The results of a new survey commissioned by Two Sides reveal a telling insight into the public’s perceptions and attitudes towards print and paper. Carried out by independent research company Toluna, consumers from across the U.S. (n= 2,094) and Canada (n= 1,044) were surveyed on environmental topics and preferences relating to paper and print. It is clear from the survey that consumers are concerned about the environment, but there are some obvious gaps between consumer environmental perceptions and the real facts. This is particularly evident for questions related to forest management and recycling. •58% of U.S. consumers surveyed believe U.S. forests have been decreasing in size since the year 2000. In fact, U.S. forests had a net growth of over 1,500 NFL football fields per day since 2000. •Only 15% of Americans and 21% of Canadians think the paper recovery rate exceeds 60% when it is over 68% in the U.S and 70% in Canada. Click Read More below for additional information.
Today marks the first day of PEFC Forest Certification Week 2016, the one week in the year when the whole PEFC family from around the world gathers together to discuss not only the future of the organization but the future of forest certification.
“This year we came to the vibrant island of Bali, which has already made us feel very welcome,” said Ben Gunneberg, CEO of PEFC International, on eve of PEFC Week. “We are all looking forward to a challenging but inspirational week, which will culminate in the PEFC Stakeholder Dialogue.”
Perhaps the highlight of the week, the PEFC Stakeholder Dialogue is when we open up PEFC Week to the public, focusing in on some of the key issues and future opportunities for both forest certification and sustainable forest management.
This year’s theme “Sustainable Landscapes for Sustainable Livelihoods” brings together experts from numerous different backgrounds and specializations to debate how forest sustainable forestry and forest certification can contribute beyond traditional boundaries to accelerate sustainable development.
With the world’s global leaders meeting in Marrakech at the same time, it is the perfect time for us to explore how, together, we can amplify the essential role that forests and trees play in providing solutions to some of the world’s most complex challenges.