REI Co-op adventure travel adds 10 new trips to meet demand for most popular destinations

Leading adventure travel operator REI Co-op added 10 trips as part of its expansion to meet demand of its most popular destinations and introduced new itineraries to California’s wine country, Maine’s 100-Mile Wilderness, the Pacific Northwest and more. At the same time, REI purchased 20 acres near the Grand Canyon to build its latest signature camp, which will open in spring 2025.

“For more than three decades, we’ve led trips to the some of the most remote and storied locales in the U.S. and Canada. Each REI adventure trip is an immersive experience that our guests will remember for a lifetime,” said Mark Seidl, divisional vice president of REI Experiences. “Our expansion reflects the trust instilled in our brand to offer unmatched small group adventure travel from coast to coast.”
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