Since its inception, the Two Sides North America Anti-greenwashing Campaign has eliminated literally billions of instances of paper-related greenwashing in the United States and Canada – and engagement with large utilities, banks and insurers in January and February has set the pace for millions more in 2023.
So far this year, seven additional companies representing 40 million customers have removed “go green, go paperless,” “go paperless, protect the environment” and similar claims from their marketing communications.
read more at: https://twosidesna.org/US/40-million-more-consumers-now-safeguarded-from-anti-paper-greenwashing/?utm_medium=email&utm_campaign=TSNA%2040%20Million%20More%20Consumers%20Now%20Safeguarded%20from%20Anti-paper%20Greenwashing&utm_content=TSNA%2040%20Million%20More%20Consumers%20Now%20Safeguarded%20from%20Anti-paper%20Greenwashing+CID_d951efbd5faf8351249962120ae9e50c&utm_source=Email%20marketing%20software&utm_term=READ%20MORE
Related Posts
Government regulation can be a blessing or a burden. In every case, it’s the result of a public process. In contrast, says Domtar CEO John D. Williams, too many of today’s extra-governmental, voluntary programs — shadow regulations — fall short of this process. Shadow regulations are built on opaque algorithms and are of nebulous value, and they threaten the very transparency that legitimate sustainability regulations are supposed to advance. Recently, Williams spoke to the Charlotte Economics Club in Charlotte, North Carolina, to highlight our commitment to sustainable manufacturing as well as his concern about organizations that solicit and aggregate corporate data and rate companies without transparency or a remedy for inaccuracies. Click read more below for additional detail.
Humanity is more aware than ever of its own impacts on the environment, given increased exposure to information in a modern media landscape. The most recent Environmental Protection Agency (EPA) numbers revealed that Americans produce over four pounds of trash per day, per person. Increasingly, consumers are concerned with living more mindfully and sustainably where possible. As evidenced in a 2018 report by Nielsen, 81 per cent of global consumers surveyed feel strongly that companies should help improve the environment. With media reports attesting to the impact of synthetic materials on our planet (for example with the growing Great Pacific Garbage Patch), consumers have expressed concern with the overuse of synthetics in our day to day lives. Many businesses globally have pledged to lessen their environmental impact by reducing the use of non-renewable materials in their products, including companies like Samsung, Wal Mart, and Ikea. Click Read More below for additional detail.
Headquartered in Boston, Sappi North America (SNA) is an industry leader with more than 2,000 employees in the United States and Canada, and four mills with the capacity to produce 1.35 million metric tons of paper and packaging and 1.17 million metric tons of kraft, high-yield and dissolving pulp. SNA has been a member of Two Sides since its beginning, and both organizations benefit greatly from this strong partnership. With its long-standing commitment to employee and product safety and its dedication to delivering products that meet customers’ needs for more sustainable solutions, SNA is an invaluable source of environmental expertise and thought leadership for Two Sides. With its global network and wide-ranging sustainability resources, Two Sides helps amplify Sappi’s voice in telling the great environmental story of print and paper products.