of sustainability. “We invite everyone to participate in the Follow the Frog campaign this year. Together, we are making the difference.”
more at: https://newsroom.domtar.com/rainforest-alliance-frog-campaign/